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building a startup is a game of catch-22.
you need funding to hire great people to build the product, but you need results to raise money.
you need proof points to show prospective customers, but you need pilots to create proof points.
you need to improve retention by investing in product, but the team is stretched thin just keeping the site up, so you need funds but to get funds you need retention
and so many more catch 22s.
Winning is figuring out how to break the paradox
BREAK the Catch 22
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