Adam Sellke

I lectured my long term retainer clients that Sora would not last a year and significantly impact the financial aspects of the company. Perhaps permanently. Sadly I was right. They averted losing a significant amount of money. The reason why? They do not understand the future and think it was like the immediate past. They don’t understand social media. They have very old thinking. They lost a lot on this diversion, not just money, but mindshare and time. The lazy monetization will fail because it is from grandpa’s iOS and Google era. The answers are clear but I ain’t offering it for free. RIP Sora, we hardly knew ya.

i never want to read any other way again.

We removed the TODOs from Amp. It's no longer May 2025.

It took me a while to fully realize the value of something my company achieved years ago, and continues to savor today. It’s one of our greatest quiet advantages, full stop. It’s not something you hear much about in business circles. In fact, I can’t remember the last time I heard anyone spend much time on the topic, or even bring it up in conversation, on a conference stage, or behind a podcast mic. There is, however, lots of discussion about achievement in business. A company can achieve product market fit, operational efficiency, influence, revenue goals, or, ultimately — and hopefully — profitability. But I’m not taking about those things. Those are the obvious things, the common talking points. And to those you can add the vanity metrics of achievement — social media followers, traffic, views, impressions, open rates, press mentions, gross this or gross that. All those are what they are, but they aren’t where it’s at. What I’m talking about is optionality. Achieving optionality is where it’s at. Optionality is a hearty mix of profit margin, small size, independence, attitude, and freedom. You’ve got to have all of it to have optionality. If a board is calling the shots, you don’t have much optionality. If your margins are thin, or non-existent, you don’t have much optionality. If the public owns a piece, you don’t have much optionality. If you’re too big to change direction quickly, you don’t have much optionality. And if you’re afraid to speak your mind and stake your point of view, you don’t have much optionality. Optionality lets you do things no one would give you permission to do. It lets you write excellent software and give it away for free if you choose. It lets you do things that don’t make sense in the current climate, but will long-term. It lets you be early while eventually catches up. Optionality is ecstasy. It’s making it up as you go, without making excuses. It’s openly changing your mind without having to save face. Optionality is equanimity, the corporate equivalent of enlightenment. So, entrepreneurs, ditch the bullshit. Abandon growth-at-all-costs. Reject conventional metrics. Scorn hollow acceptance. Instead, hunt for optionality. It's freedom. It's power. It's everything you crave, wrapped in a single, potent package. Chase it relentlessly. And when you get it, don’t let go.

Tornado cash - gone Samourai - gone Monero - in the middle of a 51% attack There's nothing left to use if you want privacy Great job team. Yay number go up

Quick info on the ShadeSwap gas upgrade that was (casually) shipped last week⤵️ ⛽️ We reduced smart contract gas costs by 30-50% depending on the swap 🔥 ✅ Expanded # of swap txs in a single block ✅ Optimized front end gas predictions = lower costs + more successful transactions Transactions are now smoother, more scalable, and more enjoyable. While gas costs have been "cheap" due to a low SCRT price, our team has conviction on optimizing and preparing for the future so that as many users of various size can call the Shade app home. While many projects have withered away, the Shade team continues to SHIP⛴️ 1% better every day compounds. $SHD $SILK So cool.