Max
584 posts






trying codex now as a test to see if it can make @postbridge_ into mobile app and submit by end of today 5 minutes in:






1 afternoon to build an app 1 week to be reviewed



I failed for years: ~14 projects. And then I tried B2C iOS apps. I'll hit $10k/m in a few weeks. I think it's the easiest way to win. Because the "moat" is the easiest to build. These are the moats I see: 1. The moat of complexity. Think Postiz or Revolut. APIs that take weeks to get approved. Or complex industries, like banking need capital or regulatory approval. You simply can't vibe code these in a weekend. Complex B2B products will survive, because there's too much effort involved in making it. Can be very hard difficulty I think. You have to put in the grind on the product. And there's still an element of luck involved: for example, there's a lot of PostBridge clones that went nowhere. I tried this and failed! 2. The moat of personality. Big developers will always be able to sell by virtue of their following. This is true in any domain. Verified MRR existed before Marc, but no one trusted an anon dev with their stripe. It's a really good idea, but it succeeded in part because Marc is so trusted. This is a very tricky moat to build, as it relies on growing a following. I believe there are clear patterns for social medi growth, but that's a post for another day. 3. The moat of a network. Think NomadTable or IG. People use these apps because of their network. Anyone can vibe code them in a day. But people still use the app because of their huge network. This is potentially the hardest moat. Involving either a lot of luck, massive amount of work or a big network from previous experience. 4. The moat of mass distribution (B2C). Most mobile apps are very technically incredibly simple. The effort instead is 90% marketing. If you have a tiny bit of taste it's easy to stand out massively. Here, we're not selling to businesses. We're selling to the masses, the normies who doesn't even use ChatGPT! In my view this is the easiest moat, because it's the one with the least amount of luck involved. Marketing is not yet a science, but there are a lot of proven patterns for success: AI UGC, paid tikslop/apple ads. This is just my anecdotal experience! n=1. I may have gotten lucky: I'm building a new app to do it all again, so we will see if it's a science.










