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We sold $200,000,000+ worth of earbuds in 3.5 years.
All bootstrapped with zero funding.
Here’s how we did it. 🧵
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Roman Khan - Founder of Peak 21. We acquire brands
5.6K posts
Roman Khan - Founder of Peak 21. We acquire brands
@RomanEcom
I buy & operate DTC brands (@rayconglobal, @linjerco etc). I bootstrapped myself to 9 figures of revenue profitably.
Hong Kong Katılım Temmuz 2014
1.2K Takip Edilen15.2K Takipçiler
BPC-157 for dogs would be a $100M brand overnight
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@pc_barnes @cathaypacific Haha accurate
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@RomanEcom @cathaypacific How I felt when Singapore Airlines upgraded me for free: youtube.com/watch?v=ypKSbn…
YouTube
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How you feel when @cathaypacific upgrades you for free after spending millions with them the last decade.
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Patiently waiting for someone to vibe animate Ted Chiangs novels into existence using AI
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@BryanBumgardner @northbeam Following
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I'm sitting on @northbeam's database of aggregated client data.
I'm talking about billions of dollars in ad spend. Like $100 mil a week.
I can generate historical ROAS, CAC, CTR, whatever you want to see, over time.
What do you want to see? Taking orders now 👇
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@EcomMikeGalvin @MentorPass Great question. There is one SaaS thing I’d like to build. But mainly eCom
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@RomanEcom @MentorPass This for Ecom only? What about SAAS?
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There was another 20 year old called Jurgis at the Peak 21 Summit last week with an equally crazy story as Hassan:
• Born in Lithuania
• Met me via @Mentorpass
• Taught himself performance marketing
• Dropships a fully custom made to order product
• All EBIT = FCF = Distributions
• Gone from $700K since I first met him to >$2M a month
• Planning to pay off his parents mortgage this month
- Growing at crazy rate, would not surprise me if he hit $4M a month by next summit
I’m looking for 10 driven young founders like Jurgis to fund and incubate new projects with.
Apply via the Google Form [link in comments].
We want to fund you and build with you.
Roman Khan - Founder of Peak 21. We acquire brands@RomanEcom
I met a 22-year-old named Hassan at the Peak 21 Summit last week. His story is exceptional: • Born in Afghanistan • Parents divorced; stepped up to support his mom and baby brother • Taught himself performance marketing • Partnered with a crypto lawyer to scale his ads • Made a $1M in profits • Bought his mom a car and retired her • Flew in on a week notice after last-minute admission — straight from a family vacation in Europe I’m looking for 10 driven young founders like Hassan to fund and incubate new projects with. Apply via the Google Form [link in comments]. We want to fund you and build with you.
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@chrisman Ask them what the consequences should be for homeschooling parents who fail to educate children. Then ask what the consequences should be for public schools that do the same.
The difference in answers is the game.
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These anti-homeschool arguments always compare homeschooling to to a perfectly functioning public school system that only exists in their imagination.
Meanwhile in the real world, 54% of American adults read below a 6th grade level.
Jill Filipovic@JillFilipovic
Right, if homeschooling is actually super high quality, then homeschooling families should not object to being evaluated, tested, and checked-in-on to make sure their kids are actually learning.
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Another crazy story from the Summit:
- Good friend started his company when he was 15
- Reached massive scale by the time he was 32
- Decided to make a 21 year old CEO 18 months ago
- Both CEO and and founder was at the event
- Company is growing faster than ever before
1/ Impressed by my friend who was OK giving the reigns of a 15+ year old company to a 21 year old
2/ Never seen a CEO grind as hard before
I’m looking for 10 driven young founders like this 21 year old kid to fund and incubate new projects with.
Apply via the Google Form [link in comments].
We want to fund you and build with you.
Roman Khan - Founder of Peak 21. We acquire brands@RomanEcom
There was another 20 year old called Jurgis at the Peak 21 Summit last week with an equally crazy story as Hassan: • Born in Lithuania • Met me via @Mentorpass • Taught himself performance marketing • Dropships a fully custom made to order product • All EBIT = FCF = Distributions • Gone from $700K since I first met him to >$2M a month • Planning to pay off his parents mortgage this month - Growing at crazy rate, would not surprise me if he hit $4M a month by next summit I’m looking for 10 driven young founders like Jurgis to fund and incubate new projects with. Apply via the Google Form [link in comments]. We want to fund you and build with you.
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Roman Khan - Founder of Peak 21. We acquire brands retweetledi
$APP stock over the past 24 hours of trading:
+10% after earnings
-5% thirty mins later
+8% for funsies
closes AH trade flat
opens -3%
up 8% right now
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@zach_yadegari You’re so impressive. I’m 40. Can’t wait to see what you’ll do at my age
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I'm 19 years old.
At 16 I sold my unblocked gaming website for $100k.
At 18 I sold Cal AI while at $40M ARR.
Now, my co just hit $300K MRR a month after launch.
The most important lesson I've learned to be successful in consumer is to dumb everything down.
1) Demonstrate the value of your product in 3 seconds or less in any advertising material.
2) Write messaging as if you are talking to a 3rd grader.
3) Make buttons so obvious that you can't get lost.
The is the key concept that makes apps viral and also high converting.
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@kevinleeme @iamshackelford Amazing
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@iamshackelford @RomanEcom Same here. We actually measured a small CvR lift that pushed us over the edge but after some software cuts, we decided we need to cut and his team let us end the contract immediately even though they didn't need to. Really great product & people.
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I got a DM on WhatsApp from a 9 figure founder.
Question was: Does Nostra drive incrementality for us?
Disclaimer:
This post is not paid. I don’t believe in sponsored paid posts.
The reason I am posting is because the founder Arthur and Nostra in general gets so much hate. It’s insane lol.
I’d urge you to ask Grok if you can clone the product using Claude Code or something similar its hard.
What Nostra has done for Linjer:
1/ UPT is 20% with Nostra. As a result AOV is up
2/ CR is actually flat or the same. We did not see a big lift
3/ Meta ROAS is too volatile to determine and I can’t say if we got a lift
The important thing for is that 1/ is up and that naturally drives ROAS as the two are not mutually exclusive.
I believe the rationale is women browse more pages on mobile because it’s faster. That’s it. Our pages are image and video heavy. Our AOV is $300. We see more pages per session with Nostra than without Nostra. That’s it.
I would just try it and keep it simple. If it does not work great, move on if it does great keep it.
You should try it. Arthur and Nostra is not a scam. Sad to see what happened to him over the years and I am rooting for them and the team because it’s been massively ROI positive for us.
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@RomanEcom What system are people fleeing to? I hate their pricing but sendlane was not nearly as good
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@FedotOff90 Yeah I want to some time the next 12 months
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@RomanEcom Direct from Dubai to Miami, sir. HK-> Dubai -> Miami
Emirates, great business class flights. Miami is where it's at in USA right now, you def should visit
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I have a lot of friends in Miami.
I’ve been meaning to go.
But there are no direct flights. Not worth the pain.
Just very hard to compete with SF, LA and NYC.
Miami, Austin all these other second tier cities are not easily accessible for foreigners and so much of anyone’s business is global.
It just overall makes me very bearish on any of these 3 cities really getting disrupted.
Geiger Capital@Geiger_Capital
Ken Griffin says he's scaling down in NYC: "What the mayor of New York has made clear to us, is that we need to double down on Miami."
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@avinkline I am talking about Greater China and Asia but yes OK connectness but nothing like JFK. 4 flights on cathay daily to asia etc
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