Jen Rapp
127 posts

Jen Rapp
@jen_rapp
VP Brand & Comms for @Klaviyo. Formerly VP Marketing @DoorDash. Led Comms at @Patagonia for 10yrs. Climber, alpinist, aviator, mom ... and marketer.
California, USA Katılım Haziran 2009
971 Takip Edilen497 Takipçiler
Jen Rapp retweetledi

Watch 2x me on JOGGY energy and…
Don’t miss @klaviyo #OWNIT23 virtual conference happening this week 8/15-17. Sign up now with this link bit.ly/3rBsvdN
World class roster @codyplof @mrsharma @moizali @graceclarke @jfccohen 🤑
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@SamMendelsohn4 I'd say we're firmly one of "us" - still v merchant friendly, kinda-nerdy vibe, focused on helping our customers have more ownership of their data (and thus their success). IMO it also comes from the top - and our founders are squarely in the US, not the THEM, category.
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Jen Rapp retweetledi

The @almcpeak and @mae_rice due is back in action today with @klaviyo's newest DTC trends piece––full not of forecasts but of 11 trends you can test out right now to help you grow your brand and grow your career.
Dive on in: klaviyo.com/blog/email-mar…
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Jen Rapp retweetledi

@klaviyo @TraceWall –– We hit $2.2B in Klaviyo-attributed revenue, up 46% YoY!
–– Klaviyo delivered 10.7B messages over email & SMS, up 41% YoY!
–– Total email & SMS order count through Klaviyo was 13.1M, up 34% YoY!
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@klaviyo just shared our BFCM data in a killer wrap-up led by our fabulous @TraceWall and team. What's different this year? Well, BFCM has turned into a 5-day long shopping spree and we almost doubled the amount of revenue our customers drove thru Klaviyo. Check it out:
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Jen Rapp retweetledi
Jen Rapp retweetledi
@mdmpls @klaviyo Reasons I love Klaviyo more than Mailchimp
• You know how MC sometimes feels like it's held together at the backend by paperclips and rubber bands? Emails sometimes don't post even when they're supposed to, or templates corrupt over time? Yeah, Klaviyo doesn't feel that way...
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Jen Rapp retweetledi

Our consumer shopping amidst inflation report went out yesterday, but if you're looking to just dive into the data itself (sans our analysis), you can find that righttttt here:
klaviyo.com/blog/online-sh…
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Jen Rapp retweetledi

Been in Boston this week at @klaviyo's beautiful HQ, and then we published a deep dive on email design w/ the help of @MaddyOsman––because office or email, design matters.
Check it out: klaviyo.com/blog/email-des…
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Jen Rapp retweetledi
Jen Rapp retweetledi

Big day @klaviyo, we're updating our brand for the first time in seven years! A lot of thought and work went into this project (🙏 to all involved).
A thread on the genesis and thinking behind the changes...
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Jen Rapp retweetledi

Klaviyo helps you talk to customers like you know them—because you do. Drive customer experiences, commit to real connection, and turn your data into growth. Learn more about the refresh: klavy.io/refreshprtw #Klaviyo
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Jen Rapp retweetledi

Jen Rapp retweetledi
Jen Rapp retweetledi

"The idea is that you have to have a mission that's so big that in order to go faster, you're basically saying, 'Hey, can I enlist others to help build alongside me?" - @abialecki talks @Shopify ecosystem with @MadelineLStone and @BusinessInsider. businessinsider.com/app-developers…
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Jen Rapp retweetledi

It’s annoying humans are single threaded and not available 24x7, because we create so many interesting things that are worth sharing personally.
Solving that is our goal. The only constraint we have is the creators needs to own the rails.
Klaviyo@klaviyo
“Everything we’ll share today ties back to our singular focus -- giving you more ownership. Ownership of your data, your customers and ownership of the experiences you deliver." — @abialecki , Founder and CEO of Klaviyo #KPE2021
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