Hayden Richards
28.2K posts

Hayden Richards
@HaydenARichards
Performance Marketer ➤ #Revops #CRO #DigitalStrategy #B2B ➤
United Kingdom Katılım Şubat 2011
8.7K Takip Edilen8K Takipçiler

Claude DESTROYS ChatGPT for leads gen on LinkedIn.
I put together the Claude LinkedIn Prompt Vault (below)
Claude is by FAR the best at building funnels and copy.
I use my info combined with my prompts to build out entire lead magnet funnels, write posts, optimize my profile and more.
My prompts are INSANE and replace entire content teams.
I compiled ALL my Claude prompts into one vault:
• Custom Notion System Prompt
• The Premium LinkedIn Profile Prompt
• Reddit ICP Problem Research Prompt
• The LinkedIn Content System Prompt
• Sales Calls Into Problem Aware Content Prompt
• Long Form → Short Form Repurposing Prompt
• Carousel / Infographic Creation Prompt
• LinkedIn Outbound Acquisition System Prompt
• Lead Magnet Post Generator Prompt
• Lead Magnet Funnel Build Out Prompt
Want access to this vault?
→ Comment "Claude"
→ Follow me and I'll DM the vault!

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AI runs my content strategy now.
Built a system that watches industry news every hour, filters junk articles, and auto-generates Twitter threads plus LinkedIn posts.
AI scores each piece for quality before writing anything.
High scores get published automatically. Medium scores hit my review queue. Garbage gets archived.
Never scrambling for post ideas at 11pm anymore.
Comment "NEWS" and I'll DM it to you (must be following)

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A two-person GTM team at a Series B SaaS company closed $2.4M in pipeline in one quarter.
No SDRs. No demand gen agency. No paid ads.
Signal-based outreach. Intent scoring. AI-sequenced follow-up. Automated reporting.
Two GTM engineers running the whole motion - for one quarter.
I pulled it apart.
Compared it to every system we've built across the GTM teams we've worked with.
Then asked myself one question:
If I had to reverse engineer this from scratch - what would it actually look like?
Turns out the architecture isn't that complicated.
I mapped the whole thing into a step-by-step playbook you can upload directly to any LLM.
It walks you through building your own version from GTM strategy to fully AI-powered execution.
Comment "GTM" and I'll send it over.

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I run my meta ads with @openclaw for $0/month 😱
here's the system that runs autonomously:
step 1: daily health check
→ social-cli (major shoutout to @vishalojha_me) wraps @Meta's marketing API (token refresh, pagination, rate limits all handled)
→ am I on track? what's running? who's winning? who's bleeding? any fatigue?
→ the same 5 questions I asked Ads Manager every morning for 20 years
step 2: catch dying ads before CPA spikes
→ @OpenClaw pulls daily frequency by ad
→ frequency > 3.5 = audience is cooked, CTR is about to drop
→ this one signal saves more money than any dashboard
step 3: auto-pause bleeders + shift budget to winners
→ CPA > 2.5x target for 48hrs? auto-pause. no hesitation.
→ ranks every campaign by efficiency. recommends shifting spend.
→ last fri it paused an $87 CPA campaign at 3am and scaled my best performer 30%
step 4: write new ad copy from your winners
→ agent analyzes what's working (hooks, angles, CTAs)
→ generates variations based on the patterns in YOUR top performers
→ copy modeled on what already converts in your account.
step 5: upload ads directly to your account
→ new creative + copy
→ live in @Meta Ads Manager
→ no more downloading, formatting, clicking through the upload flow
→ agent handles the entire publish cycle
step 6: content concepts + morning brief
→ spots patterns across winners and suggests what to test next
→ delivers everything to Telegram, Slack, wherever you want it
→ 90 seconds to read. reply "approved." done.
input: your ad account + your target CPA
output: an AI that monitors, kills, scales, writes, AND uploads your ads
dozens of hours in ad manager → 1 text message
I packaged the entire system as the Meta Ads Kit.
5 @OpenClaw skills:
- meta-ads (daily checks + auto-pause)
- ad-creative-monitor (fatigue detection)
- budget-optimizer (efficiency scoring + shift recs)
- ad-copy-generator (writes variations from your winners)
- ad-upload (publishes creative directly to your account)
giving it away free.
comment ADS + like + follow
(must follow so i can DM)
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What's the #1 challenge you face when scaling your apps? For us, it was storage management, but we've nailed it with a custom Cloudflare R2 integration! ☁️
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Your martech stack isn't the problem. Your team communication is. 🧵 Conway's Law is real: shitty org = shitty output. No tool fixes a team that doesn't talk.
A must-read 👇
martech.zone/marketing-team… #MarketingOps

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Hayden Richards retweetledi

🚨BREAKING: Google DeepMind + Meta + Amazon just dropped a 100 page roadmap that redefines what AI agents actually are.
They analyzed every major agentic reasoning framework across planning, tool use, memory, and multi-agent coordination.
Single-agent in stable environments: works great.
Multi-agent in dynamic environments: falls apart.
The problem isn't intelligence. It's how agents reason under uncertainty.
Three layers they found that actually matter:
→ Foundational reasoning (planning + tool use in stable settings)
→ Self-evolving reasoning (agents that adapt through feedback and memory)
→ Collective reasoning (multiple agents coordinating toward shared goals)
Even the best models struggle in open-ended environments.
Closed-world benchmarks are lying to you.
Reinforcement learning helps post-training. But in-context reasoning at test time? Still broken for long-horizon tasks.
The real finding: most AI agent tutorials you've seen are built on single-task, static benchmarks.
Real-world deployment robotics, healthcare, autonomous research breaks every framework on the market.
And almost nobody is building for that gap.
The future isn't smarter models. It's agents that plan, act, and learn across dynamic environments without falling apart mid-task.
This survey is the closest thing to a unified blueprint for that.
100% free on arXiv.

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£900m in Stamp Duty paid in Jan 🏢💸
Self-employed? Fiscal efficiency shouldn't penalise your affordability. The fix: Criteria Architecture. #UKMortgages #StampDuty

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Build production-ready real-time voice AI agents!
TEN is an open-source framework for building multimodal, conversational AI systems that run in real time.
It handles the full real-time loop for voice interactions with audio input, ASR, LLM, TTS, streaming, and tool calls working together at low latency.
You can swap models, customize logic, or assemble pipelines from simple flows to full voice agents.
You can swap components, scale them independently, and also get the flexibility to choose the transport you want, using WebSocket for fast prototyping and RTC for low-latency production.
Key Features:
• Real-time voice pipelines built on a modular actor framework
• Plug-and-play ASR, LLM, TTS, and tool components
• Full multimodal support including text, audio, and vision
• Built-in orchestration for conversational flows and custom logic
• Multi-language support, Python, Node.js, C++, Go
It's 100% Open Source
I’ve shared the link to the guide on building a a Live2D voice assistant with real-time lip sync and the GitHub repo in the comments!

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Hayden Richards retweetledi

It's official. The Lumexa pre-alpha is now live.
Our founder, Masaaki Hatano, just shared the full story behind our mission to eliminate 'digital busywork' with an AI agent that learns by watching you.
Join the pre-alpha. 👇
vist.ly/4a8ce
#AI #ProductLaunch
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I compiled 50+ n8n automation templates you can copy & paste into your business or sell to other companies.
Just straight plug-and-play systems for:
– Lead gen
-Content creation
– Email outreach
– CRM updates
– AI workflows
– Slack/Discord bots
… and more.
Follow + Retweet + Reply “YES” and I’ll send it over.
This is completely FREE. Don't even want your email.




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Hayden Richards retweetledi

Hayden Richards retweetledi
Hayden Richards retweetledi

Disruptive creativity involves the creative destruction of an object or problem so that a new view of the object or problem emerges. Managers can foster these two types of creativity by carefully designing the two paths that lead there.
▶️ mitsmr.com/3Eymz8I

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Hayden Richards retweetledi

Data center tech is exploding but adoption won't be easy for startups
The data center industry is expanding rapidly to keep up with the flywheel growth of AI.
techcrunch.com/2024/10/13/dat… @rebecca_szkutak @techcrunch
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Hayden Richards retweetledi

10 Books Every Marketer Should Read If They Want To be Great
#breaking #business #sme #businesstips #smallbusiness #marketing #businessnews
moderncmo.co/10-books-every…
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Hayden Richards retweetledi

Data vs. AI Literacy: Why Both Are Key When Driving #Innovation and Transformation
buff.ly/3XSF3tV v/ @Dataversity by Philip Miller of @ProgressSW
#DataScience #MachineLearning #AI
Cc @data_nerd @sandy_carter @jblefevre60 @DeepLearn007 @SpirosMargaris @Nicochan33 @Ym78200 @KirkDBorne

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Hayden Richards retweetledi

In #SEO agencies, we get too caught up in the SEO and forget that there's a client. Understand what they want in order to align your SEO strategy with their goals. Learn more in this episode of Whiteboard Friday. moz.com/blog/client-bu… via @moz
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