Dan Rayburn

@UHD4k Full post out next week, updating the post at cdnmarket.com

4K traffic accounts for 1-2% of all bits delivered across CDNs and isn't growing – @DanRayburn: linkedin.com/posts/danraybu…

Re: @BrendanCarrFCC and the NFL, Amazon and Super Bowl. It is irrelevant, as Amazon couldn't deliver it to 55M+ households in the U.S. Peak streaming viewership, measured in AMA, was 15.5M in 2025. Even years from now, streaming will still be limited in quality AND reach.

@gusfon83 @UHD4k @FOXSports It will NOT be native 4K. FOX has confirmed this.

@UHD4k @FOXSports @DanRayburn Do you think it'll be native 4k?

.@FOXSports has made a change to its FIFA World Cup 2026 video workflow. The stream will no longer be in native 4K, as the source feed will now be in 1080p HDR, and upconverted to 4K. FOX didn't disclose why the change was being made. linkedin.com/posts/danraybu… via @DanRayburn

@HighDefDiscNews @peacock @DIRECTV It is NOT, repeat NOT "true" or "native" 4K. It is upscaled. NBC put out the details; their contribution feed is 1080p 59.94 fps PQ with 5.1 streamingmediablog.com/2026/02/superb…

#SuperBowl appears to be in true 4K this year. It’s in 4K on @peacock and providers like @DIRECTV. How many of you are watching the game?

@WilliamFeltner9 @peacock You need a device capable of getting the 4K UHD Atmos stream. List of supported devices here: streamingmediablog.com/2026/02/superb…

@peacock is really out here lying to yall 😂 4K HDR isn’t happening for the #SuperBowl even though it clearly shows it on the home screen! Can’t even get 60hz what a scam 🤦‍♂️

@arejaywoof UPSCALED 4K HDR. Not native. FOX did the same for the Super Bowl last year, as have other broadcasters years before.

@DanRayburn update: its 2026 and we're now getting a legit 4k hdr #SuperBowlLX broadcast. can be watched on peacock app or youtube tv w/ 4k plus addon in the states. nbcsports.com/pressbox/press…

Don't pay extra to watch today's game in 4K via your coverage provider. According to @FOXSportsPR, the game is being filmed in native 1080p resolution, and then unconverted to 4K. Just watch it in 1080p for free. #SuperBowl #SuperBowl2020 source: foxsports.com/presspass/late…

@SummitHealthHQ this is your website all day once you login. on all devices.

@UHD4k @NiallGBradley Note that no Super Bowl has ever been streamed in 4K; they have all been upscaled to 4K. FOX will stream the 2026 FIFA World Cup in native 4K.

@NiallGBradley @DanRayburn I think we are past Peak 4K. flatpanelshd.com/focus.php?suba…

HBO Max will produce Saturday's All Elite Wrestling PPV in native 1080p60 HDR, transport it at 425Mbps JPEG XS with PCM audio, then convert HLG to Dolby Vision profile 8.1 (compatible with HDR10) and also create a downmapped SDR version. linkedin.com/posts/danraybu… by @DanRayburn

@MatthewKeysLive @Techmeme Thanks. I totally forgot since I barely use X anymore.

@DanRayburn @Techmeme TechMeme doesn't check tips this way because of API changes at X/Twitter.

A recent media story asserts that "most cord cutters/cord nevers are flocking" to YouTube TV which isn't accurate & overlooks the actual numbers. Only 1 out of 5 cord-cutters or possibly fewer, have moved to YouTube TV in the past 1.9 years. streamingmediablog.com/2025/10/yttv-2… Tip @techmeme

@RakeshSFNYC That's a "rumor" and nothing more. Zero data in the market to back that up.

Disney services lost 1.7M subscribers as a result of the Kimmel mistake. Power of the wallet. No wonder they scrambled to get him back on air. That’s $150-$200 million a year. The 1.7M is greater than his average nightly viewership.

@MTBikeAmerica @PrimeVideo What is the problem you are having? What does "stabilized" mean?

@PrimeVideo Can you get the streaming stabilized 🫨 #prime #primeNFL #primevideo

@dpat9754 @YouTubeTV YouTube very clearly states on their page: If you have a YouTube TV Base Plan trial or paid subscription, you have the option to watch the live game on YouTube TV. The game will be featured on the homepage of the YouTube TV app, or you can go to the NFL page on YouTube TV.

@YouTubeTV You won’t add a channel on YoutubeTv specifically for this game? We must use the YouTube app?

3 days until… you could be watching the Chiefs vs. Chargers game live from São Paulo for free on YouTube! 🏈 🏈 Chiefs vs. Chargers 📅 Sept. 5, 8pm ET 🏟️ São Paulo, Brazil 🔴 Live on YouTube → yt.be/NFLonYouTube

@AlexMSilverman Great, thanks. I see multiple people from the conference now reporting it. Thanks for the link.

@DanRayburn Hi Dan. Garber said it during a press conference. More details/context here: sportsbusinessjournal.com/Articles/2025/…

MLS Commissioner Don Garber says matches on Apple TV’s MLS Season Pass service are “averaging 120,000 unique viewers” per match. Very rare transparency on viewership metrics.

@AmericanAir Your reservation system is down. And don't tell me to clear my cache, it's the same on all devices.

@VerizonSupport As expected, a poor reply from Verizon. I had two other people try the site in different states, with the same error. And it's not "rebooting" your cache, that term referes to the OS. The proper term for the browser is "clearing" the cache. One more week until I'm off Verizon.

Hello Dan, we know how important it is to get updates on an outage. We have not had any issues with the website reported. Have you already tried to reboot your cache and cookies in your web browser, then close out of it and try it again by logging into your accout at myverizon.com. ^ADP

@Verizon Can't check the status of the home outage in my area, since your outage page refuses to work. An outage is never good, but not being able to get updates on it is even worse. I can't wait to replace you with @optimum. #fail #verizon #cordcutter #dontuseverizon

I've condensed the key numbers from OTT platforms' Q1 earnings into a list you can read in one minute. The data you need to know, without any fluff. If you are in the industry, you need to know the following: linkedin.com/posts/danraybu… - #streamingmedia #SVOD #AVOD

YouTube is the winning bidder to stream the NFL game from Brazil on September 5th. YouTube has global rights to the game, and it will be free on YouTube. Expect an announcement this week. linkedin.com/posts/danraybu…