Kyle @ Kuzana.co 🐘🐘🐘

@SteveStuWill So I only have a 1 in 10 chance of dying on my motorcycle in a lifetime? Better odds than cancer, too.

“A motorcyclist who traveled 15 miles every day for a year had an astonishing 1 in 860 chance of dying. A person who took a 500 mile flight every day for a year would have a fatality risk of 1 in 85,000.” stevestewartwilliams.com/p/love-blindne…

@JonHaidt Cars also cause harm. But are generally agreed to be a net positive.

If you come across someone asserting there is "no scientific evidence" that social media is causing harm, please send them this link. We lay out seven lines of evidence, including RCTs, natural experiments, and testimony from victims & perpetrators of harm worldhappiness.report/ed/2026/social…

@MarkChangizi @grok what is against “balancing” civil liberties in reference to

Need a name for those who are - not Woke Left - not Woke Right - anti-Islamist - aggressive to bullies - not anti-Semitic - not “I’m not anti-Jew I’m anti-[BS here]” - for free speech - for civil liberties - against “balancing” civil liberties - for free markets - for cost benefit analyses - for tight immigration - against isolationism - contemptuous of international law - against foreign dictatorships - “America First,” not “Israel Last” - love Iranians - “Free Iran” but not “Free Palestine” - appreciative that strength brings peace - want Cuba free Suggestions?

#1 Rule of Sales in 🇰🇪: EFFORT. We are trying a new thing for our Kuzana workshops. We record the highlights and share them as shorts with you. Please give feedback on what you like/hate 😎

@NatashaCL7 Fixer/breaker. Nouns though.

What are your identified adjectives?

@FinFreedom414 $0m network for option B is more realistic. also, $1m networth is more than enough to travel anywhere.

Imagine you had to choose your life at age 40: Option A: Single. No kids. $10M net worth. Travel anywhere. Total freedom. Quiet house. Quiet holidays. Option B: Married. 3 kids. $1M net worth. Drive a Toyota. Chaos every morning. Loud house. Full dinner table. Be honest, which life are you choosing?

@SSI_Officially @BasedKago @ADAMUR_R @kevin_B_isom love this idea. feels similar to guilds. Effectively bodas are a guild.

𝐂𝐥𝐮𝐬𝐭𝐞𝐫𝐬: 𝐓𝐡𝐞 𝐒𝐡𝐨𝐫𝐭𝐜𝐮𝐭 𝐭𝐨 𝐏𝐫𝐨𝐝𝐮𝐜𝐭-𝐌𝐚𝐫𝐤𝐞𝐭 𝐅𝐢𝐭 1. Why Clusters Matter Products don’t win because they’re clever. They win because they embed themselves into pre-existing human networks that already share language, pain, and trust. The shortcut to product-market fit isn’t “disruption.” It’s infiltration. Find a cluster, speak their language, co-design with their insiders and your product spreads like gospel. 2. Anatomy of a Cluster Every cluster has a structure. If you know how to map it, you can predict what they’ll adopt: •Slogans & Codes → the words they use to define themselves.

 •Meeting Points → physical stages, garages, digital groups, SACCO halls.

 •Communication Channels → WhatsApp, Zello, community radio.

 •Buying Power → daily liquidity, how money actually circulates.

 •Age & Working Hours → when the hustle peaks, when it slows.

 •Device of Choice → boda = Android + WhatsApp, campus = TikTok, church elder = radio + WhatsApp.

 And within every cluster sits the Key Person of Influence (KPI): the SACCO chair, Zello moderator, or chama treasurer, Once they co-sign you, you inherit the trust of thousands. 3. Designing With the Cluster This is where most products fail. They’re invented in labs and then pushed onto the streets. Real products are co-designed inside the cluster: •Sit with the KPI.

 •Map their pains, dreams, fears, and purchase cycles.

 •Understand their business model (how they actually make and lose money).

 •Build with them, not for them.

 That’s how you get PMF by default, not luck. 4. The Case of Bundle ya Deree Yesterday, Safaricom launched Bundle ya Deree. And it’s one of the clearest examples of cluster-native thinking we’ve seen. I’ve been tracking them for months. Their world revolves around Zello groups digital walkie-talkie channels with thousands of drivers online at any given moment. The driver cluster is not just a segment. It’s a dense ecosystem with Uber and Bolt drivers, matatu crews, boda riders. Their world runs on Zello groups where 5,000+ drivers stay online round the clock, warning about police checks, sharing referrals for mechanics, and venting about insurance that doesn’t cover accidents under 30,000 Ksh. Their pain points are consistent: •Data for Zello and WhatsApp.

 •Airtime for calling passengers.

 •Fuel discounts to manage margins.

 •Insurance gaps that bleed them dry on daily bumps and scratches.

 Bundle ya Deree goes straight for the jugular solving the data and airtime choke points with precision. Not as an outsider, but using the drivers’ own code. “Deree” is language from inside the cluster, not corporate branding. That detail matters. It signals respect. It makes the product feel native. This is why the offer will work. It wasn’t designed in a vacuum. It was engineered to embed into the daily operating system of Nairobi’s mobility class.

@sweatystartup Yeah? Well, I Gave my sales team plaid lumberjack shirts and nose strips.

We gave our sales team standing desks. Conversion rates went up. More energy = more deals closed.

@BTCBreadMan Anything in Africa. Most consumers will be here.

My boys are 7 and 5 years old. What career paths will they realistically be able to make a lot of money in 15-20 years from now?

@paulg Nah, manatees all wear onesies.

Interesting grammatical ambiguity. I'm 99 percent sure I know the correct interpretation, but not 100.

@Austen Same for learning finance. No need to start with debits and credits.

Every "learn to code" program ever created was, for obvious reasons, first designed to teach all of the syntax, low level operations, and work your way up by piecing them together. It might make sense for "learn to code" to now start with system design and architecture.

@MwangoCapital Sounds like KPLC is making a healthy margin there!!

Fun fact: Electricity in Ethiopia is far cheaper than in Kenya. —Households in Ethiopia pay ~US$0.05/kWh, while Kenyan consumers pay over US$0.20/kWh, among the highest in East Africa. —Kenya imports Ethiopian hydropower at just US$0.065/kWh under a 25-year deal.

How does Latin America work? 😬 His argument is Africa has been too sparsely populated. But so is Latin America. How does religion play a role? Latin America had Christianity for 400 years but Africa for only 100. If Kenya wanted one boring, high impact reform for SMEs, what should it be?

I have Joe Studwell on our (soon-to-be-launched!) @AfricaUrbanLab podcast next week to talk about his new book, How Africa Works. What should I asked him?

@TheAliceSmith Because this...

If socialism and fascism are at the opposite ends of the political spectrum, then why do they overlap so much?

@jamesanthony_us @MileiSays Well said. The promise of Freedom vs. Free Stuff.

@MileiSays Freedom is always preferred by voters. The challenge is always to get through to voters over the lies and roadblocks from cronies. Milei has met that challenge by growing popular, starting a party, and doing what he promised. See links in reply.

Niall Ferguson on Javier Milei’s success: “The world has never seen a government more radically libertarian than Milei’s. But the amazing thing is not that it is working economically—Adam Smith would say, ‘I told you so.’ The true miracle is that Milei’s shock therapy is working politically.”

"Arnault wants other people to feel poor. He has optimized for this. A ship blown off course corrects toward its destination. Bernard Arnault, encountering someone who feels wealthy, corrects by showing them a $4,000 handbag."

@vibhu "When you got married, you unconsciously merged your circadian rhythms into a shared temporal asset." This is actually deep.

@sweatystartup Levels the playing field. Reduces violence against the wealthy.

Inheritance taxes don’t make any sense. If somebody works their whole life and pays taxes on money they make… Why the hell should it be taxed again just to keep the money and assets in the family if a person dies?

@podcastnotes @RickRubin @hubermanlab - Worrying about an outcome is not the mindset to make something great - Every time you meditate is like making a deposit in a bank These are especially helpful to me today. Thanks.

Top 5 @RickRubin quotes from one of my favorite @hubermanlab episodes: 1. “One of the reasons so many great artists die of overdoses early in their lives is because they’re using drugs to numb a very painful existence. The reason it’s painful is the reason they became artists in the first place: their incredible sensitivity.” 2. “Any thought you have about outcome undermines the whole thing.” - Worrying about an outcome is not the mindset to make something great 3. The DIY punk-rock ethic: Just make it. “It might not be the dream version, but whatever version you can execute is the one for you to make.” 4. “The changes that come in meditation are to help your reactions in the real world.” - Every time you meditate is like making a deposit in a bank (Maharishi) 5. “The instinct and the unconscious are where the great ideas are. The things that come from our intellectual selves have much less charge.”