The real reason Dubai works: they treat the city like a product, not a place. Constant iteration, customer feedback loops, feature updates. Most cities govern. Dubai optimizes.
I’m genuinely tired of the “Dubai has no culture” take.
First, Dubai has its own. Pearl diving, Bedouin traditions, a history shaped by the sea, the desert and trade routes with Persia. Most visitors never bother to look for it. It’s not Rome. It’s not Paris. But it’s there.
Second, culture isn’t ancient by nature. It just feels that way once it’s fully formed. New York in the 1930s was a city of strangers. Expats, immigrants, people who didn’t belong anywhere else, who came with nothing and were building everything from scratch. There was no “authentic New York culture”, just ambitious people side by side, meeting and creating. That became the culture.
Dubai is the same experiment running right now, with 200 nationalities in the mix instead of 20. Everyone’s building the culture together — even the soulless influencers and the crypto bros.
Dubai (also Abu Dhabi, Sharjah, etc.) they’re New York in the 1930s. A blank canvas where culture is still being made.
formula 1 sucks man, we could have had 1700 horsepower V12s revving to 30,000 rpms, instead we get to watch a bunch of hormonal teenagers drive priuses around a desert
@blaque_11 Hi there, we sincerely apologize for the trouble you have experienced with us. Please give us a chance to look into this further; can you follow us so we can DM you? twitter.com/messages/compo…
@CareemUAE@careem@CareemCare@LuLuExchange I sent 2,500 EUR via Careem Pay. The recipient rejected it and the money was returned to your account.
For almost two months (!) I’ve been trying to get my refund, but your support gives no solution. I have full bank confirmation.
I expect my funds to be returned immediately.
NEWS: General Motors has unveiled the Chevy Corvette ZR1X Hybrid, the most extreme production car Chevrolet has ever built.
• 0-60mph: 1.99s
• 1,250 HP
• 1064-hp twin-turbo LT7 V-8 with an improved version of the E-Ray’s hybrid system
• Standing quarter-mile: Under 9.0 seconds with a trap speed higher than 150 mph on an unprepped surface.
• 1.9 kWh battery
• New 14" digital gauge cluster. 12.7" center screen
• Maintains more than 1.0 g of acceleration until 85 mph
• 10-piston front (a GM first)/six-piston rear Alcon carbon-ceramic rotors measuring 16.5" front and rear, with longer strands of carbon-fiber woven into them for claimed better heat management and performance than other carbon-ceramic braking packages on the market.
• Expected to start around $200,000
• Deliveries start end of 2025
You don’t need a bigger team, you need to move faster.
We built @lemonsqueezy with a tiny team.
From 2021 to 2024, our team started with 4 people and grew to only 13 by the time we were acquired by @stripe.
When I would tell people how big our team was, they almost didn't believe me.
This was all by design to move fast.
For 3 years, all we talked about as a team was "ship, ship, ship".
We even gave it a name, "Lemon Drops". As I look back, I realize all it takes is one thing. In the words of Charlie Munger:
"Take a simple idea and take it seriously."
2021 - launch
It took us 6 months to design and build the first version of @lemonsqueezy, and we publicly launched in July 2021.
We did the normal stuff. Launched on Product Hunt, grew an email list (today we have 175k), and started talking to customers asap.
We leaned into Lemon Drops.
🍋 Support for digital downloads
🍋 License key management
🍋 Support for 95 currencies
🍋 Support for payout methods all around the globe
🍋 Released our initial API
🍋 WordPress plugin
🍋 Custom domains
🍋 Lead magnets
🍋 Free trials
🍋 Abandoned cart emails
🍋 Public roadmap
🍋 And we were the product of the year finalist 😻
Our only goal was to find product-market fit
2022 - positioning
Our focus shifted to marketing and positioning to keep up with our product-led growth strategy. We focused on developers and over-indexed on beautiful design. We build more consistency around Lemon Drops.
We reach our first $1M ARR milestone.
Releases:
🍋 New pricing + website changed our marketing positioning completely
🍋 We announced our new email built-in marketing feature
🍋 New pricing release moving us away from saas to per transaction
🍋 SaaS, Saas, Saas we leaned into API expansion and all new features focused on SaaS businesses
🍋 We released migration tools, Zapier integration, and loads of updates
🍋 We ended the year with a bang of our highly anticipated affiliates feature
2023 - product market fit
We are now cooking, shipping, and growing between 40%-100% MoM. We end the year at over 1,200% growth. Lemon Drops are now a part of our DNA.
Releases:
🍋 @laravelphp + @lemonsqueezy package releases
🍋 We unveil our new Usage Based Billing feature, resulting in insane growth from the beginning of the AI movement
🍋 New lemonsqueezy.js SDK (almost 1 million downloads)
🍋 Introduction of the self-service Customer Portal
😎 Turn down Series A term sheet ($50M+ valuation)
🍋 Release of design customizer for checkouts, emails, customer portal and more
🍋 New @nextjs demo app
🍋 Analytics integrations with Google, Meta and event tracking
2024 - acquisition
At this point, the small but mighty team is making some serious lemonade. We have found our stride and reached a point where it's time to seriously consider a Series B or find the right partner. The obvious choice is Stripe.
Releases:
🍋 Kick off with a bang with our release of Wedges, a free @figma design system and open-source collection of UI components for @react
🍋 More usage-based billing updates with one-time fee support
🍋 More usage-based billing updates with one-time fee support
🍋 Tax-Inclusive Pricing allowing merchants to include taxes in product prices
🍋 PayPal subscriptions support
🍋 Fresh docs with AI assisted help
🍋 More product fulfillment options with "Product Links"
🍋 July 2024, Stripe acquires Lemon Squeezy
2025 - MoR coming
While it's fun to look back, there's still so much work to do. As I continue to settle into Stripe, expect the same old thing from me. We will continue to ship.
I can't say much yet other than something big is coming, and it's worth the wait.
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Moral of the story is startups need momentum, not a bigger team.
To all the founders out there, get focused and start shipping.
Ignore the noise.