Jen Rapp

127 posts

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Jen Rapp

Jen Rapp

@jen_rapp

VP Brand & Comms for @Klaviyo. Formerly VP Marketing @DoorDash. Led Comms at @Patagonia for 10yrs. Climber, alpinist, aviator, mom ... and marketer.

California, USA Katılım Haziran 2009
971 Takip Edilen497 Takipçiler
Jen Rapp
Jen Rapp@jen_rapp·
Y’all… TODAY it’s time for @klaviyo #OWNIT23 - our free, virtual ecomm summit from 12-2pm ET today. The coolest of the cool founders & marketers are teaching YOU their tips & tricks. Today I interview @tyhunnny (fan girl here!)— and listen to @mrsharma interview a @BravoTV star
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Ron Shah
Ron Shah@obviceo·
If I were to start a SAAS company today that services the DTC space, I would 100% do it alongside starting a DTC brand as well. Weird, I know. But here's why:
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Jen Rapp
Jen Rapp@jen_rapp·
@SamMendelsohn4 I'd say we're firmly one of "us" - still v merchant friendly, kinda-nerdy vibe, focused on helping our customers have more ownership of their data (and thus their success). IMO it also comes from the top - and our founders are squarely in the US, not the THEM, category.
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Sam Mendelsohn
Sam Mendelsohn@SamMendelsohnW6·
Does Klaviyo near monopoly make you uncomfortable? Vibe checking but I feel like some software feels very merchant friendly and has an energy about it as one of US. Other software has a very THEM vibe. Do you feel like Klaviyo is still one of US or is it one of THEM for you?
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Tracey Wallace
Tracey Wallace@TraceWall·
–– We processed 1.92M conversational SMS messages –– More than 245M unique coupons were sent over BFCM, up from 170M in 2021! –– Klaviyo generated more than 663M product recommendations –– On Black Friday alone, Klaviyo generated 32.2M customer lifetime value predictions!
Tracey Wallace tweet mediaTracey Wallace tweet mediaTracey Wallace tweet media
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Jen Rapp
Jen Rapp@jen_rapp·
@klaviyo @TraceWall –– We hit $2.2B in Klaviyo-attributed revenue, up 46% YoY! –– Klaviyo delivered 10.7B messages over email & SMS, up 41% YoY! –– Total email & SMS order count through Klaviyo was 13.1M, up 34% YoY!
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Jen Rapp
Jen Rapp@jen_rapp·
@klaviyo just shared our BFCM data in a killer wrap-up led by our fabulous @TraceWall and team. What's different this year? Well, BFCM has turned into a 5-day long shopping spree and we almost doubled the amount of revenue our customers drove thru Klaviyo. Check it out:
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Cody Plofker
Cody Plofker@codyplof·
Unpopular opinion: Klaviyo is by far the best ESP, and the pricing is very reasonable. If you have an issue with Klaviyo pricing, you have bigger problems.
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SpaceCadet Stephanie
SpaceCadet Stephanie@SpaceCadetYarn·
@mdmpls @klaviyo Reasons I love Klaviyo more than Mailchimp • You know how MC sometimes feels like it's held together at the backend by paperclips and rubber bands? Emails sometimes don't post even when they're supposed to, or templates corrupt over time? Yeah, Klaviyo doesn't feel that way...
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Tracey Wallace
Tracey Wallace@TraceWall·
Our consumer shopping amidst inflation report went out yesterday, but if you're looking to just dive into the data itself (sans our analysis), you can find that righttttt here: klaviyo.com/blog/online-sh…
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2PM
2PM@2PMinc·
News: @Klaviyo rebrands, does something else better than Mailchimp.
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Andrew Bialecki
Andrew Bialecki@abialecki·
Big day @klaviyo, we're updating our brand for the first time in seven years! A lot of thought and work went into this project (🙏 to all involved). A thread on the genesis and thinking behind the changes...
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Klaviyo
Klaviyo@klaviyo·
Klaviyo helps you talk to customers like you know them—because you do. Drive customer experiences, commit to real connection, and turn your data into growth. Learn more about the refresh: klavy.io/refreshprtw #Klaviyo
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Klaviyo
Klaviyo@klaviyo·
Tell your boss we said it’s time for a break. You might not be able to do a 5 minute rock climbing session, but a walk around the block and a couple deep breaths might do the trick. 🍂 #Autumn
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Andrew Bialecki
Andrew Bialecki@abialecki·
It’s annoying humans are single threaded and not available 24x7, because we create so many interesting things that are worth sharing personally. Solving that is our goal. The only constraint we have is the creators needs to own the rails.
Klaviyo@klaviyo

“Everything we’ll share today ties back to our singular focus -- giving you more ownership. Ownership of your data, your customers and ownership of the experiences you deliver." — @abialecki , Founder and CEO of Klaviyo #KPE2021

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