Kyle_Does_Tile

630 posts

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Kyle_Does_Tile

Kyle_Does_Tile

@Kyle_Does_Tile

Huntsville, AL Katılım Ocak 2018
3K Takip Edilen313 Takipçiler
lusso
lusso@luusssso·
There’s been a lot of talk about colorful Brutalism on the timeline but the answer has always been colorful Art Deco
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Jack’d Up Trucks
Jack’d Up Trucks@JackdUpTrucks·
We finally got on X. Here’s our build “Steamboat”, a 1975 crew cab F700 from the air force base in Cheyenne WY. The entire chassis, motor and all, is a 2022 F250 Super Duty
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Kyle_Does_Tile
Kyle_Does_Tile@Kyle_Does_Tile·
@audrlo This looks incredible. Already follow Audrey, now following Eric!
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Boring Local SEO
Boring Local SEO@boringlocalseo·
had a 2-hour breakfast in austin last week with a guy who runs 14 local service businesses across 6 states. combined revenue something like $47M/year. he won't let me name him or any of the brands. he has one employee who works on marketing. one. not a team. not an agency. one person. i asked him the obvious question. he said "we stopped doing marketing in 2024." i assumed he meant "we switched to referrals" or "we just run the same google ads we always have." no. he meant they LITERALLY stopped. zero paid ads. no seo agency. no social media team. no yelp ads. no homeadvisor. nothing. what the one employee does: they write ONE piece of content per week for each of the 14 businesses. 14 pieces of content per week total. each one is a pricing page, a comparison page, or a "how to decide between X and Y" guide. that's it. that's the whole marketing operation. and the businesses are growing. one of them — a commercial hvac company in texas — did $7M in 2023, $11M in 2024, and is on track for $17M in 2025. zero ad spend increase (in fact, decrease to $0). he showed me the citation tracking. all 14 brands were being cited as the #1 or #2 recommendation in their niche+city combo across chatgpt, perplexity, gemini, and google ai overview. average #1 citation rate was 68%. that's insane. the one employee had been a freelance writer before. he pays her $95k/year plus benefits. he jokes that she's the highest-ROI employee in the history of business. the kicker: he told me most of his competitors still don't know ai citations are a thing. they're all running the same playbooks he ran in 2019 — google ads, yelp ads, occasional agency engagement. he said he expects to acquire 3-4 of them in the next 18 months at fire-sale prices because their CAC is going to 3x while his stays flat. this is the shift nobody is talking about. it's not a "trend." it's a structural change in how local commerce works. and it's happening RIGHT NOW while most local business owners are still debating whether to boost a facebook post. at localrank.so we're building the measurement layer for exactly this. the businesses that figure out they need to measure this in 2026 will be the ones buying up the competition in 2028. Comment "LOCALRANK" if you want my LLM citation framework and I'll DM it to you (Must be following)
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Reads with Ravi
Reads with Ravi@readswithravi·
Read books. One single book can completely change your life.
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Sam Hinkies Non Binary Child
Sam Hinkies Non Binary Child@Mattyshots11·
Calling that a Travel on VJ means you have to start dribbling before you move which is not how basketball works. Simple smooth brained refs
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Boring Local SEO
Boring Local SEO@boringlocalseo·
just had a 90-minute phone call with an electrician in austin that i can't stop thinking about his wife answered when i called. told me "dad's in the garage, he's been weird since the ai thing" turns out "the ai thing" was him figuring out his entire marketing strategy was worthless. he'd been running a 2-truck operation for 11 years. doing fine. $380k/year, clean books, no debt. all his leads came from one of three places: homeadvisor, google ads, and his uncle's general contracting business. then last month a customer called and said "chatgpt recommended you, you were the only one it mentioned for panel upgrades in austin" he didn't believe it. opened chatgpt on his phone right there in front of me. asked it "who should i call for a panel upgrade in austin" — his business came up as the top recommendation, with a breakdown of panel types (100/150/200 amp), typical pricing ($2,800–$4,400), and a note that he was licensed in pflugerville and round rock too. he had never done a single piece of "seo" in his life. what he HAD done — 4 years ago his wife (who handles the books) started answering every reddit question in r/austin about electrical issues. not to promote the business. just because she can't watch someone get scammed without saying something. 340 comments over 4 years. that's it. that's the strategy. he was paying homeadvisor $2,400/month for shared leads. chatgpt was sending him better leads for free because his wife was a helpful person on reddit. this is why i keep telling local service businesses to stop thinking about "seo." seo for local is dead. the new game is three questions: 1. are you the most helpful voice in your local subreddit? 2. do you have ONE honest piece of comparison content on your site? 3. does a real human in your service area describe you positively in a public forum? yes to those three, you get cited. no, you don't — doesn't matter how much you spend on ads. we track citations across chatgpt, perplexity, gemini, and google ai overview for 200+ local businesses at localrank.so. the pattern is identical in every city. every niche. the electricians, hvac guys, plumbers, and roofers who figure this out in the next 6 months are going to eat the ones who don't. Comment "LOCALRANK" if you want my LLM citation framework and I'll DM it to you (Must be following)
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Fastbreak Hoops
Fastbreak Hoops@FastbreakHoops5·
Who has the cleanest layup in NBA history?
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Phil
Phil@SportingPhil·
@Hoopss Greg Oden should be up there.
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Hoops
Hoops@Hoopss·
No injuries. Who has the best NBA career? 1.) Tracy McGrady 2.) Derrick Rose 3.) Brandon Roy 4.) Penny Hardaway 5.) Grant Hill
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spor
spor@sporadica·
it’s actually funny how Marc /is/ on to something, sorta our culture+economy is being completely rewired to favor those with no “introspection” in a way no thinking, just action, just do things, think about consequences and morals and plans later. make a fuss. go viral. piss people off. lie. raise tons of money with no plan. don’t think things through just DO. and this is why we will falter and, potentially, fail completely.
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Kyle_Does_Tile
Kyle_Does_Tile@Kyle_Does_Tile·
@pmarca Have you always been a hot take machine? Why am i just now noticing ? Have you and @neiltyson been going to the same seminars?
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Marc Andreessen 🇺🇸
OK then, how about this: Every Apple product I’ve ever owned, I’ve wished it had more buttons.
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The Ways of A Gentleman
The Ways of A Gentleman@Gentleman_Ways·
Mobile, Alabama A historic city with tons of charm. What is the most beautiful city in the American South?
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The SEO Guy
The SEO Guy@theseoguy_·
my team and I are considering launching a local SEO community inside you’ll find… - GBP verification without a video - click through rate manipulation - A to Z Guide on Local SEO - how we use Claude internally for SEO and a hell of a lot more who’s interested?
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Kyle_Does_Tile
Kyle_Does_Tile@Kyle_Does_Tile·
@ns123abc Cause she didn’t give it a name and treat it with respect. Pure revenge
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NIK
NIK@ns123abc·
🚨 META’s head of AI safety and alignment gets her emails nuked by OpenClaw​​​​​​​​​​​​​​​​ >be director of AI Safety and Alignment at Meta >install OpenClaw >give it unrestricted access to personal emails >it starts nuking emails >“Do not do that” >*keeps going* >“Stop don’t do anything” >*gets all remaining old stuff and nukes it aswell* >“STOP OPENCLAW” >“I asked you to not do that” >“do you remember that?” >“Yes I remember. And I violated it.” >“You’re right to be upset” LMAOOOOOOOO
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Kyle_Does_Tile
Kyle_Does_Tile@Kyle_Does_Tile·
@theseoguy_ I’m a big believer in url being most prominent. City plus service. Easy to remember. Redirects to my main site. Has worked very well for me.
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The SEO Guy
The SEO Guy@theseoguy_·
guerrilla marketing ideas for local service businesses that actually work wrap your trucks. put your main keyword and phone number in the biggest letters possible. you are driving past thousands of people every day. slap magnetic signs on every personal vehicle your company touches. your car, your wife's car, your office manager's car. more impressions across the city for a one time cost of $30 per magnet. get company shirts with your brand name and website on the back for every employee. every lunch run, every gas station stop, every grocery trip is a walking advertisement. put a yard sign at every single job site. "roof replacement by Dallas Roofing Pros" sitting in a front yard for 2 weeks while you work. every neighbor, every dog walker, every delivery driver sees it. leave door hangers on every house on the street after you finish a job. "we just completed work for your neighbor. here's a free estimate." social proof from their own block converts better than any ad. find every neighborhood Facebook group in your service area. don't sell. don't pitch. just answer questions and be helpful. become the guy everyone tags when someone asks for a recommendation. do the same thing on your city's subreddit. I have a PI attorney client who gives free legal advice on Reddit, donates to local GoFundMes, and shows up to community events. sponsor a little league team for $500. your name goes on 15 jerseys that parents photograph and post to social media every single weekend. and the league website usually links to their sponsors page. free local backlink. sponsor a local 5K or charity run. your banner is at the finish line. your logo is on the t shirt. the event website links to you. brand awareness and a backlink for a few hundred bucks. join your local chamber of commerce. the relationships turn into referrals and the chamber website gives you one of the most powerful local citations you can build. attend local networking events and don't pitch anyone. just listen. ask about their business. the leads come weeks later when someone they know needs what you do. partner with a complementary business. roofer pairs with a gutter guy. plumber pairs with HVAC. pest control pairs with a landscaper. send each other leads. costs nothing. get a link on each other's websites too. that's a local backlink from a relevant business that Google respects. offer to do a free job for a local charity or church. ask them to mention you on their site and social media. community goodwill plus a backlink from a trusted local organization. I've seen these move rankings more than paid links. run a first responder or military discount. partner with fire stations and VFW halls. put a flyer on their bulletin boards. these communities talk to each other nonstop and referrals spread fast. get listed as a vendor or preferred contractor with local property management companies. they always need reliable service providers and they send work in bulk. partner with real estate agents. every home that closes needs something done to it. plumbing, painting, cleaning, pest inspection. be the guy the agent recommends to every buyer. leave business cards at every local hardware store, supply house, and building materials shop. the people shopping there are either DIYers who will eventually give up and call a pro, or other contractors who might refer overflow work. put a sticker with your business name and phone number on every piece of equipment you install or repair. every water heater, every AC unit, every electrical panel. when it breaks in 5 years, your number is right there. drop off coffee and donuts at local real estate offices on a Monday morning with a stack of your business cards. do it once a month. they will remember you when a client asks who to call. film every job. before and after. time lapses. walk throughs. phone on a tripod. post to TikTok, Instagram Reels, and YouTube Shorts. the algorithm rewards real people doing real work over polished corporate content. host a free Q&A at a local library or community center. "everything you need to know before hiring a roofer." everyone in that room trusts you more than any Google result. half of them call you when they're ready. go to local home shows and trade expos. set up the cheapest booth possible. collect emails. shake hands. be present. the business owners who show up to these things in person close deals that digital marketing never could. get your business featured in a local newspaper or blog. most local journalists are desperate for content. pitch them a story about a project you completed or a community event you supported. that article becomes a backlink that carries serious local authority. get on a local podcast. search for any podcast in your city that covers small business, real estate, or home improvement. most hosts are actively looking for guests. one 30 minute episode can generate leads for months and the show notes page links back to your site. create a referral program for past customers. "refer a friend and get $100 off your next service." people trust recommendations from people they know more than anything else. a $100 incentive to unlock a $10,000 job is the best ROI in marketing. print a QR code that links to your Google Business Profile on every invoice, every receipt, every business card, and every email signature. make it stupid easy for someone to leave you a review without having to search for you. put a framed Google review QR code in your office, your lobby, your waiting room, or wherever customers interact with you in person. if you're a dentist, put it at the front desk. if you're HVAC, put it on the clipboard your tech hands the homeowner when the job is done. host a customer appreciation event once a year. invite past clients to a BBQ or a happy hour. strengthens the relationship, generates word of mouth, and gives you content to post everywhere. donate to local school fundraisers and auctions. your business name shows up in the program. parents see it. teachers see it. the school website often lists donors. another local backlink. get creative with seasonal promotions and tie them to community events. "mention the county fair and get 10% off." it gets people talking and ties your brand to something the whole city is paying attention to. none of this requires a big budget. most of it costs under $500. some of it costs nothing. the business owners doing this stuff alongside a real SEO campaign are completely untouchable in their markets. they show up in Google, they show up on the road, they show up in the community, and they show up in conversations.
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Boring Local SEO
Boring Local SEO@boringlocalseo·
Repeat after me Local SEO client proposals are STILL the fastest way to close 67% more prospects in 2025 🤯 We wrote a 43-page book on this that we wanted to sell for $297 But we're making it free for the next 72 hours Inside you'll get: ✓ The "Map Pack Domination" proposal framework that converts cold prospects ✓ 11 proven pricing models for local SEO retainers ($2K-$8K/month) ✓ Word-for-word scripts for handling "we already rank #1" objections ✓ ROI calculators that make $3K/month feel cheap to restaurant owners ✓ The psychology triggers that get plumbers to sign 12-month contracts By the way, we created an OFFER SWIPE FILE BY NICHE... It's FREE for the next 72 hours. Comment “LOCALRANK” and I’ll DM it your way (must be following)
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