Passionfroot

We’re thrilled to announce our $3.8m seed round, the launch of Passionfroot 3.0, and our brand-new website! A huge thank you to our customers, investors, and the Frooties who’ve made this all possible! Here are three big updates we’re thrilled to share: 🚀 Our Seed Round A big thank you to everyone who joined us in this seed round, including Gina King (@SupernodeGlobal), @sequoia and @Accel Scout Funds, s16vc(s16vc, and world-class go-to-market and product angels from @HubSpot, @Linktree_, @AnthropicAI, and @NotionHQ Thank you to @SabinaWizander (@creandum), who has backed us since the beginning and continue to double down on our journey. ✨ Passionfroot 3.0 We began with a mission to help creators monetize their content through high-quality brand partnerships, proudly serving creators like Zain Kahn from Superhuman, Marina Mogilko, and Alex Xu from ByteByteGo, and facilitating millions in payments across thousands of partnerships. Today, we’re excited to launch Passionfroot 3.0—the first AI-powered B2B creator marketing platform that takes this mission further. This evolution is transforming how companies scale go-to-market strategies through creator partnerships. As AI reshapes marketing and platforms favor individuals, creators have become essential to any B2B marketing mix. We’ve quickly become the go-to platform for innovative teams like @intercom, @NotionHQ, @gammaapp, and @HubSpot, helping them reach thousands of potential customers and grow their brands. It’s been a huge team effort, and we’re so excited to share it with you! 🌐 New Website We’ve just launched a new website to better reflect what Passionfroot is today and where we’re heading. Check it out at Passionfroot dot me. Our team includes some of the world’s most talented engineers, ex-founders, and operators, but we’re also more than that—we’re ski instructors, cat lovers, photographers, musicians, pasta experts and so much more. We have big plans ahead and we're hiring across Design, Marketing, and Sales & Customer Success. Come join us!

Launching Zest, and it's so cool. Zest *is* your workspace. Not a feature. An operator. Always there, managing campaigns, handling outreach, analyzing what's working. Technically, it's the most interesting thing we've built. Lives in a sandbox, writes its own code to analyze your data, uses sub-agents for long trajectories. Builds campaigns with hundreds of creators in minutes instead of days. While we were at it, we also redesigned our website and it's one of the most beautiful things you are gonna see this week passionfroot.me

Creator-led GTM works. Scaling it hasn’t. Until now. 🍋 Introducing Zest, the first AI agent for creator-led GTM. From one prompt, Zest builds strategy, finds creators, runs outreach, manages campaigns, and turns results into clear next steps. Modern GTM is creator-led. With Zest, it’s finally scalable.

@ianmatthewroth Hi, can you reach out to support@passionfroot.me?

@passionfrootme trying to log into my account and cannot! Also tried the "contact us" option to no avail. Can you please help?

Introducing the Passionfroot AI Campaign Strategist powered by Google Gemini 2.5 Flash - your new secret weapon for scaling creator marketing 💥 The secret sauce? We’ve encoded years of B2B creator marketing expertise into Gemini’s system prompts — creating an AI that thinks like the best senior marketers, but executes at 10x speed. What used to take weeks of manual work: 🔍 Sourcing creators 📊 Analyzing engagement data 🧠 Crafting strategy 💰 Forecasting ROI …now happens instantly. Here’s what makes it special: ✨ Scans hundreds of creators in seconds - thanks to Gemini 2.5 Flash’s massive context window ✨ Applies our proven playbooks automatically - with custom prompts trained on years of campaign data ✨ Delivers personalized plans - tailored to your product, audience, and goals ✨ Forecasts performance instantly - so you know what to expect before you spend Now live for all Passionfroot users. Experience the future of creator marketing today.

Stoked to introduce our Campaign Strategist, powered by @Google Gemini 2.5 Flash 🚀 We took Gemini's insane capabilities and mixed them with everything we know about creator marketing. The result? An AI agent that completely changes how B2B brands plan creator campaigns. Here's what makes it special: - Analyzes hundreds of creators at once (thanks to Gemini's massive context window) - Uses our battle-tested playbooks built right into the prompts - Shows you performance projections before you spend a dime - Gives you recommendations tailored to your exact product & audience The magic? We've prompted Gemini to think like our best marketers - evaluating creator fit, predicting engagement, and optimizing budget allocation at speeds impossible for humans. No more spreadsheet hell. No more manual vetting. Just smart campaign strategies in literal seconds.

Products with the best website designs, you probably passed by. Good design and good products go hand in hand. I spend 100+ hours/month on Product Hunt, X, Reddit, LinkedIn, and with my design clients. And I keep saving best-looking websites for my inspiration. And every month, I share my top findings with you. Also trying to mention these companies' designers or builders. No "design for designers" bullshit. Just high-converting product sites. Here are 7 best websites I loved in May 🔥 1. @softr_io (founder: @mariam_hakobyan) 2. usetandem .ai made by @hexacc (these guys actually have many cool design-first products) 3. @homerun_co - the most beautiful tool for recruiting out there, designed by @joriszaalberg 4. @circleapp - best community platform out there? 5. @getbasalt - very useful for LLM-based features shipping (created by @GuillaumeBasalt) 6. @passionfrootme (by @jenpphan) 7. @zerodotemail - seems like a promising email client! (by @nizzyabi and @thecto)

Who wants to be a Froot?

Collab history Now you can see all your historical collabs with sponsors directly in your messaging side view

Messaging just got a glow-up ✨ 👯 Teams functionality 👉 Interactive elements 🎭 Avatars and company enriched logos Check it out now!

Avatars - a lil' bit of sparkle - out now🗿

Q1 @passionfrootme Roadmap Locked @_elledienne 'boutta cook.

Half of December is BOOKED 😱 Want to sponsor the newsletter this year, you're almost out of time. How many of our 23k subs need to see you?

Now you can learn about @passionfrootme culture!

One of our users just said @passionfrootme creator search is better than @YouTube brandconnect. Did we just beat Google at search?

New home ✨ Now marketers can access creator search, curated AI presets, and our Search Assistant directly from home

@SystemSunday @intercom @NotionHQ @gammaapp @HubSpot @freshbooks @posthog @attio @jamdotdev @GuiddeCo @nebiusai 🧡🧡🧡🧡🧡

@passionfrootme @intercom @NotionHQ @gammaapp @HubSpot @freshbooks @posthog @attio @jamdotdev @GuiddeCo @nebiusai Let's go!

Building on last week’s announcement, we’re excited to officially launch Passionfroot 3.0—the first AI-powered B2B creator marketing platform 💥 We’ve quickly become the go-to platform for SaaS companies, helping them reach thousands of new customers and scale their brands with creator marketing. We’re so proud to support some of the most innovative go-to-market teams (fun fact: 40% of our customers are AI companies).

@BusMark_w_Nika thanks <3

@passionfrootme Dope! This is so good! Guys, go go go go go! 🥹❤️

Scale your go-to-market through meaningful creator partnerships 👇 passionfroot.me

𝐖𝐡𝐚𝐭’𝐬 𝐍𝐞𝐰 𝐢𝐧 𝐏𝐚𝐬𝐬𝐢𝐨𝐧𝐟𝐫𝐨𝐨𝐭 3.0? Here’s how we’re empowering the new generation of companies reaching thousands of potential customers and grow with creator marketing: ✨ AI-Powered Search & Recommendations Our advanced search functionality allows you to find creators, topics, or audiences with ease. By leveraging proprietary data and the Verified Stats API, our AI mimics human insights to assess creator relevance—helping you make informed decisions quickly. 🌟 Match Scores Evaluating potential partnerships can be time-consuming. Our match scoring system instantly assesses how well a creator’s content aligns with your goals, providing you with relevance scores to streamline your selection process. 📊 Data-rich discovery Tables We’ve revamped our tables to provide streamlined access to topical and quantitative data, making it easier for you to browse and compare creators efficiently. 📝 Creator Profiles Our newly designed creator profiles give you a comprehensive view of summaries, verified stats, products, rates, and more—all in one place—allowing for thorough evaluation and informed decision-making. 🔎 Verified Stats Passionfroot stands out by covering more channels than any other platforms, including Newsletters, Instagram, YouTube, TikTok, and X. This expanded API delivers reliable, real-time data, ensuring you find the best creator matches in seconds.