Evolve Daily

VSL's are still printing in 2026. If you crack it, each one can spend $ 500k+ profitably and hold MORE fucking spend than any other format. So I got 200+ cracked VSL's in one swipe file for you. Swipe, model, print,mfers: app.gethookd.ai/share/board/21…

Sat next to a 34-year-old at a steakhouse in LA last Friday. Came up in conversation that he runs an ecom brand. $720K/month on a hair growth supplement for men 30-50. One SKU, subscription business at 49%. Asked him what changed everything in the last 12 months. He said it came down to a single word swap in his ad copy. For 8 months he ran ads built around the phrase "hair loss." Headlines like "Stop hair loss in 90 days" and "The natural way to reverse hair loss." Ads performed but never broke a 1.4 ROAS at scale. His copywriter pushed him to test "thinning crown" instead. Specifically — not "thinning hair" but "thinning crown." She told him the men they were targeting don't think of themselves as losing hair. They think of one specific spot they catch in the mirror getting out of the shower. CAC dropped 31% in 6 weeks. No change to product, funnel, or targeting. Just the language describing what the customer feels at 6:42 AM in their own bathroom. Pulled up his brand on GetHookd the next morning. You can see the exact week the headline switch went live — every ad before that date uses "hair loss," every ad after uses "thinning crown." Spend volume tripled in the following 60 days. Headline language is the cheapest leverage in ecom and almost nobody systematically tests it.

@adamtaylorl Nice !

ECOM ADS AWARENESS LEVELS ┃ ┣ 📁 Unaware ┃ ┣ 📁 Status: Has the problem but doesn't know it ┃ ┣ 📁 Goal: Surface the problem naturally ┃ ┣ 📁 Tactic: Educational hooks & storytelling ┃ ┗ 📁 Rule: Do NOT mention your product yet ┃ ┣ 📁 Problem Aware ┃ ┣ 📁 Status: Feels the pain, but has no fix ┃ ┣ 📁 Goal: Agitate the problem & name the cause ┃ ┣ 📁 Tactic: Highlight the exact daily friction ┃ ┗ 📁 Rule: Build the case before the pitch ┃ ┣ 📁 Solution Aware ┃ ┣ 📁 Status: Tried other things, highly skeptical ┃ ┣ 📁 Goal: Handle silent objections head-on ┃ ┣ 📁 Tactic: "Previous Failed Solutions" angle ┃ ┗ 📁 Rule: Position against what didn't work ┃ ┣ 📁 Product Aware ┃ ┣ 📁 Status: Visited the site, hasn't bought ┃ ┣ 📁 Goal: Prove it works with social proof ┃ ┣ 📁 Tactic: Raw reviews & transformation timelines ┃ ┗ 📁 Rule: Make the specific results tangible ┃ ┗ 📁 Most Aware ┣ 📁 Status: Warm traffic, weighing the decision ┣ 📁 Goal: Convert the click instantly ┣ 📁 Tactic: Static ad with a direct offer ┗ 📁 Rule: Add risk reversal (e.g., 30-day guarantee)

Supplement Meta is BRUTAL right now. You're bidding against brands that can afford a $200 CPA. Most accounts can't survive that. Here's the 5-page playbook we built after $17M in managed supplement Meta spend: - The offer + LTV math that makes a $200 CPA profitable (COGS, sub opt-in, 90-day LTV) - The 4 positioning moves that crack red-ocean supplement categories (niche down, new avatar, new mechanism, identity-first) - The 6 ad formats carrying supplement accounts in 2026 (podcast, pharmacist, street interview + 3 more) Want it? Like + Comment "SUPPLEMENT" (Must be following)

Dozens of clean ecom brands lose their Shopify Payments every month. ⠀ Shopify finally said why. It's exactly what I've been saying. ⠀ Dudes with <0.5% chargeback rates, zero fraud disputes, custom products. Still getting hit. ⠀ You can't stop holds entirely. Scale fast and you're a target. Doesn't matter how clean you are. ⠀ Most of you think just because you have low chargeback rate and run clean you won't have issues. But that doesn't mean you seem like a real business in Shopify's eyes. End of day we're just a number to them. ⠀ We've seen a ton of different issues and figured out how to navigate through them. It comes down to your backend: ⠀ The basics: • Good Product • Don't leave orders unfulfilled • Fast shipping • Active & accurate social media presence (both business and personal) • Great customer service • Chargeback mitigation (Disputifier) • Tracking numbers uploaded for every order (Parcelpanel) • Non generic Policies and T&C on the website ⠀ Trip wires: • No Kaching Precheck-style subscriptions (common flag recently) • No fake reviews / AI doctors on the site • Strong standing on external review sites (e.g. Trustpilot) ⠀ You could be running an entirely legit business, but your store doesn't feel that way when these companies use LLMs to scrape it. ⠀ The LLM scrape test: ⠀ Run your site through an LLM. Ask if it looks like a scam. Have it point out where it looks fake. Fix those. ⠀ Applovin does the same thing. Works for Applovin rejections too. ⠀ If you run a legit operation, getting it back is much easier. ⠀ You can prove stock where you're selling. Orders fulfilled and delivered fast. Happy customers. Site and social that don't look AI-generated. ⠀ But nothing in business is guaranteed, so if you don't have a backup processor ready, get one. If Shopify Payments goes down you lose all momentum while waiting to get back. ⠀ When you get hit, spam their email, live chat and phone with documentation every single day. ⠀ Be persistent. It becomes way easier to remove or lower your holds. ⠀ And don't send weak shit without proper documentation and evidence like 'I've been a Shopify merchant for X years and have always followed your terms.' That won't cut it. ⠀ Use Claude to write a legal-sounding response with all your proof points. Attach manufacturer invoices, tracking numbers with delivery confirmations, proof of address, proof of inventory. ⠀ Most ecom bros complain about these issues but never fix the foundations. The problem keeps following them no matter what they do. ⠀ Everyone wants to scale to $100k days. Few want to fix the backend that lets them stay there. ⠀ Few

Claude FULL COURSE 1 HOUR (Build & Automate Anything)

Incredible advice from Claude

Supplements aren't inherently a luxury item. They're functional. @seedhealth changed that. They took supplements out of plastic bottles and turned health into a luxury experience. Matte glass. Minimal branding. Every detail is intentional. I've been taking Seed daily for three years now and love them. Incredible product @arakatz. Now they've launched their store on @Shopify. Welcome to Shopify, Seed.

@oliverbrocato 100kpm is market validation

100k/month in ecom means ur poor. 1/ $60k Meta 2/ $25k COGS 3/ $12k team 4/ $6k refunds, apps, random bs U clear like… nothing. But congrats. U bought urself a full-time headache.

This woman sold 64,000 bottles of her $32 holistic medicine product in the last month That is over $2 million in revenue And the craziest part? She’s not even real She’s an AI creator Mamaariella posted the proof yesterday and I had to confirm it for myself. This AI character talks about holistic medicine And one thing I noticed immediately was her consistency She has been posting volume content consistently since last year. She makes 4 to 6 posts every single day Every video on her page speaks directly to the pain points of the audience. Out of curiosity, I clicked the link in her bio to check her Amazon page Over 64,000 bottles sold🤔 At this point, I’m beginning to think relationship niche is not the right niche for my AI influencer😩 Maybe I should switch to holistic medicine because what are these numbers? The interesting part is that the workflow is actually simple. You create an AI avatar Choose a niche with strong demand Create problem-solving content consistently Then stay visible long enough for people to trust you If you want to learn how to create AI influencers like this, we teach the full workflow inside the AI Income Hub Register now, we have just 10days to go Link is in the comment👇

every once in awhile you find a youtube video of such pure unadulterated greatness you have to share it in 2 minutes this guy solved a decade of bicep and shoulder tightness and small recurring tears may God shine countless blessings upon this man

The creative didn’t stop working your audience got saturated duplicate the ad set, exclude past visitors and purchasers, let it find fresh buyers same creative, new audience, back to printing most people kill the winner when the fix takes 2 minutes

Chris Williamson dropped a brutal truth on Rogan: Most people only tinker — new haircut, lose five pounds, switch jobs. But real transformation? Rewiring your body, your country, your entire worldview? That’s unicorn-rare. And here’s what almost nobody says out loud: the hardest part isn’t the work. It’s the loneliness that hits when you start moving at a different velocity. You become the weirdo training six nights a week, eating differently, journaling at dawn, chasing something you can’t fully explain. Your self-belief doesn’t stay Hollywood-strong — it flickers hard. You’re scrabbling in uncertainty, wondering if any of this is even working. The old crew doesn’t get it. The pull back to “normal” is magnetic. You might lose entire friend groups… sometimes more than once. That isolation isn’t a glitch. It’s the feature. The price of refusing average. In a world built for comfort and sameness, choosing the uncertain climb is one of the last truly rebellious moves left. It forges depth most people will never touch. I’ve lived those lonely chapters chasing my own new start. The doubt is heavy. The freedom on the other side is heavier. What’s the biggest change you made that left you out of sync with your old circle — and did you ever find your new one?

If you're in ecom Pay the f*ck attention to what PetLab Co. is doing with their creative right now They turned pet supplements into a $200M/yr business

@dashboardlim Doesn’t meta ban ad accounts using API

🚨BREAKING: meta officially connected meta ads to claude the connector went live on april 29, 2026 the URL is mcp.facebook.com/ads setup takes about 60 seconds you go to claude settings, add it as a custom connector, authorize via facebook OAuth, and you're in once connected, claude has full read and write access to your ad account you can tell it what you're selling and who you're targeting, and it builds the entire campaign structure for you ad sets, targeting, copy, everything it can also monitor your pixel health, upload your product catalog, and generate performance reports 29 tools total, all free during beta this is the workflow agencies charge $3,000 to $5,000 a month for it's now a one-minute setup inside claude just created a guide on how to actually connect Meta Ads to Claude step-by-step Comment “META CLAUDE” and I'll send it

@AdsWithMarian Solid

NATIVE ADS ARE NOT FOR EVERYONE. If you are a lazy strategist or founder, skip this. Good Native ads have congruence in ALL. - Facebook Profile -Ad Copy -Native Image -Headline -CTA Advertorial (a good one, not with a discount on the top)

@EcomKostnchko_ You need 80+ GP, otherwise forget it

I genuinely give up. I cut my META by so much fuck meta