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Members from Introduction.com raised $16B last year.
Here's how. 👇🏻
Step #1: They built relationships while everyone else went into hiding
Most people retreat in markets like this.
They get defensive.
They conserve cash.
They stop showing up.
Our members did the opposite.
They used this window to get closer to founders, investors, operators, and decision-makers while access was cheaper and competition for attention was lower.
That matters because a market like this creates unusual asymmetry:
Many companies are hurting.
Teams are leaner.
Talent is more available.
People are more open to the right conversation.
So while others were waiting for conditions to improve, they were building the relationships that would shape the next cycle.
Step #2: They embraced three core truths
1.) The barrier to entry has collapsed. Anyone can build. Anyone can create. Anyone can provide value.
2.) Your network matters more than ever.
3.) Non-consensus thinkers will have disproportionate upside.
If one thing remains true, it’s this:
Power flows to people with access, conviction, and leverage.
Step #3: They surrounded themselves with exceptional people
The top 1% of thinkers, builders, and innovators naturally converge.
And in times like this, those rooms become even more valuable.
The byproduct of high-trust, non-zero-sum interaction between hungry,
talented people is outsized opportunity.
Better ideas.
Better timing.
Better partnerships.
Better companies.
Create, compete, and build with people who see the world early.
That’s the thesis.
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