Stéphane Canot

AI-powered agents are trending in 2025, with tools that can execute tasks autonomously. Google leads with its Marketing Advisor AI in Chrome, offering targeted marketing recommendations. bit.ly/4mFYeCS

Près d'un tiers des abonnés numériques du New York Times sont désormais exclusivement abonnés à l'un de ses produits non liés à l'actualité (Jeux, cuisine, gadgets, audio ou sports). pressgazette.co.uk/media_business…

🚨 What trends will be shaping #journalism in 2025? This is the question at the heart of our yearly report on media trends by @nicnewman & @fedecherubini and based on a survey of 326 managers from 51 countries 9 findings and link in thread

Job Alert 💥 #socialmedia #réseauxsociaux #annecyfestival #Citia Envie de faire (encore) grandir nos communautés, d'innover, inspirer, divertir ? De partager au plus grand nombre nos événements et activités ? Envoyer vite votre candidature et rejoignez la team ! 👇

Apple debuts new business tools for managing presence across email, calls and Tap to Pay tcrn.ch/4dPaUSd

@jennylynnfisch Not far from USA training stadium: maps.app.goo.gl/pXrbnLw94HqbzZ…

Who’s got a place to develop film in Paris

#Palmarès #PrixOfficiels / #AwardWinners #OfficialPrizes🏆 Cristal du long métrage / Cristal for a Feature Film "Memoir of a Snail” Adam ELLIOT #AnnecyFestival

🚩L'eau doit-elle devenir plus chère ? La Question du jour avec @SimonPorcher, économiste, professeur de management à @AssasUniversite et auteur de "La fin de l'eau ?" chez @EditionsFayard radiofrance.fr/franceculture/…

With all of its competing forces, Ad Age wanted to get to the bottom of MFAs, see how bad they really are, and understand why the problem needs to be addressed. Here is the lowdown: ow.ly/6rhi50PSz4H

L'industrie du rêve est en pause forcée. A Hollywood, les scénaristes et les acteurs font grève pour dénoncer l'érosion de leurs droits face aux plateformes et les incertitudes liées à l'IA. Pour « La Story », le podcast d'actualité des « Echos... trib.al/tQk2p8M

We're gearing up to enable #PrivacySandbox APIs in Chrome 115! If you're testing/implementing, this is the timeline you need for the traffic ramp up, origin trial wind down, and updated enrollment. 🍪👋😙🤌🏖 (idk what a good sandbox emoji would be…) developer.chrome.com/blog/privacy-s…

AI generative fill extending scenes, movies shot in portrait format by @Alex_Cerrato

WordPress.com challenges Substack with launch of paid newsletters tcrn.ch/3C8c5fe by @sarahintampa

🗣️ " Nous sommes encore au début de cette révolution et cela nous invite à faire preuve d’humilité. C'est pourquoi @Google approche l'#IA de manière résolument ouverte et transparente " - Joëlle Barral, directrice de la recherche en IA de Google DeepMind #CommonGoodSummit

A shift to AI-generated search results will decrease the traffic that Google sends to publishers' sites, as more people get what they need straight from the Google search page instead. niemanlab.org/2023/05/google…

A major shake-up is coming to Google's search results. Google is bringing generative AI to Search with a host of new features – both exciting and worthy of concern. One screenshot from the event that caught my eye was an example shown for the query "plants for a dark dorm room". Currently, Google will show a featured snippet for a website at the top, with 10-blue-links below. But that's about to change for *some* queries. Based on my understanding, the use of generative AI in Search is primarily for queries categorised as NORA (No One Right Answer). This is an acronym you should remember. For this search term, I would expect that the answer would vary. This means Google could be giving too much weighting to the featured snippet, which may leave out important results. In comes generative AI. There are 6 changes highlighted in the image to be aware of. Ranging from most to least important, here's what each of the changes involve: 1. Featured Snippet Removal This is the most significant and jarring change of the lot. Not having a featured snippet means that the top article no longer gets the visibility it once received. Instead, the AI generates its own list with descriptions and imagery. 2. Top 3 Links On desktop, the top 3 articles are presented in the righthand column. This could be a combination of the previous featured snippet and the top 2 10-blue-link pages. 3. 'Coverse' Tab When exposed to the experimental generative AI (you'll need to join the waitlist - thoughtful.sandbox.google.com/about?location… - use a VPN for the US if not located there), the 'All' tab will be replaced with 'Converse'. 4. Conversational Prompts Similar to Bing, there is the inclusion of prompts to then enter conversational mode. This is where the ChatGPT-equivalent experience begins, where users can enter a similar UI to Bard. 5. 10-Blue-Links Below the generative AI, the 10-blue-links remain as they always have. This is an aspect of ChatGPT that is missing, so should still be considered as an opportunity to publishers with the way that searcher behaviour has changed. Google also looks to be proposing bold titles, along with other changes to text styling/positioning. 6. Tailwind Icon The Tailwind icon at the top is what signifies that generative AI is enabled for the user. Shortly, Google will be sending out invites to test out the new features. As mentioned, if you get the invite and want to test it out but are located outside of the US, a VPN should do the trick. As an overall opinion of the current state of Search, I'm more excited than concerned. Google has clearly not been satisfying users for some queries, which has led to the uprise of ChatGPT. As long as Google prioritises publishers (which they say they are), this could lead to more traffic opportunities. As always, I'll be documenting changes as they arise, so make sure to follow along and I'll keep you in the loop. #ai #google #seo #searchengineoptimization

Inclusiv'Day, le RDV des entreprises engagées pour une société plus inclusive, est de retour pour une nouvelle édition ! 📌 RDV le 10 mai 2023 à Paris La Défense Arena 🔗 Inscription gratuite 👇 event.inclusivday.com/?utm_campaign=… #InclusivDay #inclusion

Un nouveau podcast aux Echos qui promet d'être passionnant. A partir du 10 mai. lesechos.fr/monde/enjeux-i…

Vous étiez plus de 40 000 participants à nos côtés pour souffler cette 30e bougie ! 🎡 Encore merci à tous les entrepreneurs présents, nos 400 intervenants et nos 200 partenaires parmi lesquels @Bpifrance, @CCI_Paris_IdF, @ccifrance, @CNBarreaux, @CSOEC et la Région @iledefrance

Go Entrepreneurs : le salon fête ses 30 ans après une année record trib.al/K6da2g0