Shopify isn’t just another platform.
It removes tech headaches (hosting, security, payments, scaling) so you can go from idea to real store fast.
If you want out of the 9–5 and into your own online income stream, Shopify is one of the fastest paths.
If you’re new to ecom or starting a new store and things havn’t been working out.
There’s only one mentality you need to have.
Everything will work out if you keep going till you find a creative that hits.
Getting to a 10k day is literally just a matter of having 1 or 2 winning ads. Proper winners though
One bad day doesn’t mean your product is dead.
It usually means you don’t understand variance yet.
Ads fluctuate, that’s part of the game.
Killing campaigns too early resets your learning every time.
Zoom out and look at trends,
not emotions.
Impatience kills more profits than bad ads.
💡Ecom tip.
Your best customers tell you exactly how to sell.
Look at your reviews, comments, and messages.
The way they describe the product is usually better than your copy.
You have such a competitive advantage if you focusing on brining one extremely high quality product and experience to customers, rather than running a bunch of mid drop shipping stores.
Starting a brand from scratch is fun
First batch of inventory came and packaged them up and shipped them out today
Another 1000 on the way and about sold out of those
Ordering another 1000 and dropping new SKU soon
Can start to scale a little bit once more stock comes. Still around $200 spend per day
Making some video and founder ads and launching those soon too
Viva la ecom
y'all really out here tryna scale with a busted backend.
that's exactly why most of you stay broke.
cranking up ad spend while your fulfillment is cooked? bro.
Chinese ecom sellers ship tens of thousands of orders a day with systems most Western brands have never even heard of.
Meanwhile, the average DTC founder is managing fulfillment through Slack messages and a shared Google Sheet.
Supplements feel like such a bloated Ecom niche to get in to…
Too many headaches for me personally
I get the whole “consumer product brands are going to crush it and get great multiples” over the next 5 years
But I personally do not operate well in high CPM environments
(I know, I know… skill issue 🥲)
I operate really well in environments where the product can be purchased by everyone and anyone
Rapid fire “buy my shit” that works at scale
Our US CPMs the past few months are like $5-6 lol
Plus, honestly I feel like most of the people on here that rave about supplements are secretly just running low effort, skill-less, kalodata rips
I want nothing to do with that at this point
Maybe if I was broke and 18 again, then fuck yeah, but not now
I feel like only a few on here have a really great and strong consumable brand
Although, I will not lie…
I did try to run 2-3 supplements with Kalo rips around a year ago 😭
I got hit with:
> constant ad rejections
> $100+ CPMs (even though all the other metrics looked fan-fucking-tastic)
> honestly that’s it… 🤔 (maybe it wasn’t THAT bad)
Part of the reason might be that I don’t buy supplements myself besides creatine and the usuals
I’m just not of that customer base
Whereas everything else I’ve sold and done 7+ figs with was something that I was a customer for previously (with very few exceptions)
Another big turn off is all the fkn Miami larpers raving about kalodata rip supplements and cloaking ads
Makes it feel wrong
But yeah if I was dead broke, 18 years old and had effectively no skills, I’d probably try harder to run those kalo rips up
No hate towards anyone at all, get to your bag lil bro
"But what if I fail?"
I launched an ad that got 0.3% CTR. Failed.
I wrote a hook that got zero clicks. Failed.
I tested an offer that lost money. Failed.
I scaled too fast and tanked ROAS. Failed.
And here's what I learned:
- Failure is data
- Data builds pattern recognition
- Pattern recognition builds intuition
- Intuition builds speed
The best part? I was always glad I shipped.
A pet brand came to me doing $200K/month.
6 months of changes.
Zero real growth.
Why?
They were testing random elements without understanding why their customers were actually buying.
Every test was a gamble.
We listened to the data.
Added $13K/month in 30 days.
The people telling you to "be realistic" are just describing their own limitations.
Their ceiling became their worldview. And now they're trying to install it in your head too.
Realistic is just another word for "what's been done before."
Everything that exists now was unrealistic before someone did it anyway
Uncomfortable truth about e-commerce:
→ Standard pricing kills cold traffic conversion.
• €50 product = "Is this worth it?"
• €150 bundle (€300 value) = "This is a steal"
Perceived value > price.
I've proven this with €50M+ in e-commerce revenue.
Some people will learn dropshipping for years and never start a store.
Some people will learn Google ads for years and never run a single dollar in ads.
Some people will learn trading for years and never place a single trade.
Lesson?
Your knowledge is worthless if you don't actually utilize it.
The person messing up, screwing up, being unprofitable is going to win than the person over analyzing and taking zero action.
Simple.