Kat Cole

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Kat Cole

Kat Cole

@KatColeATL

CEO @drink_AG1 (formerly Athletic Greens), helping people lead growth & change, health nut, life w/@daleyervin and two kiddos

ATL//NYC Katılım Mart 2009
29.6K Takip Edilen67.4K Takipçiler
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Kat Cole
Kat Cole@KatColeATL·
"Don't forget where you came from, but don't you dare ever let it solely define you. Our truth is in our roots, but our past should not be our anchor." The mantra I use for myself, teams, brands, and businesses. We all have permission (and often a responsibility) to change.
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Casa
Casa@getcasa·
After two years of building under wraps, today we're announcing Casa – your personal property manager. We've raised $27M to redefine the homeownership experience from the ground up. We believe your home is your most treasured asset, emotionally & financially. It shouldn't also be a second job. Most homeowners are on their own – expected to have the time, expertise, and relationships to keep things running. Finding a plumber you can trust. Remembering when the HVAC was last serviced. Knowing what's actually wrong before someone shows up to fix it. Casa gives every homeowner what used to be reserved for the few: a dedicated team that knows your home deeply, handles the work, and stays in your corner. We're enabling this by building a deep, technical understanding of every home we serve – something that's never existed before, across 100 million single-family homes in the country. For $199/mo, membership includes: - A complete inventory of your home, built using specialized hardware & software - 1.5 hours of handyman time every month (and it rolls over) - Unlimited Concierge requests to take on virtually any home project - Custom, proactive care plans built specifically for your home - Weekly package and donation pickups - Scheduling and payments for your regular vendors - Utility and property tax monitoring …and we’re just getting started, with more benefits on the way to make the experience of owning your home as magical as it always should have been. Available now in the SF Bay Area and Los Angeles. Reserve your spot everywhere else. → getcasa.com
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Kat Cole
Kat Cole@KatColeATL·
So true. Beautiful reminder 💚
Nilson Marcelo | @TopGrafx@TopGrafx

6 coisas que os filhos fazem só por um tempo... e depois desaparecem para sempre 😞 1. Um dia eles param de correr até você assim que acordam. Aquele barulho de pezinhos no corredor, o abraço na cama... aos poucos dá lugar ao silêncio e à porta fechada do quarto. 2. Eles param de dizer: "Mamãe, papai, olha!" Já não correm mais para te mostrar cada pedrinha ou cada desenho. Pouco a pouco, o mundo deles fica mais silencioso... e mais deles. 3. Um dia eles param de segurar sua mão enquanto caminham. E de repente você sente o vazio. Não porque o amor acabou... mas porque eles estão crescendo. 4. Um dia eles param de dormir nos seus braços. Aquele apoio no seu ombro, a respiração ficando calma... são momentos que, sem aviso, acabam. 5. Em algum momento, eles deixam de acreditar que o seu beijo resolve tudo. Antes bastava um curativo. Depois, as feridas mais profundas começam a se esconder na música e no silêncio... não mais nos seus braços. 6. Eles param de te trazer seus "tesouros". Folhas, papéis, pequenas descobertas. Aquele amor puro e espontâneo... simplesmente diminui. A infância não é um ensaio. Acontece agora e, enquanto ainda pedem colo e chamam você o dia inteiro, aproveite cada momento. ❤️

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jack
jack@jackbutcher·
When you sign up you'll get your company url - a bunch of templates to ask for reviews, QR code to display/embed, and some simple A/B testing options
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Elizabeth Gore
Elizabeth Gore@ElizabethGoreUS·
This week’s #SmallBusinessShoutout: two businesses doing it right. ☕ Chrome Yellow Trading Co. (Atlanta) Built on quality, community, and craft. Visit: chrome-yellow.com Owners: Kelly + Kyle Taylor 🍦 @noblefolkhbg (Healdsburg) Family-run, known for small-batch ice cream and pies done right. Visit: thenoblefolk.com Owners: Christian Sullberg + Ozzy Jimenez @HelloAlice @HRBlock @KatColeATL @MoustacheBaked #ShopSmall #SupportLocal #Entrepreneurship
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Blake Scholl 🛫
Blake Scholl 🛫@bscholl·
As we enter the build phase for our first engine, Boom is moving to video updates for our investors. Here is our most recent investor update (financial info redacted). Hint: there is an Easter egg 🥚
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Dan McCormick
Dan McCormick@damccormick13·
Big Day for Create: - $20M investment round from Alliance Consumer Growth (ACG), Mike Repole (vitaminwater, BODYAMOR), and existing investor Unilever Ventures. - The round closed in August 2025. We've more than doubled revenue since, are run rating well above $100M, and have been profitable for nearly a year. We are continuing to grow aggressively across all channels. - Creatine + Electrolytes Launch: Listen, I am not going to sit here claiming that this is some major scientific breakthrough. People have been mixing creatine and electrolytes for about 30 years...and for good reason. They just work better together. But for whatever reason, no brand had really gone after this opportunity in a big, coherent way. Create is going after it. 5g of creatine monohydrate, 500mg of sodium, 250mg potassium, 50mg magnesium, 1000mg of taurine. Launching in 3 flavors (available in a variety pack) today and now available on our website and Amazon...and at all Targets nationwide in mid-April. I have personally been taking 2-4 of these per day. Passionfruit is my favorite flavor, but think we did a strong job on all of the flavors. Variety Pack should help you identify your daily driver. Bunch of other things we'll be sharing soon (brand refresh, new packaging form factors Target expansion, team growth, etc.) More to come...
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Benjamin Smith
Benjamin Smith@itmebenjamin·
For the last two years, I’ve been building @mengotomars alongside my co-founder @zachmstuck. Mars Men is the most potent and natural testosterone stack on earth. Today, I’m excited to share that we partnered with L Catterton to send Mars Men to new heights. Next stop, Mars 🚀
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Andra
Andra@BioavailableNd·
- Sauna glow is real: detox toxins = healthier/firmer skin. - Collagen in orange juice: Vit C activates 10x more collagen enzymes. - Green Tea mask + red light. - GHK-Cu and red light. - Ditch him if unhappy. - A stool test will give you more answers than a sephora haul ever will: gut health = skin health. - Cooked mushrooms to reduce estrogenic water retention and puffyness. - Salt your fruits: soft girl era look. - Raw honey on your white heads overnight. - A small portion of liver and oysters for thicker hair and dewy healthy skin. - Say no more often. - Nasal breathing only. - Wash hair with stinging nettle tea for growth. - Blue light from tech is linked to acne. - Focus on feeling safe so you can glow from feeling child like wonder. - Eat your hydration: yolks, dairy, stews, ripe fruit, soups, Gelato, oysters, raw meats and fats, gummies, custards, water based meals > dry meals.
goma@soigomaa

I'm bored.. tell me your most unhinged feminine and beauty tips. I'm not talking about putting Vaseline before perfume, but the completely unhinged ones you never talk about

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Codie Sanchez
Codie Sanchez@Codie_Sanchez·
My conversation with @FoundersPodcast. 0:00 Introduction 0:42 The Lonely Founder Life: Why Entrepreneurs Need Founder Friends 01:04 Marriages and Relationships of History's Greatest Entrepreneurs 03:07 Is Entrepreneurship a Trauma Response? 05:26 Hiring for Spikes: The Steve Jobs Employee Philosophy 10:12 George Lucas and the Power of Unapologetic Self-Investment 12:39 Longevity Over Everything: Building Companies That Last Decades 18:37 Do You Have to Be Obsessed to Win? 19:35 The Inner Monologue Shift: From Negative to Positive Fuel 35:48 Keep Your Circle Small: The Sam Zell Approach to Relationships 42:03 Personal Standards and the Yardstick for Quality 47:30 Sam Zell's Life Philosophy: Freedom, Focus, and the One True Luxury 50:29 Start, Scale, Sell Is a Trap: Find Your Last Business 52:36 Complexity Is the Killer: The Sam Walton Bureaucracy Battle 59:15 Simplify to Amplify: Raising Cane's, Papa Bagels, and the Power of One Thing 01:07:13 Founder Problem Fit: Know Your Archetype 01:25:17 AI, Electricity, and Thin Horizontal Enabling Layers 01:30:50 Mute the World and Build Your Own: The Daily Design Philosophy 01:34:59 The Power of Simple Obsession
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Kat Cole
Kat Cole@KatColeATL·
@JoshuaKushner Huge. Congrats to you and the Thrive team and ecosystem. So cool to see long game commitment in action.
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Joshua Kushner
Joshua Kushner@JoshuaKushner·
We are pleased to announce the close of Thrive X. Exceeding $10 billion, Thrive X comprises $1 billion designated for early-stage investments and $9 billion designated for growth-stage investments. We do not view this as a milestone, but as a commitment to the long work ahead. We view Thrive as a company. Our product is partnership - the willingness to commit deeply to a small number of founders, and to stand with them through momentum and adversity. This is the discipline we bring to our work, and the responsibility we accept when founders partner with Thrive. We do not hedge. Concentration demands loyalty to the founders and missions we back. In this moment, exposure alone is not a strategy. Judgment without commitment is not enough. Advantage will accrue to those who choose deliberately, commit deeply, and endure through difficult moments. Thrive was founded to be an enabling technology for the world we want to see. We are deeply aware that we are not the main character. The founders that we are fortunate enough to partner with are the artists. Our role is to help create the conditions where great work can come to life. We take a long view grounded in the belief that category-defining companies tend to create structural compounding advantages over long arcs. This fund reflects the continuity of our approach and the ways our work has deepened alongside the founders we support. We are grateful for the trust our Limited Partners place in us, and for the opportunity to work alongside those who are building with purpose, integrity, and courage. thrivecap.com/thrive-x
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Dan Go
Dan Go@CoachDanGo·
The best health plan is boring. Lift weights. Eat protein. Sleep 7-8 hours. Walk every day. Manage stress. Don't be fat. None of this goes viral. All of it works. Your body doesn't care about trends. It cares about consistency.
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Dan Go
Dan Go@CoachDanGo·
8 health trends that need to die in 2026: 1) Cold plunging. Good for dopamine but studies show it blunts muscle growth and it doesn't improve recovery in a meaningful way. For most people it's become a virtue signaling marathon on Instagram rather than an actual health tool.
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Prof. Kevin J. Tracey, MD
Prof. Kevin J. Tracey, MD@KevinJTraceyMD·
We now have FDA approval for vagus-nerve stimulation in rheumatoid arthritis, with other preclnical and clinical trials showing effects in IBD, MS, metabolic syndrome, epilepsy, depression, hemorrhage, and other conditions. That's an extraordinary arc from a basic science observation to medical usefulness.
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Kat Cole
Kat Cole@KatColeATL·
@patrick_oshag Mind melting outcomes - and what they have done is singular in the relevant categories. Growing up in the F&B, Franchising, and Foodservice industries while they were in a peak M&A season provided so much context and learning. Very cool to have such a rare deep dive here.
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Patrick OShaughnessy
Patrick OShaughnessy@patrick_oshag·
Alex Behring and Daniel Schwartz have almost never spoken publicly about how 3G Capital invests and operates. The firm is different in many fascinating ways. Every fund they raise is designed to make exactly one investment. They invest more of their own money than any of their limited partners in every deal and send their own people to run the businesses as CEOs and CFOs. Over 20 years they have never lost money on a deal. The conversation includes the story of how they spent 15 years building a relationship with the founding family of Hunter Douglas before getting the opportunity to buy it. They describe receiving a two line rejection email from Tim Hortons after weeks of silence and how they managed to get back to the table and close the deal. They talk about how they bought Burger King for a billion dollars when no other firm showed up to compete. And they explain why Skechers being the third largest sneaker company in the world surprised even them. A major theme is how they develop talent. Daniel was an analyst who became CFO at 26 and CEO of Burger King at 32. Alex became CEO of the largest railroad in Latin America when he was 30. They explain what they look for in young people, why they give them significant responsibility faster than anywhere else, and what it takes to set them up to succeed while holding an unusually high bar. Daniel and Alex are two of the most talented and intense people I know. They are incredibly serious about business quality and disciplined about waiting for the right opportunity. They would rather do nothing than compromise. Enjoy! Timestamps: 00:00:00 Episode Intro: Daniel Schwartz & Alex Behring 00:01:20 The "One Investment Per Fund" Model 00:05:39 Characteristics of Great Businesses 00:08:40 The Unique Structure of 3G Capital 00:14:21 Why Hunter Douglas Was Appealing 00:20:15 Alex's Railroad Story 00:28:12 The "Burger King is Run by Children" Story 00:30:38 Negotiating with Tim Hortons 00:38:18 Be Wired for Urgency 00:46:43 3G's Operating System 00:55:35 Why Burger King Was Undervalued 00:59:43 From Zero to $2 Billion in France 01:01:42 Kraft Heinz: Concentration Risk 01:04:25 Skechers: Great Product Meets Great Distribution 01:13:10 Zero-Based Budgeting & When It Works 01:16:28 The Current State of Capital Markets 01:23:04 3G's Founder-Led Focus 01:28:57 The Kindest Thing
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Kat Cole
Kat Cole@KatColeATL·
@CoachDanGo This is my jam, adding in a 5-10lb weighted vest 💚.
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Dan Go
Dan Go@CoachDanGo·
The 12-30-30 Treadmill Workout: · 12% incline · 3 miles per hour · 30 minutes total If you're looking for a cardio workout try this out.
Massimo@Rainmaker1973

New research reveals that walking at 3 mph on a steep incline burns up to 70% more calories than running at the same speed on flat ground. Skip the joint-pounding stress of flat-ground sprints. Studies show that maintaining a steady 3 mph pace on a 16–18% incline actually outperforms traditional running in several key ways. The uphill effort recruits far more muscle fibers—especially in the glutes, hamstrings, quads, and core—as your body fights gravity with every step. This constant resistance dramatically raises the metabolic demand, pushing energy expenditure higher without the repetitive impact of jogging. Beyond the impressive calorie burn, incline walking delivers a superior cardiovascular workout. Your heart has to pump harder to supply oxygen to working muscles under increased gravitational load, which builds aerobic fitness more effectively than level walking. Interestingly, this approach also allows your body to tap into a higher percentage of fat as fuel compared to high-intensity flat running, all while being much gentler on knees, ankles, and hips. For anyone looking to maximize fat loss, boost endurance, and get better results with less wear and tear on the body, trading sprints for steep incline walking might be the smartest upgrade you can make in the gym. [American Council on Exercise. (2022). Caloric expenditure and metabolic demand of incline walking. ACE Scientific Reports]

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Kat Cole
Kat Cole@KatColeATL·
It's a combination of a few things... The pineapple and carrot powders, apple fiber, and interestingly the citrus bioflavenoids - they are great enablers to the vitamin C but they also bring a bright element that amplifies fruit forward notes and a light touch of really high quality whole leaf stevia. There's also blending IP/a special way we mix that brings out just a light level of sweetness relative to the other notes more associated with veg/green. Some people say it's no where near sweet enough, others too sweet. Palates are so subjective and varied, so we work hard to strike a good balance without added sugars, juices, etc.
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Bryan Johnson
Bryan Johnson@bryan_johnson·
I’d cancel your AG1 subscription. They just completed a clinical trial and the results show no clinical benefit.  This has been obvious for years.  AG1 has no real product substance and is fundamentally an influencer heist.   Two simple alternatives (75% and 56% less $), outperform AG1 in randomized clinical trials. Two simple mono-ingredient alternatives that outperform AG1: 1. Chicory inulin 12 g daily ($20/mo) 2. Resistant starch 30 g daily for 12 weeks ($35/mo) AG1 is not worth $79/mo. AG1 study results (4-weeks, N=30): + No significant changes in blood biomarkers compared to placebo (CBC, CMP, lipids). + No statistically significant improvement in digestive quality-of-life scores (p = 0.058). + No significant metabolic or inflammatory biomarker benefits of any kind within the scope of what was measured in the trial. + Only small shifts in microbiome taxa but clinically irrelevant at this stage. + The intervention did not increase microbiome diversity compared to placebo. Alpha diversity was unchanged, and the taxa changes seen were only from pre- to post-analysis within each group. Between-group differences were limited, and the placebo actually showed similar or even potentially larger shifts. This means the observed changes fall within normal placebo-driven variability, not a real treatment effect. No global microbiota shifts were detected. Chicory inulin 12 g in constipation patients + 12 g of chicory inulin daily for 4 weeks (compared to maltodextrin placebo) + Global microbiota shifts: enrichment in butyrate-producing Bifidobacterium and Anaerostipes, and depletion of the pro-inflammatory Bilophila. +The effect was seen by comparing intervention vs placebo in a cross-over setting, a very rigorous type of clinical analysis in which each person serves as their own control, eliminating a lot of individual random noise. + The trial also met its primary objective by improving constipation symptoms in the targeted patient group. Resistant starch daily 30g for 12 weeks in older adults + Significant increase in Bifidobacterium in both middle-aged and elderly participants, with an increase in the beneficial microbiome byproduct butyrate, and reductions in Proteobacteria (including inflammatory Escherichia–Shigella) in the elderly. + Resistant starch also significantly reduced blood glucose, and produced greater reductions in blood insulin and insulin resistance (HOMA-IR) in the elderly group.
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Keşfet

@BRappy55 @YourOAAA @drink_AG1 @getcasa @Tomcatginos @Target @jackbutcher @ElizabethGoreUS