Mischa Vaughn

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Mischa Vaughn

Mischa Vaughn

@mischa

Geeking out about brands & stories. Worked with over 70+ founding teams. Big fan of poodles and California.

Bay Area, CA Katılım Haziran 2009
1.6K Takip Edilen11.5K Takipçiler
Mischa Vaughn retweetledi
Degen CPA
Degen CPA@DrewVento·
BREAKING: Victor Wembanyama has joined Anthropic.
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Mischa Vaughn
Mischa Vaughn@mischa·
I remember meeting you and the team about a decade ago, it was right when a sample shipment or something had come in and people descended from all over the office to grab stuff. The energy was palpable then, seemed like a really fun crew. Loved the factory transparency and hope that legacy lives on.
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Nan Yu
Nan Yu@thenanyu·
I haven’t worked at Everlane in almost 10 years but it’s a pretty sad day for the people that built it. Ultimately, the thing that did it in was the pandemic — Everlane was mainly wear-to-work and that market basically disappeared overnight. It took some pretty egregious financing terms to get through it all and this is the ultimate outcome. Brands have a funny way of sticking around though. At one point, Ray-Ban was dead. J.Crew was dead. Madewell was dead. Abercrombie and Fitch was dead. They all come roaring back decades later after exchanging ownership half a dozen times. I look forward to the day that my children and grandchildren think this new brand “Everlane” is the coolest thing. I will say to them, did you know that this started it out as a Pinterest competitor and pivoted to be a fashion brand? And they will say to me “that’s boring Dad”.
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Mischa Vaughn
Mischa Vaughn@mischa·
@lessin @eoghan @kortina fin literally helped me find my dog as a puppy in 2016. she's named sam after you ... ... J/K she's named Uma and she's a sweetheart.
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Mischa Vaughn
Mischa Vaughn@mischa·
“It’s just so nice to finally win anything” - Every Washington Wizards fan today
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Mischa Vaughn
Mischa Vaughn@mischa·
Most fundraising or announcement videos are shockingly boring. They're treated as a "check the box" marketing asset instead of the huge opportunity they are for companies to tell their story. One of the best examples I've seen in the last few months was @gumloop's Series B. It's a video that oozes craft, intentionality, and discipline. It serves as a huge recruiting signal because it shows off the immaculate vibes at a fast-growing company. This week on @brandzillapod we break down this video and why it's so successful, as well as other fundraising videos that... leave a bit to be desired.
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Mischa Vaughn retweetledi
Jason Gallagher
Jason Gallagher@jga41agher·
All of NBA Twitter logging on to celebrate the Celtics getting eliminated from the playoffs.
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Mischa Vaughn
Mischa Vaughn@mischa·
@Bencera Me and my partner made videos for Webflow that were distinctly not corporate. Would love to help!
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Ben Cera
Ben Cera@Bencera·
Looking for someone who makes great videos and wants to work together on content for Polsia. Needs to have a vibe. Nothing corporate. Any tips?
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Mischa Vaughn
Mischa Vaughn@mischa·
Another video filmed with @BainCapVC: Featuring @marty_kausas talking to @merritthummer about Pylon's B2B support platform.
Bain Capital Ventures@BainCapVC

Before @usePylon had customers, it had an air mattress. @marty_kausas had left Airbnb, heard the market was “crowded,” and was told to get a normal job. The problem wouldn’t let go. B2B support isn’t ticketing — it’s sales, success, and finance working in the same thread. Legacy tools weren’t built for that. Today: 1,500+ customers. $51M raised. Still happy. Still grinding. cc: @merritthummer @Abby__Meyers

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Mischa Vaughn
Mischa Vaughn@mischa·
@burkenstocks hey fyi there’s a dodgy @descript app in the App Store that you might want to tell Apple about. Pretty sure it’s someone freeloading on your brand.
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Mischa Vaughn
Mischa Vaughn@mischa·
OpenAI vs. Anthropic is the Microsoft vs. Apple of our time. Would have loved to see a punchier response to Anthropic from Sam and team instead of the long-winded tweet they gave us. On this week's @brandzillapod we talk about this and the how brands are beefing these days.
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Mischa Vaughn
Mischa Vaughn@mischa·
This Super Bowl Sunday your TV will be all about wings, beer, Bad Bunny and celebrities + AI. Celebrity/AI crossovers have been gaining major steam in brand spots over the last few months and this trend will go into overdrive on Sunday. This week on @brandzillapod we talked about recent campaigns from @Google, @Replit, and @perplexity_ai, where they’ve enlisted the help of folks like Sarah Jessica Parker, @SHAQ, @LewisHamilton, and more to make us want to use their AI apps.
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