Hammad

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Hammad

Hammad

@HammadCustoms

Making Clickable Thumbnails for Creators • Thumbnail Designer & Strategist • Work(ed) with: @ItsManuelBoza, @JDubTrades_, @TheCodaGuy, @WaqarAsim10 + more

Toronto, Ontario Se unió Temmuz 2017
869 Siguiendo2.2K Seguidores
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Hammad
Hammad@HammadCustoms·
Making Clickable Thumbnails 🔥
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Hammad
Hammad@HammadCustoms·
most creators swear by A/B testing their thumbnails...i don't here's why hard swapping wins: when you A/B test, Youtube splits your impressions between two versions so neither gets enough data to tell you anything useful fast. By the time you have a "winner" from the A/B test, you've already wasted days of momentum hard swap instead. Pull the weak version, push the new one, see the performance and adjust accordingly A/B testing only works when you have massive, consistent traffic where split impressions still give each version enough data to be meaningful. Some creators don’t have that volume
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Abdullah
Abdullah@madebyabdullahh·
@ijustine @HammadCustoms these are his clients, his ideology is different His clients WANT to be in the thumbnail since they love themselves so much You are WASTING Thumbnail Real Estate if you use a face below 50k Subs - Paddy Galloway
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Hammad
Hammad@HammadCustoms·
@ijustine This is proof of the original point though The brand of those channels is strong enough that the faces (of the creators and popular celebrities/characters) sells the click That’s the exception, not the default advice for a channel with 2k less subs
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Hammad
Hammad@HammadCustoms·
It's actually not face for branding only works when people already know you if you're a small channel, nobody recognizes your face yet, so it adds zero value and just takes up real estate on the thumbnail that can be used for something else that actually helps with getting the click the thumbnail's job is to sell the click. your face (and like any other elements used in a thumbnail) is only a tool for that, not a requirement
iJustine@ijustine

@mws @robertoblake That’s poor branding advice but ok

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Noah Cat
Noah Cat@Cartidise·
There’s no way WhatsApp is still is using this UI in big 2026 😭
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Hammad
Hammad@HammadCustoms·
@TeerthCreates Good work 👍 Some feedback: I feel like the overall background can be simplified and the logo on the shirt can be removed
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Hammad
Hammad@HammadCustoms·
Recent Trading Niche Thumbnails 🖌️ Which one is your favourite?
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Christian Selig
Christian Selig@ChristianSelig·
Somehow summoned the world’s smallest iOS keyboard
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Hammad
Hammad@HammadCustoms·
@ChristianSelig still can’t believe this hasn’t been fixed lmao
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Hammad
Hammad@HammadCustoms·
@aguiarpsd Really like the text effect, nice work!
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Aguiar
Aguiar@aguiarpsd·
Recent Thumbnails for Mike Thurston! 🎨 Which one is your favorite? 🤔
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Haris
Haris@fyreinteractive·
863,000+ views AND monetized with a single FacelessOS script 🔥 Price increases in 11 days. Get it at this price while you can! Don't fade the method 🥷
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Uzair Mughal
Uzair Mughal@UzairMughal_·
"Nobody knows more about thumbnails than I do" 🍊 Made this thumbnail back in January. Pretty happy with how it turned out. Let me know what you guys think! 📨→ DM to order yours!
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Neil
Neil@NeilNwabua·
Recent Outlier Thumbnail I made
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Hammad
Hammad@HammadCustoms·
Thanks for reading! 🔥
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Hammad
Hammad@HammadCustoms·
Breakdown of 4fun's Thumbnail: Follow the Thread 👇 (Note: I did not design this thumbnail. I found it on Youtube to break down its thumbnail psychology/why it worked)
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