Hernan

vibecoder asks claude code to build a chat app, gets a working prototype in 20 minutes, immediately tweets "just killed slack and discord"… brother you don't even know what a distributed system is. you don't know what database replication means. you have no idea how websocket connections behave at scale or what happens when 50k people are online at once and someone's message needs to show up in 200ms across 3 continents slack has engineers making $300k+ who have spent a decade solving problems you don't even know exist yet. race conditions, eventual consistency, message ordering, presence systems, file storage at scale, search indexing across billions of messages your app works on localhost with 2 connections. that's not the same thing as "killing slack" that's a college homework assignment the prototype is maybe 0.5% of what makes these products actually work in production. the remaining 99.5% is infrastructure, reliability, edge cases, and years of iteration on problems that only surface when real humans use your thing at scale and the worst part is the confidence. "yeah its not perfect but ai one-shotted it, just need to adjust a few things and deploy" - the few things you need to adjust IS the entire product. thats like pouring a foundation and saying you basically built a skyscraper, just need to adjust a few things ai is genuinely incredible for building tools and prototypes. i use it every day. but there's this weird thing happening where people who have never shipped anything to real users at scale now think the hard part of software is writing the first 200 lines of code it never was bro

ok so i finally got this working bulk ad creation > configure once > push to meta, tiktok, snapchat > all live in minutes here's the setup: told claude code to build a bulk ads launcher using the meta, tiktok, and snapchat APIs what it does: -> add as many ads as you want. each with its own creative, copy, CTA. -> set shared defaults across all ads. override individual ones where needed. -> upload 4:5 for feed, 9:16 for stories/reels. per-ad placement optimization. -> launch into a new campaign, new ad set, or existing ad set. your choice. -> push to one platform or all three at the same time. -> all meta auto-enhancements turned OFF by default. no more clicking through every single ad to disable advantage+ creative, music, text optimizations. it's just off. (this one was for all my media buyers out there) -> auto UTM tagging on every URL. source, medium, campaign, ad set, ad name. no manual work. -> structured naming conventions. brand, product, concept, creator. ad accounts stay organized across platforms. -> media flexibility. upload files, paste URLs, or drop google drive / dropbox links. it handles all of it. -> campaign config in one screen. objective, budget, optimization goal, bid strategy, targeting. -> launch as active or paused. preview everything before pushing. -> per-ad error handling. if one fails, the rest still launch. you see exactly what happened. what used to take 2+ hours clicking through three different ad managers now takes 10 minutes. drag in creatives. set config. select platforms. hit launch. done.

Perplexity Computer replaced $225K/yr in marketing tools in a single weekend. We built an AI marketing agent that scans hourly, manages budgets, detects fatigue, and coordinates several campaigns end to end. In one test run, it made 224 micro-optimizations to our ad stack.

Spent £3K on Meta ads last month. Made $19K back. Every ad was created by Claude code in 30 minutes. I didn't review a single one before launching. Old way: you hire an agency. They do market research, interview you, come up with angles, design creatives. Takes weeks. Costs thousands per month and many hours of your time. New way: you give Claude Code a landing page URL. That's it. Here's what my new skill does: 👉 It extracts your brand identity 👉 It Interviews you 👉 It does customer roleplay where it literally thinks AS your buyer. 👉 Then it reads Reddit for real frustrations. 👉 It Pulls competitor ads. Then Builds a full strategy like an expensive ads consultant would. It comes back with 4 angles, 4 ad sets, 4 creatives each. Apple Notes style, fake iMessage threads, meme ads, comparison tables... all the Smash hit formats of meta ads. Ran it on my friend Tim Soulo Ahrefs product page. It picked up the brand colors, pulled the logo, and went after competitor scoring systems as an attack angle. Zero guidance from me. The creatives aren't all perfect. But the strategy and angles are genuinely good. What's really cool is this system thinks like a media buyer. It does the same research. Reads the same forums. Analyzes the same competitor ads. But it does it in 30 minutes instead of a week. I've been running Meta ads for 10 years. First time I've seen a tool that actually understands the customer instead of just generating generic copy. 👇 Video below for the full breakdown Comment Meta Ads to make a puppy happy 🐾