
What does it take to scale real-time 3D across one of the world’s most complex automotive ecosystems? 🚗
At @BMWGroup, it starts with a single source of truth for 3D assets.
In this session from the Unite Industry Summit, Markus Herbig shares how the BMW Group is transforming fragmented CAD and XR workflows into a unified, automated pipeline - powering everything from design and engineering to training and immersive brand experiences.
Watch the full session to see how the BMW Group is building the future of automotive workflows: on.unity.com/BMWGroup
#UnityIndustry #BMW
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