will king

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will king

will king

@will_kingseo

Head of SEO at @EastsideCo_ I tweet about #SEO, #analytics and #CRO

West Midlands, England Katılım Ekim 2013
1.3K Takip Edilen478 Takipçiler
will king
will king@will_kingseo·
@DeepakNesss There are none. Screaming frog is the best value SEO tool on the market
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DeepakNess
DeepakNess@DeepakNesss·
My ScreamingFrog license expired 2 days ago and I don't want to pay $279 just to use it a few times a year. So... what are the cheaper/free alternatives?
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Alex Dees
Alex Dees@alexmdees·
3. Last month Google made a QUIET update that destroys SEO. You used to be able to see 100 results per page now you can only see 10. They want you asking instead of looking — so their AI recommendation can answer. This kills traditional SEO...
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Alex Dees
Alex Dees@alexmdees·
Introducing Meridian. 50% of searches are now powered by AI (Think ChatGPT and Gemini) Meridian is the FIRST Visibility Engine to get you ranked #1 by AI. Bold claim? Here's how 👇
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will king
will king@will_kingseo·
Of course Google use Chrome data for search rankings. They have something like 65% share of the web browser market. They would be idiots not to
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will king
will king@will_kingseo·
@torylynne I’ve always thought they’d use Chrome as it’s already used for CWV, so the data is tracked
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will king retweetledi
Mic King
Mic King@iPullRank·
Ok, let's get this party started! A couple weeks ago I said I was publishing the most important thing I ever wrote. I was wrong. Documentation related to the Google Search algorithm leaked and I spent the weekend tearing it apart. ipullrank.com/google-algo-le… ✌🏾
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Ian Howells
Ian Howells@ianhowells·
Links/mentions/authority - gets you to page one Clicks/Machine learning/"People seem to like this!" - sorts the top results You can't be cute like The Verge (unless you're a comparable size.)
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will king
will king@will_kingseo·
The March core update absolutely wiped out this site of mine. I’m probably one of the few that will admit my site deserved to get hit. I’d put 0 effort into it for years, I’m surprised it lasted this long.
will king tweet media
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will king
will king@will_kingseo·
@GaelBreton Been seeing this for a while. Frustratingly this will probably get worse and worse
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Gael Breton
Gael Breton@GaelBreton·
Is this new? Google is showing a paid result in the MIDDLE of organic results (position #3) 🤔
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will king
will king@will_kingseo·
@PPCKirk Just leave it and let the 301 do its thing. Removing from GSC only temporarily hides it from the search results.
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Kirk Williams
Kirk Williams@PPCKirk·
SEO question for you experts: if I unpublish an article and 301 redirect it to updated content, should I remove the old URL from GSC, or just keep it and let the redirect do the work? Thanks in advance!!
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will king
will king@will_kingseo·
@PaulDavidMadden I believe this. Could partly explain why so many sites that ‘look’ great have in fact dropped. Because a bunch of their links have been devalued
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Paul Madden
Paul Madden@PaulDavidMadden·
if youre someone like me who spends a decent amount of time looking at how linking sites are performing ... you'll realise quite how brutal this last update was in the guest post / link market
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will king
will king@will_kingseo·
@schachin Yes to this. Recovery is definitely possible. Saw a site over 10 years ago that was hit by Panda, Penguin and a manual penalty, and managed to recover….eventually
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Kristine (@schachin on Threads) 🇺🇦
#SEO I see people posting that you can't recover traffic after a devaluation or a manual action. Since I spent a decade recovering sites I can tell you that is 100% untrue. And on Core updates 90% of the time it was technical. Big glaring technical. You can recover.
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will king
will king@will_kingseo·
@CyrusShepard Bold move. Personally I wouldn’t reverse it. Will probably cause more rank turbulence
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Cyrus SEO
Cyrus SEO@CyrusShepard·
Crazy. 5 months after completing a major domain migration, WooCommerce will revert the entire thing after traffic goes south This after assembling "a group of SEO experts and consultants" Gotta be honest, the chance of things going *worse* after a second migration is easily > 0
Cyrus SEO tweet mediaCyrus SEO tweet media
Carl Hendy@carlhendy

It’s not every day that you see a domain name migration reversal, especially from a 3-letter .com domain. Google updates are partly to blame for the decision. WooCommerce is owned by Automattic, who also own WordPress.

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will king
will king@will_kingseo·
@carlhendy The thing is, reversing the migration will cause new disruption. Sometimes better to fix whatever’s gone wrong and stay the course
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Carl Hendy
Carl Hendy@carlhendy·
It’s not every day that you see a domain name migration reversal, especially from a 3-letter .com domain. Google updates are partly to blame for the decision. WooCommerce is owned by Automattic, who also own WordPress.
Carl Hendy tweet media
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will king
will king@will_kingseo·
@CyrusShepard They did say that different systems would reinforce each other as each rolled out, so the ongoing effect sort of makes sense. What doesn’t make sense is this seemingly good sites getting destroyed. I wonder if there’s a big update to how some types of backlinks are valued
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Cyrus SEO
Cyrus SEO@CyrusShepard·
There's something insidious with Google's Helpful Content Update Sites not only dropping after an update, but continuing to slide to near ZERO after many months. Completely wiped out📉 (while nearly identical sites 📈) So Google, this content is *completely* unhelpful? Really?
Cyrus SEO tweet media
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will king
will king@will_kingseo·
@CyrusShepard I also wonder whether they use CRuX data beyond CWV. We know they observe clicks and taps for INP, so the data is there
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Cyrus SEO
Cyrus SEO@CyrusShepard·
SEO Dilemma: Google says create content that's people-first, not search engine-first 🙋 But Google can—presumably—measure user satisfaction via clicks, so how can publishers accurately assess satisfaction? Typically, they can only look at how well they rank on Google ¯\_(ツ)_/¯
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will king
will king@will_kingseo·
@darth_na @searchliaison I’ve thought this about algo updates in general. Does the constant fine tuning of the algo mean there’re never happy with the results?
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Darth Autocrat (Lyndon NA)
Here's a Question ... ... that many of the #NicheSite and #MFA people, that have been hit by the #HCU should be asking ... @searchliaison ... if these sites were so bad, that they deserved to be hammered; 1) Why did G rank them 2) Why were they good enough for G Ads ? #SEO
GIF
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will king
will king@will_kingseo·
@Ldnbox If they think this is bad they should have been around in 2011.
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Alek Asaduryan
Alek Asaduryan@Ldnbox·
People are not happy with the recent updates. 🤔 I can even see some funny comments on Twitter SEO in there.
Alek Asaduryan tweet media
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