APC Program

On this World Earth Day, the APC Program wishes everyone a greener, healthier, and more prosperous future. May our farmers thrive, our soil stay fertile, and our planet remain safe for generations to come.

What if every watermelon you buy could tell a story—not just of freshness, but of hard work, unity, and women stepping forward to create change? In front of Subhadra Shakti Bazar, Bhubaneswar, a stall has been set up by women farmers of Swayam Sampurna Women Farmers Producer Company Ltd., based in Mayurbhanj, and promoted under the APC Program. Fresh watermelons, along with jackfruit and bitter gourd, are now available directly from the farmers. This is a joint effort of the Department of Mission Shakti, the Department of Agriculture and Farmers’ Empowerment and PRADAN. Visit the stall today, enjoy fresh produce from the farm, and be a part of this meaningful effort. @CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @DM_Mayurbhanj @BRLF_India @PRADAN_India

ଅକ୍ଷୟ ତୃତୀୟା ଅବସରରେ କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ସମସ୍ତ ଓଡ଼ିଶାବାସୀଙ୍କୁ ହାର୍ଦ୍ଧିକ ଶୁଭେଚ୍ଛା। ଆପଣଙ୍କର ଫସଲ ଓ ସମୃଦ୍ଧି ହେଉ ଅକ୍ଷୟ; କୃଷି ଉତ୍ପାଦନ ନିରନ୍ତର ବୃଦ୍ଧି ପାଇ, ଆୟ ହେଉ ସୁଦୃଢ଼ ଓ ଜୀବିକା ହେଉ ଅଧିକ ସମୃଦ୍ଧିଶାଳୀ । 🌾

In Deogarh, the real harvest this season isn’t just watermelon, it’s confidence growing in the hands of women farmers. Under the APC State Scheme , newly formed Producer Groups like Adishakti PG (Reamal) and Chilika PG (Tileibani) have together turned around 376 tonnes of produce into ₹28 lakh of earnings. With facilitation from our partners CSDR in Reamal and IRDMS in Tileibani, their efforts are slowly shaping stronger, more secure lives. Backed by marketing support from Mission Shakti, this is not just about farming, it is about women stepping forward together and changing what’s possible. @cmo_odisha @SecyChief @ipr_odisha @Deogarhdistadmn @krushibibhag #Horticultureod @OLM_Antyoday @mission_shakti #CSDR #IRDMS @PRADAN_India

କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ପବିତ୍ର ପଣା ସଂକ୍ରାନ୍ତି ଓ ଓଡ଼ିଆ ନବବର୍ଷର ଅନେକ ଅନେକ ଶୁଭେଚ୍ଛା—ଏହି ନବବର୍ଷ ଆପଣଙ୍କ ଜୀବନରେ ସୁଖ, ସମୃଦ୍ଧି ଓ ସଫଳତା ଆଣୁ।

Pallahara block in Angul district is making steady progress through collective and unique farming. Farmers, through Lahadagad Farmer Producer Company (FPC) Ltd supported by Mission Shakti, have till date marketed 28.75 MT of a distinctive yellow watermelon variety, earning a total of ₹3.58 lakh. With regular efforts by the FPC, farmers now have better access to quality inputs, stronger market linkages, and are receiving better prices for their produce. With facilitation from SHRISTI, this effort is gradually improving farmer incomes on the ground. @CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @dmfangul @OLM_Antyoday @mission_shakti @angul_dm #Shristi @PRADAN_India

କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ଉତ୍କଳ ଦିବସର ହାର୍ଦ୍ଦିକ ଶୁଭେଚ୍ଛା ଓ ଅଭିନନ୍ଦନ।💐

In Kesabguda village under Mujanga GP, members of the Buda Jhankar Debi PG have successfully undertaken organic sunflower cultivation over an area of 30 acres, reflecting a transition towards climate-resilient and income-enhancing agricultural practices. The initiative has been supported by ITDA, Koraput, through the provision of quality seeds and organic inputs, and has been effectively facilitated by the APC implementing partner CYSD, Dasamantapur. This intervention exemplifies the effectiveness of convergence and community-led action that that aims to strengthen tribal livelihoods through sustainable agricultural practices. @CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @stscdev @dmkoraput @CYSDOdisha @BRLF_India @PRADAN_India

କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ସମସ୍ତଙ୍କୁ ବିଶ୍ୱ ଜଳ ଦିବସର ଅନେକ ଶୁଭେଚ୍ଛା।

କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ହୃଦୟପୂର୍ବକ ଈଦ ମୁବାରକ୍।

ମୟୂରଭଞ୍ଜରୁ ମେଟ୍ରୋ: ଷ୍ଟ୍ରବେରୀ ଚାଷରେ ଇତିହାସ ରଚିଲେ ଯଶୀପୁରର ମା’ମାନେ! ୨.୫ ଏକର ଜମିରୁ ଆରମ୍ଭ ହୋଇଥିବା ଏକ କ୍ଷୁଦ୍ର ପ୍ରୟାସ ଆଜି ବିଶ୍ୱ ବଜାରରେ ପହଁଚିଛି। ମୟୂରଭଞ୍ଜ ଜିଲ୍ଲା ଯଶୀପୁର ବ୍ଲକର ଷ୍ଟ୍ରବେରୀ ଏବେ @APEDA ର ସହଯୋଗରେ ଲଣ୍ଡନ ଓ ଦୁବାଇ ପରି ସହରକୁ ରପ୍ତାନୀ ହେଉଛି।

In Jashipur Block of Mayurbhanj district, strawberry cultivation under the APC program, in Dhalabani Gram Panchayat has witnessed a significant expansion in cultivated area, increasing fivefold from 2.5 acres to 12.5 acres, which demonstrates strong potential for its growth in the coming days. With the input support by Directorate of Horticulture, and facilitation by PRADAN, farmers have generated ₹18.7 lakh in the last two months, with further income expected. Market linkages established through Swayang Sampurna Women Farmer Producer Company Limited, supported by Mission Shakti, have enabled sales across Odisha, other states, and international markets including London and Dubai. @CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @DM_Mayurbhanj @BRLF_India @PRADAN_India

This month, farmers from seven Producer Groups in Turekela Block of Balangir District collectively marketed 280 quintals of drumstick through Nariswabhiman Farmers Producer Company Ltd., Turekela, enabling improved market access and better price realization for the farmers. The initiative highlights the leadership and active participation of women farmers, who played a key role in the aggregation and marketing process. With facilitation support from BGS as the partner organisation, the effort contributes to strengthening women-led collective enterprises and promoting sustainable rural livelihoods in the region. @CMO_Odisha @SecyChief @CollectorBgr @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti #BalangirGramUdyogSamiti @BRLF_India @PRADAN_India

କୃଷି ଉତ୍ପାଦକ କ୍ଲଷ୍ଟର ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ଆନ୍ତର୍ଜାତୀୟ ମହିଳା ଦିବସର ହାର୍ଦ୍ଦିକ ଶୁଭେଚ୍ଛା। 💐

କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ହୋଲିର ହାର୍ଦ୍ଦିକ ଶୁଭେଚ୍ଛା ! ହୋଲିର ରଙ୍ଗ ଆପଣମାନଙ୍କ ଜୀବନକୁ ସମୃଦ୍ଧି, ସୁଖ, ସୁସ୍ଥ ଫସଲ ଏବଂ ସହଯୋଗର ଆନନ୍ଦରେ ଭରିଦଉ।

An export consignment of 2 quintals of papaya has been successfully sent to European markets from Dhenkanal district, reflecting coordinated efforts in strengthening agri-export linkages. The export was undertaken with institutional support from ORMAS, Dhenkanal. The activity was implemented under Kankadahad Farmers Producer Company Ltd, with facilitation support provided by SHRISTI. @CMO_Odisha @SecyChief @krushibibhag @Horticultureod1 @ormas_odisha @districtadmndkl @mission_shakti #SHRISTI @BRLF_India @PRADAN_India

The MoU for APC Project Extension in Angul was formally signed on 21st February 2026, marking an important milestone in strengthening livelihood initiatives in the district. This 5-year extension will enable the programme to engage with 25,000 families across 5 blocks of Angul, significantly expanding its outreach and deepening impact on lives and livelihoods through women-led agriculture and sustainable livelihood development. @CMO_Odisha @IPR_Odisha @krushibibhag @Horticultureod1 @dmfangul @angul_dm @OLM_Antyoday @mission_shakti @PRADAN_India