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717 posts

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@solidtraffic

Business As Usual

Katılım Mayıs 2024
866 Takip Edilen75 Takipçiler
Lucas - EffectiveVSL
Lucas - EffectiveVSL@LucasHogie·
🚨 BREAKING: R.I.P. CLICKFUNNELS. Opus 4.6 ONE-SHOTS entire VSL funnels now. I compressed my entire VSL framework into a single 5,280-word prompt. The same framework that's generated $1M+ and 500+ booked calls. HOW IT WORKS: You plug in your offer details. It spits out: → Full VSL script from hook to close → Built on the persuasion structure behind EVERY high-converting agency funnel → Generated $1M+ and 500+ booked calls This thing can INSTANTLY double your booked calls. Use it now or get left behind. 🤘 Like + reply "OPUS" and I'll DM it to you
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KR@solidtraffic·
@dannybuck What are the economic factors? More and better sms, email, direct mail, inserts, and phone sales. Lean into a mobile app and get notifications going. Look at your promo calendar for the year and increase the frequency of your sales, promos, and discounts.
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𐌃𐌀𐌍𐌍𐌙 𐌁𐌖𐌂𐌊
Feb’s P&L came in and we’ve lost 5 percentage points of gross margin purely down to economic factors. MER better, opex better, investment in brand marketing but dip in NP due to this situ. Trying not to raise prices but the world is making it very difficult.
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Shinghi
Shinghi@ShinghiD·
@mbertulli That's exactly why we have reports like this in ExpandFi
Shinghi tweet media
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Matthew Bertulli
Matthew Bertulli@mbertulli·
I wonder if we should all just ignore the top 10% and bottom 10% of our customers... At least when it comes to product development. I dunno. Am I crazy for thinking this?
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KR@solidtraffic·
@binghott Don’t fire 14,000 people at once and not expect an employee to break some code on their way out the door
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Barry Hott ☄️
Barry Hott ☄️@binghott·
Try not to freak out about the overspend. This is a clear outage that just happened. I expect refunds to get sent once the dust settles. Here's what to do/expect in the coming days/weeks:
Barry Hott ☄️@binghott

After yesterday's outage, based on past experience with similar issues, I would expect Meta to pay out refunds in 4-8 weeks, but if you want to increase the likelihood of a refund for you and for everyone, you must report the issue to Meta reps and/or support. To make it simpler for you, I've put together instructions, screenshots, and what you can say to support. Please bookmark and share this! Meta does not read these tweets or care what's happening in the community. The only way Meta can understand the scope of this issue is if we all report it. If you have a rep, complain and demand a refund. If you don't have a rep, please go through the support channel. The only way Meta can understand this issue is if we all report it. Paste in this bit (or something like it) here: "My campaigns overspent their budgets and seemed to ignore their cost caps yesterday due to a confirmed widespread Meta ad delivery outage, causing campaigns to spend more than expected and did so extremely inefficiently, causing me to lose money." You should then see this option to "claim refund for ad spend": Then you choose your ad account, and pick "other ad issue" You'll then be able to write another message, where I would just paste the same blurb from earlier and then include this screenshot of the Meta Status Page: Start the chat with support where you should confirm your ad account ID and again paste the same blurb from above, and I would also include something like this: "I understand that spend and performance can naturally fluctuate, however this was a widespread outage that caused significant financial losses for every advertiser I know. I expect my accounts to be refunded for the amounts of overspend and inefficient spend." Start uploading any screenshots of evidence of your bad performance. If you have multiple accounts, you might want to provide all of the account ID's in case they can help for more than just one. Then politely answer any questions support asks and remember that they probably are not as familiar with Meta ads as you are and are likely not aware of the outage yesterday. Hopefully you'll get to a point where they ask for the amount you are requesting for a refund. If you have estimates of what you think was lost, share that amount, but don't be greedy, use a realistic estimate based on recent past performance. This is our best chance at getting the refunds we deserve. I hope you found this helpful! Please repost or share this with your peers, and if you don't already follow me or @MetaBizStatus (the automated account I set up that reports Meta outages), please do!

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KR@solidtraffic·
@x_armand Is that the same pure play capitalism that covers all medical expenses for illegals and people in poverty allowing the hospitals to reduce their tax liability to zero by writing down the hyper inflated prices of services rendered to people that can’t pay while we hold the bag?
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Xavier Armand
Xavier Armand@x_armand·
What do all the pure play capitalists say to this?
Felix Prehn 🐶@felixprehn

Private equity firms bought 500 hospitals. Death rates in their emergency rooms went up 13%. They fired 12% of the staff. Then they paid themselves billions in dividends. A Harvard study just confirmed what doctors already knew: people are dying so investors can hit quarterly targets. Exactly what happens. A PE firm buys a hospital using debt. The debt gets placed on the hospital's balance sheet, not the firm's. Now the hospital owes hundreds of millions it never borrowed. To service that debt, the hospital cuts costs. Costs mean nurses. The numbers from the Harvard/University of Chicago study are horrifying. After PE acquisition, emergency department salary spending dropped 18.2%. ICU salary spending dropped 15.9%. Hospital-wide employees were cut 11.6%. Emergency department deaths rose 13%, seven additional deaths per 10,000 visits. A separate study found patients undergoing surgery at PE-acquired hospitals had 17% higher odds of dying within 90 days. Steward Health Care, owned by Cerberus Capital, filed bankruptcy with $9 billion in debt after closing hospitals across Massachusetts. The CEO lived on a $40 million yacht while emergency rooms went dark. Eight hospitals serving 2 million people nearly disappeared because a PE fund extracted more cash than the system could survive. The private equity industry has poured over $1 trillion into healthcare. They operate a quarter of ERs nationwide. This isn't going away. The investing angle nobody talks about. Non-PE hospital operators like HCA Healthcare (HCA) and Tenet (THC) are the direct beneficiaries. Every time a PE hospital closes or deteriorates, patients flow to the nearest competitor. HCA has returned 1,200% since 2011. Patient volume from PE closures is a structural tailwind nobody's pricing in. Medical staffing firms (AMN Healthcare, Cross Country) charge premium rates specifically because PE hospitals cut staff. The staffing shortage IS the business model for these companies. The disruption play: outpatient surgical centers (SCA Health, now part of UnitedHealth) are pulling profitable procedures out of hospitals entirely. PE-owned hospitals lose their highest-margin surgeries to outpatient, and the death spiral accelerates. Pull up tradevision and monitor healthcare M&A alerts, hospital closure filings, and patient volume migration data. When a PE-owned hospital announces "restructuring," the patient volume shift to competitors like HCA starts within 30 days. That 30-day window is when the competitor's earnings revisions haven't updated yet. Free to try. (a private equity firm bought your local hospital. borrowed $500 million in the hospital's name. fired 12% of the nurses. emergency room deaths rose 13%. then they paid themselves dividends. nobody went to prison. they're currently buying another hospital.)

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KR@solidtraffic·
@rabahrahil 82 honda civic is more comfortable. And Frankfurt is the worst to connect in. Enjoy that 30 minute standing bus ride from terminal to plane!
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Rabah Rahil
Rabah Rahil@rabahrahil·
Bro. Bro. Bro! The “business class” ticket on Lufthansa is…I am speechless. Pro tip: check the plane you are flying long haul. AND MAKE SURE IT ISNT A 747-400. If Spirit flew long hauls it would be nicer than this. This too shall pass…its only 9.5 hrs to Frankfurt.
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KR@solidtraffic·
@ryanscibelli Doing any consulting to help brands/agencies build their own?
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Ryan Scibelli
Ryan Scibelli@ryanscibelli·
Our team built an insane GDN workflow. Platform is generating 2000+ images and banners every week. Creative engine tagging and automatically generating new images based on what's hitting. Prompt library so you never have to type one in twice. 2-3 click iterations of top performing banners. Automated in batches of 20 at a time. Rolling these into micro campaigns and scaling using custom ML rule settings. Few months away from autonomous.
Ryan Scibelli tweet media
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KR@solidtraffic·
@StefanGeorgi Switch to Highbeam, dropped Amex after 15+ years of incompetence and zero desire to find solutions for their best clients
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Stefan Georgi
Stefan Georgi@StefanGeorgi·
Kind of absurd, missed a call from AMEX yesterday. This morning all my cards across multiple businesses and personal accounts have charging privileges suspended. Called and they want updated financial info including recent bank statements. Won’t have any cards unlocked until submitted. I’ve no issue sending the statements but this approach is a crazy F U to a customer. Especially when I pay my balances in full every month and don’t even run up high charges with them (these days). No heads up or even a prompt when logging in online. No emails. Guess they just decided they needed it and boom, all purchasing power paused. Weird.
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KR@solidtraffic·
@oliverbrocato Elite #1s print millions in net profit, run lean fun companies, live the life the 99.5% cant comprehend let alone will ever taste, do it for the impact/love of the game, while raising families, contributing to society in a positive way, and prioritizing their personal health.
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oliverb
oliverb@oliverbrocato·
There are 2 types of ecom founders: #1 “f*ck it I’ll be my own CTO, COO, CFO, CMO, Chief of Staff, and brand protection agent to save money” (malnourished, eye bags, dehydrated, losing their mind) #2 Hire people. Outsource headaches. No LARPing as a one-man army. Founder burnout = expensive stupidity Group 1 thinks they’re the hardest workers alive. Then wonders why the brand dies before it even launches 😂
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Taylor Holiday
Taylor Holiday@TaylorHoliday·
I would love to do this. Is the teaching role full time?
Cameron Sorsby@CameronSorsby

We’re launching a new @alphaschoolatx high school for aspiring entrepreneurs. Our promise: Make $1m by graduation, or receive a full tuition refund. Yes, this will be the coolest high school in the world. And we're building the best team in the world to make it happen. We’re looking for 2-3 exceptional coaches to help us guide the students towards achieving this aggressive but achievable goal. You won’t be giving lectures or assigning homework. You’ll be grilling them on their P&L, driving them to the car wash they bought, critiquing their email funnels, pushing them to do things 99% of the world doesn't believe is possible. Job posting is live and DMs are open.

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KR@solidtraffic·
Love to hear you kept it together and building your family. I think these should be a legal requirement before getting a marriage license. I have seen so many marriages end in a mess and only the lawyers coming out on top. Years of work, wealth building, focus on kids, all wiped out due to prolonged unnecessary legal processes, unethical attorneys, and hatred from either party. Even if it’s 50-50 have an agreed upon mandatory outcome in case things don’t go as planned
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Stefan Georgi
Stefan Georgi@StefanGeorgi·
I’m not even saying prenups are a bad idea, but I’m a multimillionaire and my wife and I don’t have one. A few years ago we separated and were in mediation for a divorce. It was fine. Basically just was like “you can have half of everything” because I can always make more money. Then we worked our issues out and have been in a great place since. Even had another kid and are working on a third. But moral of the story is while a prenup is important, picking the right person to begin with is probably even more important.
Tanning Salon Don@TheSalonDon

For those asking about my prenup. This is the structure Her distributions are capped at 30% of combined assets Distributions are: -$175k per year of marriage (lump sum) -Use of a house worth 5.6x the US median housing price until death or cohabitation of 150 days (House can be financed by me on a mortgage. Full house value counts toward 30% cap) -$75k annual alimony (inflation adjusted) -All her jewelry and personal items -Continued Health and Dental insurance -First choice in pets (must be valued under $50k) If marital distributions exceed 30% then reduce the lump-sum, then housing, then alimony to get below 30% This made sense because 1) I never have to pay more than 10% of NW (since house is mortgaged) and the more I make the less the percent 2) She has no penalty for giving up her career (gets full missed salary as a tax free lump-sum) 3) She’s never “out on the street” with paid for housing and $75k annual

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KR@solidtraffic·
And our parents can complain they never had technology or the ability to travel around the world or countless other ideas. Stop using the internet to complain about being the victim and start using it to create wealth. Times changed. You have the same 24 hours a day as everyone else, you are smart, you have access to the internet and now AI. You can get richer and faster now more than ever before if you can get outside this head trash. Commit and honor yourself.
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GrayMountain
GrayMountain@GrayM0untain·
My 93 year old lds grandmother... lifelong resident of Utah...was a stay at home mom. Never had to work. Was married to a man who never attended college and was able to purchase a home in his early 20s, 2 cars, a boat, and have 5 kids. We in Utah have had our inheritance stolen.
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KR@solidtraffic·
@dougpayments A bad idea that has made marketers tens of billions of dollars in the last 20 years and retired countless 20 an 30 year olds.
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KR@solidtraffic·
@RomanEcom I’ll provide seed capital
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Roman Khan - Founder of Peak 21. We acquire brands
I want to incubate and build a WhatsApp first CRM that can be as high quality as the Postscripts of the world for SMS. Everyone sucks. Like every single platform. No one has solved this DM if you’re a founder who wants to build this. I can probably get you the first ~50 large enterprise clients
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KR@solidtraffic·
@BrandonStraka Democrats valued this at 17mm
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Brandon Straka #WalkAway
Brandon Straka #WalkAway@BrandonStraka·
Inside Donald Trump’s Mar-a-Lago estate in Florida—luxury he’s stepping away from, supporters say, to keep fighting for the American people.
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KR@solidtraffic·
@seanjagermann Without a doubt, they are a company with complete disregard for the quality of products they sell to their audience
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Sean Jagermann
Sean Jagermann@seanjagermann·
Is Whole Foods still "whole foods"? Nothing like a 91 ingredient wrap for lunch...
Sean Jagermann tweet media
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KR@solidtraffic·
@PhantomStays Add in no AC in summers and zero hygiene, deodorant, having to bus from terminal to plane, and people watching videos with no headphones
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Phantom Stays
Phantom Stays@PhantomStays·
Genuine question for Americans - how tf do u fly economy 3-8 hours smushed in these sardine packs? A night in jail would be better than this Just flew from Spain to Paris (2.5 hrs) & wanted to blow my brains out by the end Europe is so small that any flight in these tiny body planes are never more than 3 hrs. 4 hours absolute MAX. But the US? fcking massive. You can spend half a day in these boxes easy. Only noticing now for the first time since my entire gloriously privileged adult life has been biz class. Or the times when ive had to fly economy (Ryan air etc) I’ve gotten lucky w seats open next to me. First time jammed 3 in a row in these things is suicide. No one should be forced to travel like this.
Phantom Stays tweet media
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