Laurel’s Coffee

Better pics to follow, but so exciting to see this campaign come to life w @Tshea0314 Thanks for your help on the design and copy @selina_vs_world 🚀

was expecting 2 skus and all 3 made it🧿🎯

What an unbelievable first year. We started 2025 with 15 doors and ended it with just over 1,000, including several key retailers like Whole Foods (nationally), Wegmans and Central Market. We were the #1 fastest growing brand at Erewhon. We've had our teeth kicked in more times than you can count. And yet we're starting 2026 with 2000+ more doors launching in Q1, including Target and Kroger. And we've just kicked off a raise to bring more incredible investors to our cap table. Lucky and fortunate doesn't even begin to describe it.

what a year can do!

Still can’t get enough of these @drinklaurels lattes. As someone with a home espresso machine and a very nerdy coffee guy. Quite delicious.

one day you will leave your cushy consulting job to start a company in one of the most crowded categories investors will tell you that flavor innovation won't work in coffee, specifically dirty chai then dirty chai will become a top selling SKU nationally at WF and you'll do $1M+ in sales your first full year in business excited for the year ahead and thank you to @cpgwire for the coverage

Wait it’s kinda crazy looking back on this 1. We’re national at Whole Foods 2. Coming soon 3. #5 velocity in the set nationally 4. Love William and @Stealx 5. (Land Rover) Defender 6. So happy

@ExtraHalfPoint 🫡 that one is my fav where from??

I learned this morning that I like matcha latte. Who knew? I don’t have the gut sensitivity referenced, it was just good. ⁦@drinklaurels⁩

thank you @drinklaurels! the @coeuscollective community is happily caffeinated :) 🦉🐮

Office reactions to @drinklaurels: "VERY cute branding" "can confirm these are very good. love the chai" "the classic latte is chefs kiss"

Shoutout and huge Thank You to @IsabelHalfCaff and @drinklaurels for the care package for the @ProtisGlobal office!

this quarter’s @universaldotxyz team offsite caffeinated by Laurel’s Coffee @drinklaurels Team about to shippp thank you @IsabelHalfCaff ☕️

Excited to finally try @drinklaurels 🐮

@Stealx @ShaMizani 😘

Every day’s become a new mission: find another Whole Foods stocking Laurel’s Lattes and act cool when I spot it One to three stores a day. Vernon Hills. Naperville. Evergreen Park. Streeterville. If there’s a parking lot and a green logo, I’ve been there Why? Because Laurel’s Lattes just launched nationwide in Whole Foods and it's finally in my home market Seeing something you’re involved with sitting in a fridge next to brands you’ve admired for years hits different I can’t help but stop, grab a can, and probably weird out a few shoppers who catch me smiling at a cooler The best part? One of our Chicago locations is destroying it. It’s officially our top-selling Whole Foods IN THE COUNTRY. Moving cases every week. Doing so well they literally gave us our own cooler right next to the self-checkout. Two displays, one store, bingo! @IsabelHalfCaff is crushing it @drinklaurels

my Rocco is now at full capacity

@Stealx @zealcreamery @drinklaurels

My fav recent haul All 11/10 😤🔥

@Stealx @zealcreamery @drinklaurels