Simon Steilgaard

240 posts

Simon Steilgaard

Simon Steilgaard

@steilgaard

🇩🇰 Helping Growth Teams scale with Web 2 App Funnels | Scaled multiple Apps to +$100k/month via Paid UA & Web2App.

App Store Connect 参加日 Aralık 2018
1K フォロー中98 フォロワー
Jojo
Jojo@itsjojoduke1·
@LouisDavidPH $80OK revenue. $150K exit? Something seriously doesn't add up
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Louis-David Paul-Hus
Louis-David Paul-Hus@LouisDavidPH·
1.5 years of uni 12 failed apps 0 job offers All while my classmates were getting promotions at companies I couldn't even get interviews for. Dropped out at 21. Spent 3 years reselling sneakers, doing Upwork gigs, and building apps from my childhood bedroom that nobody used. Watched people with less drive get funded, hired, and celebrated because they fit the mold. But I was shipping one failed app after another. Until one finally hit. 2M users. $800K revenue. $150K exit at 24. The system isn't built for people who don't follow the path. Use that as fuel.
Blake Anderson@blakeandersonw

5 Ivy League applications 100 job applications 4 YC applications All rejections, not even an interview. Never had a job. 6+ years of selling vapes, driving DoorDash, tutoring, and taking tests for other students. I watched as students with 1/100th of my drive were handed opportunities because they could play the part. Quietly built skills and accumulated knowledge. No recognition or feedback from anybody. Until it finally paid off. The entire system is rigged against the misfits. Use it as fuel.

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Simon Steilgaard
Simon Steilgaard@steilgaard·
@nickgdwn yea for sure, but the funnel/quiz itself is the least important part of web2app - more if SW has planned focus on the web2app space now, certainly interested :D
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Nick Godwin
Nick Godwin@nickgdwn·
@steilgaard Flows for in-app onboarding and web2app are built on the same stack and use you can use them interchangeably, so we’re offering both at the same time.
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Nick Godwin
Nick Godwin@nickgdwn·
Running onboarding experiments requires a heavy tax on design and dev resources. Running web2app experiments can be just as costly. What if you could run tests as fast as you run paywall experiments in Superwall? No dev time spent. No waiting for an app update. And all the analytics you'll need. That's the idea behind @Superwall Flows. Whether you want to test your app onboarding, a user cancellation flow, a web2app funnel, or an educational user flow... Ship and experiment without any app updates. I'd love to know what you think.
Superwall@Superwall

⚡️ Superwall Flows — now in public beta! ⚡️ Build any multi-step user flow in your app. No code, no app updates. → Onboarding sequences → Cancellation surveys → Feature walkthroughs → Permission prompts → Upgrade paths Connect screens. Branch on user input. Collect data. Set custom user attributes mid-flow. Track drop-off. A/B test. Ship from the dashboard. Enable it: account settings → public beta → switch the toggle. Available for all plans.

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Simon Steilgaard
Simon Steilgaard@steilgaard·
@vpdn @niklogvinenko @RevenueCat Yes, check out Superwall's Dynamic Property solution. You can define different styles, click actions, hide/show different component all based on variables (or which product is selected)
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Nikita Logvinenko
Nikita Logvinenko@niklogvinenko·
We are planning to release a new app soon! So we are thinking about what to use for subs: @RevenueCat or @adapty I really struggle to choose one because pricing and features are almost the same. So — which tool is BETTER? Any opinion appreciated.
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Simon Steilgaard
Simon Steilgaard@steilgaard·
@vpdn @niklogvinenko @RevenueCat What RC is loosing on is the customizibility. Originally we used RC, but due to you not being able to do Conditional Styles we went with SW. I actually think that is the most prominent issue that RC Paywalls got. Also i think the liquid templating is nice to make timers.
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Simon Steilgaard
Simon Steilgaard@steilgaard·
@liraf_ @seraleev I thinjk most of his apps are using Google Search Ads which is "pull ads", meaning they already searching for his solution. Pull ads (meta, tiktok, shorts) are different, user are not actively searching (intent) for it. But with a hard paywall he could prob earn +50% more.
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Felipe Lira
Felipe Lira@liraf_·
@steilgaard @seraleev I’m relatively new to this game, but I think there are plenty of apps (including @seraleev's) running soft paywalls that are profitable and sustainable with ads. I wouldn’t put them in the “charity” bucket
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Viktor Seraleev
Viktor Seraleev@seraleev·
I don’t like hard paywalls because they hurt trust. Users should be able to try an app before being asked to pay. When the first screen is just a paywall, it often feels like the developer is optimizing for short-term revenue instead of proving the product’s value. Honestly, I’d love @Apple to add a guideline restricting hard paywalls. A good app should earn the subscription, not force it upfront.
Andras Kindler@andraskindler

@seraleev @RevenueCat You mention that you don't like the stat for hard paywalls. Why?

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Beto
Beto@betomoedano·
Most apps don't need authentication Auth hurts you in ways you don't expect: it adds friction to onboarding, makes App Store reviews harder, forces you to implement account deletion, and creates a whole layer of maintenance you didn't ask for You can always add it later. Ship without it first
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Simon Steilgaard
Simon Steilgaard@steilgaard·
@Shpigford In Apple Music there requirements are looser - and it will create a normal iCloud account for you
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Josh Pigford
Josh Pigford@Shpigford·
how does anyone create a new apple account? spent hours today and apple blocked every single attempt with vague error messages. wasn’t doing anything automated.
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Simon Steilgaard
Simon Steilgaard@steilgaard·
@jonathanzliu Its SuperWalls new integration with Stripe. Link = Stripe Managed (the old Lemon Squeezy MoR)
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jonathan liu
jonathan liu@jonathanzliu·
first time i’ve seen a stripe payment dialog for an app in the app store… and ofc it’s cal ai
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Leo Bassam 🤌🏼
Leo Bassam 🤌🏼@loaibassam·
I went full "cave mode" for 2 months (maybe three, I lsot count :D) to answer one question: Can Plutio.com run and scale with only 1 person? I let everyone go. No team. No safety net. Just me, non-stop experimenting, and building the ultimate autonomous HQ. Literally every aspect of the business is now becoming autonomous AND self-evolving... (I'm SOOOO CLOSE!) Support. Onboarding. Demos. SEO. Marketing. Product updates... I'm just getting started, and the results are mind-blowing!! 🤯 If you’re trying to solve a bottleneck, fix retention, or scale... DO NOT start with hiring. Start by asking AI. Most people don't realize the incredible advantage they are sitting on. I mean just look at the results in the screenshots... they are mind-blowing 🤯 🚀
Leo Bassam 🤌🏼 tweet mediaLeo Bassam 🤌🏼 tweet mediaLeo Bassam 🤌🏼 tweet media
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Simon Steilgaard
Simon Steilgaard@steilgaard·
@niklogvinenko @RevenueCat @adapty Running SW and RC myself, but it really depend on your need. B2C performance is really dependant on your paywall and offering, and SW just makes it so much easier to test stuff. RC's experiements (A/B-testing) is great, but not really useful for "power users".
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Josh Peleg
Josh Peleg@alwaysjoshp·
App Founder: 'We just hit $1M ARR’ Me: 'Dope. How are you getting to $10M?' Founder: 'Double down on paid spend on Meta’ Me: 'Did you raise money?’ Founder: 'No…’ Me: 'So how can you afford to double your marketing spend then?’ Founder: 'Honestly, we can’t.’ I hear this a lot. App founders’ biggest hurdle right now is cash flow. Unless your marketing payback is sub-30 days, you’re in trouble. Here are 3 ways to improve cash flow - without raising money. Plus a bonus tip at the end for apps that are doing >$25K MRR - Optimise your paywall for annual/lifetime subs instead of weekly/monthly - Shorten your free trial from 7 to 3 days - Cut founders salaries if you can afford it. Re-invest in marketing instead, and optimise for a big pay out when you sell the app instead Bonus tip: - If you’re conversion rate of free to paying user is 5% or above AND - Your resubscribe rates are above average for your niche - Then you can afford to test increased prices in your app. Save this for when you need it.
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Ernesto Lopez
Ernesto Lopez@ErnestoSOFTWARE·
This TikTok account for women got 160M views with 5 videos and they are not selling anything. Meanwhile there’s an app in the exact same niche of those videos Making $200k/mo with 10k downloads Who’s building this ?
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Ernesto Lopez@ErnestoSOFTWARE

This is the most insane titkok page I’ve ever seen 5 videos posted total 160M views combined And they are not selling anything Steal this format, tie to a glow up app for women. And you’re going to be printing.

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Simon Steilgaard
Simon Steilgaard@steilgaard·
@elvissun @eliasstravik free trial but with cc validation (no charge) will remove most unserious users If you are not a VC case, don’t act like one
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Elvis
Elvis@elvissun·
ok chat, how do you handle AI product launches? if I offer a free trial it will absolutely blow up every single api quota + server + db. should I launch with free trial or a paywall? (or have an emergency flag ready to enforce paywall if too much traffic?)
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Alex Nguyen
Alex Nguyen@alexcooldev·
I’m moving from ChatGPT to these apps. And feel better.
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adriaan.com 📊 Simple Analytics
Workers in Kenya are watching your most intimate moments through Meta's smart glasses: bank cards, bathroom visits, sex. Zuckerberg says you control your privacy. The workers watching your footage say otherwise. This is the same guy who settled an $8 billion lawsuit last year over privacy violations rather than testify under oath. The same guy who ran Facebook as what shareholders called an illegal data harvesting operation. The same guy who has been apologizing for privacy violations since 2006: Cambridge Analytica and the FTC consent decree he violated. I was once invited to join a Facebook roundtable about privacy. This was after they had harvested SMS inboxes from Android users. "Caring about privacy." Every time, the pattern is identical: launch the feature, harvest the data, get caught, apologize, promise it won't happen again, host a roundtable. The glasses have a recording light, but people on HN found you can tape over it mid-recording and it keeps going or drill out the LED entirely. Meta detects the tampering and shows a warning but lets you record anyway. Meta says the AI features require your video to be processed and shared onwards. That processing cannot be turned off. Once it's uploaded, there's no clear separation between what gets used for inference and what goes to human labelers in Nairobi. It's always the same with Zuckerberg. He's had two decades to prove he takes privacy seriously. The track record says he doesn't. No surprise.
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