Laura Pearse 👋🏼

@danmall PROJECTS

Over 10 years, my teams at my agency SuperFriendly delivered 125 projects. Projects ranged from free to $960k ($89K on average). We tracked, documented, and organized every single one in a giant spreadsheet. Now, I’ve turned it into something you can use. Inside the spreadsheet, you’ll find: ✅ Work spanning branding, UX, campaigns, and strategy ✅ Projects across tech, retail, media, and nonprofits ✅ A decade of lessons on what clients actually buy ✅ Patterns you can use to position your own offers ✅ A shortcut for benchmarking your own projects This isn’t theory. It’s a real-world record of agency work across 10 years. We went from $0 to $3M. In this document, you can see how we did it, project by project. I’m sharing this for a few reasons: 1️⃣ What gets measured gets managed. We can’t make more money if we can’t even talk about it on the same page. 2️⃣ To show what’s possible. I didn’t know it was possible to sell a website for $10k—or $100k—until I did. What if I had known sooner? I can’t change that for me, but I might be able to for you. 3️⃣ It makes me a better teacher. I can’t teach “real-world” lessons if I’m hiding the real numbers. Students deserve context, not just theory. I could sell this. But I’m giving it away for free instead. Want the spreadsheet? → Like this post + comment “PROJECTS” And I’ll send it your way.

@MatthewGattozzi @girdley If you find this in Seattle, PLEASE let me know. We had this when we lived in Nashville and it was surprisingly affordable, amazing food, and way healthier. Changed the game. Here's who we used. Looking for this in Seattle: happybellynashville.com

@girdley How did you hire for a chef? I have been looking at sites but hard to know what works.

We hired a private chef to cook for our family. Call me an elitist, but I was shocked how affordable it was. Here’s the breakdown:

@jeffreyguenther @brett_fish at @tagherosupport can make sure allll those tracking pixels keep firing properly.

If you're a Shopify freelance dev and you want to sell water in a desert, offer a checkout.liquid migration fixed price project. With Shopify making clear the deadline and consequences, expect brands who haven't given it attention yet to be looking for help in a pinch!

@andrewfoxwell @zachmstuck @andrewfoxwell I miss you!!! Also great reminder of that KBDB right here on my wrist. TY, I needed that this week ✨ We're all growing, always. Thankful for it. @zachmstuck, cheering you on too. Keep going/growing, here with you in that.

@zachmstuck One of my long-time friends @laurapearse has "KBDB" on the underside of her wrist. Know better, do better. I think about that and her often. What would life be without growth? Onwards and upwards.

I put some shit out earlier this week that I’m not stoked about. I love DTC twitter because without it, I wouldn’t be where I am today…and publicly shitting on others efforts isn’t what I want to be known for. Back to my regularly scheduled transparent/knowledge-drop tweets.✌️

@joshuablatch 100% should do this 🔥

I may start tweeting things my daughter, Zoe, says. She’s 3 years old, but already cooler and funnier than me.

@leisure_project Looking 🔥 @leisure_project

Being JUST 1% dehydrated impairs brain function, decreases focus, & affects your mood 75% of Americans are CHRONICALLY DEHYDRATED This is putting enormous stress on our mental health That’s why we created the 1st hydration beverage designed for mental well-being & performance

It's been a fun quarter! + there's more where that came from. So grateful for the team and what we've accomplished so far at Pique.

As new products and courses launch, we periodically build new product page sections and help update the course platform. Other than that, the system is completely ready to scale and empowers the EZCO team to focus on content, not tech logistics.

2022 came in hot with a ton of teampique.com launches! Having a blast collaborating with our team and clients. Just wait to see what we have in store for Q2 👀 A few highlights: