Kirk

Check out my latest article: The Marketing Data Dilemma: The Challenges of Using Data to Support Revenue and Pipeline Numbers linkedin.com/pulse/marketin… via @LinkedIn

A really interesting look at a generative AI-based platform that creates content for large-scale omnichannel B2B campaigns. The parity Tofu brings to B2B is compelling. techcrunch.com/2023/10/19/tof…

LinkedIn's 2023 B2B Marketing report reveals that "creative strategy" and "problem solving" are the most crucial skills for B2B marketing leaders today, and only grow in importance over time. lnkd.in/grwKixdU

Ever wondered how to convey a compelling story without missing out on crucial details? This principle is your answer. It's all about getting straight to the point, ensuring your audience remains engaged and understands your message. @Product_mindset open.substack.com/pub/productmin…

Brands Face Threads Fatigue as App Loses Nearly 80% of Daily Active Users adweek.it/3KGqNOW via @Adweek

Beyond the gimmicks of rewriting emails, AI promises to fundamentally change how we access and process data. arpyd.medium.com/how-ai-will-tr…

@boringmarketer Keyword

Stop wasting time going after the wrong keywords. You should be able to find profitable keywords easily. To help you out, I’ve created: “The Ultimate Keyword Research Cheat Sheet”. Tools, processes, & steps to drive traffic. FREE: 24h Like + Comment "keyword" (Must Follow)

This video shares the story of the #ADAMProgram, designed and developed by volunteers at LexisNexis Risk Solutions, celebrating more than 20 years of helping reunite @MissingKids with their families. @ISMConnect #LNRiskCares splr.io/6014wcPee

@911day is dedicated to making the world a better place one good deed at a time in tribute to those lost on 9/11. Let’s #NeverForget what we’re capable of doing together. ms.spr.ly/6016TtPsY @RELXHQ

Our parent company @RELXHQ is providing continuously updated #Coronavirus information via the @ElsevierConnect Information Center with journal articles, expert guidance and other clinical resources. All content is freely available at: ms.spr.ly/6011TjIKN #COVID19

Novel Coronavirus Information Center elsevier.com/connect/corona…

Join Vijay Raghavan, CTO LexisNexis Risk Solutions/@RELXHQ as he explains why #AI helps make the lives of consumers safer in ways they may not know. ms.spr.ly/6014TwooE #DataforGood @CDIAonline @ThePERC

How to Write Social Media Guidelines That Help Employees and Protect Your Brand contentmarketinginstitute.com/2020/01/write-… via @cmicontent

We're looking for a Website Administrator with a strong background in #Sitecore and #WordPress in the Atlanta area. @LexisNexisRisk #equalopportunities relx.wd3.myworkdayjobs.com/RiskSolutions/…

.@tortoise has introduced its first ranking of FTSE 100 companies measured against the @UN’s 17 Sustainable Development Goals. We’re proud that @RELXHQ came 4th out of 100 for our commitment to key #social, #environmental and #ethical objectives. qoo.ly/zwtbq #SDGs

Celebrate #nationalcodingweek by learning about our technology, proprietary linking and targeted solutions that provide actionable insights helping make your organization more secure and efficient. ms.spr.ly/6011TPdtX

Collaborative cultures are here to stay — and it falls on individuals to manage their tasks selectively. s.hbr.org/2V1W0kV

An Interesting Take - "So Long, Leads: How (and Why) to Move to a Contacts-Only World in #Salesforce" demandgen.com/so-long-leads-…

Too often weak arguments are bolstered with an irrelevant metric. As Disraeli said, "There are three kinds of lies: lies, damned lies, and statistics."