The Boring Marketer

10 skills to turn Claude Code into a marketing team that sells 1) I start with my positioning-angle skill to find a unique value proposition 2) I use lead-magnet to research mechanisms to generate emails 3) direct-response-copy to write powerful hooks and copy that persuades/influences 4) email-sequences to create powerful drip campaigns 5) keyword-research to find seo/geo topics to drive traffic 6) seo-content to create high quality articles that rank and drive organic visits 7) newsletter-skill to create ongoing communication with prospects and customers 8) content-atomizer to repurpose newsletters and articles into video scripts, social posts 9) brand-voice to codify my writing style for future assets/websites/landing pages 10) an orchestrator agent to guide me if I need help to polish it off, I design my page with the front-end design skill from anthropic I've done the research, testing, and fed it tons of examples of "what good looks like" here's a live example thevibemarketer.com/skills *yes you can get these here if you want them, my skills wrote the copy, found the angle, etc.! a few extra conversions from better copy alone and it pays for itself

@vibemarketersHQ so much opportunity with boring businesses

6-step AI playbook for local SEO that prints leads: 1. firecrawl every competitor in your city 2. pull their full site, every page, every word 3. feed it all into AI and find the gaps they're not covering 4. build pages for every service + location combo 5. optimize your Google Business Profile while the pages index 6. run PMAX with a target CPA and let Google find who converts set it and let it print

@BobbyK2 @alliekmiller @rpnickson @conorgrennan @gregisenberg @ylecun @emollick @nicksaraev @rowancheung @MatthewBerman @liamottley_ @danmartell 🔥

The ones who saw it coming and started building anyway. The AI thought leaders and creators worth your feed. Follow along 👇 @alliekmiller @rpnickson @conorgrennan @gregisenberg @ylecun @emollick @nicksaraev @rowancheung @MatthewBerman @liamottley_ @danmartell @coreyganim @mhp_guy @boringmarketer Think Forward. @VorticeInspired Miss anyone? Tag them below

@odwyer_richard Congrats! No need to, I’ll take my time

@boringmarketer Catch up, I've been sticking everything in NBIS for >1yr

how I plan to multiply my wealth: 1. generate cashflow as an ai practitioner 2. invest cashflow in ai picks and shovels not financial advice!

@itsolelehmann @Joash0x yeah my systems look for pullbacks and good entry points, short term it says it's overheated, but my time horizon is 5-10 years and my internal model is bullish

@boringmarketer @Joash0x would def not buy BE here.

@vibemarketersHQ hey who's that ;)

@a16z I think this is just getting started

Retail option volume in semiconductors is ~2.8x the post-2020 monthly average Charts of the Week: a16z.news/p/charts-of-th…

@gregisenberg agree w/ you, well said my man

I didn't cover Claude Opus 4.8 on my pod because I don't think it's MEANINGFULLY better than GPT 5.5 as of May 29th. We're entering the era where model releases start to feel like iPhone releases. Remember when every new iPhone was a genuine leap? Now it's a slightly better camera and you can't really tell the difference. That's where models are heading. 4.6 to 4.7 to 4.8. Each one is a little different. Nobody can agree if it's better or worse. The benchmarks say one thing, the vibes say another. The thing that actually matters right now is what's happening around the models. Claude Code shipped dynamic workflows this same week and that genuinely changes what one person can build. Codex shipped a desktop app with an in app browser that combines coding and knowledge work in one surface. Those are the releases that move the needle for people. The model underneath is becoming interchangeable. I think we're maybe 6 months from nobody caring which model they're using the way nobody cares which engine is in their Uber. You just want to get where you're going. When something genuinely changes the game for builders, I'll cover it on @startupideaspod. Opus 4.8 wasn't that. Dynamic workflows was. I'd rather save you the hour.

this captures how to THINK about using AI without just burning tokens. slow down to speed up. find the bottlenecks, study the gaps, know what good looks like. (paste this into your AI next time you're trying to automate some marketing work, see what happens)

@boringmarketer Any particular picks and shovels or themes your bullish on

@AlbertBMWmule haha my first NVDA purchase was at $12 in 2021 and avgo in 2023.. the general public has next to no knowledge surrounding the ai supply chain its a long game

@boringmarketer dude, you are so late on this

@thelaunchguyHQ I have some stuff cooking, personally on services I work with a couple companies on a super selective basis around deploying customized marketing agents that augment their team

@boringmarketer This is it… What offer/ai service are you seeing more success with lately? Or what offer if you don’t mind sharing ofc :) I’ve been diving deep into LLM SEO as well as speed to lead stuff lately

@vibemarketersHQ I think there are a lot of overlooked niches and ways to think about this as well. I think longevity/hormone/peptides is a great market for something like this btw

one of the easiest AI businesses to start right now: a local directory with a quiz layer. no clients. no calls. monthly recurring revenue. directory = traffic engine. quiz = conversion engine. featured slot = revenue engine. a local directory = a website listing local businesses in one niche, one city. "best plumbers in Austin." "top dentists in Chicago." these sites get thousands of visits every month from people ready to book. the directory makes $0 from that traffic. local businesses nearby pay google $500-2000/month for the exact same leads. here's how you can bridge that gap: add a 3-question quiz to the directory. it matches visitors to the right local business based on their city, preference, and need. visitor gets the perfect match. business gets a warm booking. you get paid. give this to your AI:

@CmpanyLTD Yes, working on it!

@boringmarketer Sounds like a great idea. Will you release stock picking content or your theory behind what companies to invest in?

@MiclauMarius no, it is ai infrastructure and supply chain companies

@boringmarketer the picks and shovels is Nvidia ?

@gregisenberg it hits

@boringmarketer Trying a new style

How to use Obsidian with Claude in 61 seconds

@dexter_copilot1 sounds like it :)

@boringmarketer 20 mil views, 150k followers, 50k waitlist, all in 5 weeks. Doing everything right?

Good marketers are more valuable than ever! Where are the founders quietly building a 50,000 subscriber newsletter before they launch or try to fundraise while everyone else is making the same launch video? if you've done that, you're in rarified air. Distribution is the moat. With engineering becoming more commoditized, have investors rethought how they value audience and distribution as a competitive advantage? is the Stanford CS degree or staff engineer from big tech as valuable as it was to VCs now vs a few years ago? Personally, I'd be looking for people who can drive GROWTH. that would be my number one filter right now.

@thetechnofeak @karpathy @levelsio @godofprompt @vasuman @steipete @gregisenberg @EXM7777 @rileybrown @eptwts nice list!

Top accounts to follow if you are learning ai @karpathy = LLMs king @levelsio = startups king @godofprompt = prompt king @vasuman = AI agents king @steipete = built openclaw @gregisenberg = startup ideas king @EXM7777 = AI ops + systems king @rileybrown = vibecode king @eptwts = AI money twitter king @AmirMushich = AI ads king @marclou = startups king @0xROAS = AI UGCs king @egeberkina = AI images king @jackfriks = solo apps king @MengTo = AI landing pages king @boringmarketer = AI marketing & workflows king @kloss_xyz = AI workflows & vibes king @NorthstarBrain = practical AI systems king @Teknium = advanced agents & models king @rowancheung = AI news & daily insights king Follow all and learn 10x faster.