Aaron Hawkey

one of my guy friends is on hinge in san francisco and he keeps coming across women mentioning AI 🧐 is liking AI a personality trait now?

🦔Uber's COO Andrew Macdonald said on Saturday that the company is having a harder time justifying its AI spend. After CTO Praveen Neppalli Naga went viral in April for admitting Uber burned through its 2026 Claude Code budget in four months, senior engineering leaders concluded higher token usage was not translating into proportionally more useful product. Macdonald said the link between AI consumption and shipped features is "not there yet." CEO Dara Khosrowshahi confirmed on the earnings call that Uber is slowing hiring to fund its AI spend. Duolingo also walked back its decision to include AI usage in performance reviews last month. My Take Uber is the first major enterprise where the C-suite has publicly admitted, on the record, that the AI productivity story is not closing for them. That matters because Uber is not a skeptic. The company went all-in on AI tooling, set internal targets, and burned through its annual research and development budget in four months trying to make it work. The conclusion from the people running the experiment is that tokens consumed and value shipped are not the same number, and management is finally noticing. Duolingo's reversal lands in the same week for a reason. CEO Luis von Ahn said employees were asking whether they needed to use AI just to use AI, which is Goodhart's Law showing up in a performance review system. When usage becomes the metric, employees optimize for usage, not output. Microsoft canceled internal Claude Code licenses, Google AI Pro stripped credits from paid subscribers, and now Uber is admitting the ROI does not close at scale. The narrative has shifted in the last 30 days from "AI productivity is here" to "AI productivity is harder to measure than we thought." The companies pushing tokenmaxxing internally are now the same companies signaling cost pressure externally. The IPO calendar for OpenAI and Anthropic is going to get a lot more complicated if the largest enterprise customers keep saying this out loud. Hedgie🤗

Paperwork is better when you can just talk through it. With Images in ChatGPT and voice mode, you can upload a form, say what to fill in, and get back a completed version.

🦔Microsoft canceled its internal Claude Code licenses this week after token-based billing made the cost untenable, even for a company with effectively infinite cloud resources. Uber's CTO sent an internal memo warning the company burned through its entire 2026 AI budget in just four months. American AI software prices have jumped 20% to 37%, and GitHub (owned by Microsoft) is dropping flat-rate plans for usage-based billing across its products. My Take The AI subsidy era is ending in real time. The same company that put $13 billion into OpenAI and built the Azure infrastructure powering most of Anthropic's compute just looked at the bill from a competitor's coding tool and decided it was not worth paying. That is not a productivity failure on Anthropic's end. Token-based pricing is forcing every enterprise customer to confront the actual cost of running these models at scale, and the number turns out to be far higher than the flat-rate experiments suggested. This ties directly to my Gemini Flash post yesterday. Anthropic, OpenAI, and Google all raised effective prices in the last six months. Enterprises that built workflows assuming AI costs would keep falling are now watching annual budgets evaporate in months. Two outcomes look likely from here. Either enterprises scale back AI usage to fit budgets, which slows the revenue ramp the labs need to justify their valuations ahead of IPOs, or the labs cut prices and absorb the losses, which makes the unit economics worse at exactly the wrong moment. Both paths land in the same place, the numbers stop working, and somebody has to take the writedown. Hedgie🤗

You heard it hear first folks. Nike has achieved AGI.

Apple CEO Tim Cook who is a member of Nike's $NKE board of directors also just bought stock Tim Cook spent $1.06M to buy 25,000 shares of $NKE stock at an average price of $42.43 per share

I was chatting with my buddy at Google, who's been a tech director there for about 20 years, about their AI adoption. Craziest convo I've had all year. The TL;DR is that Google engineering appears to have the same AI adoption footprint as John Deere, the tractor company. Most of the industry has the same internal adoption curve: 20% agentic power users, 20% outright refusers, 60% still using Cursor or equivalent chat tool. It turns out Google has this curve too. But why is Google so... average? How is it that a handful of companies are taking off like a spaceship, and the rest, including Google, are mired in inaction? My buddy's observation was key here: There has been an industry-wide hiring freeze for 18+ months, during which time nobody has been moving jobs. So there are no clued-in people coming in from the outside to tell Google how far behind they are, how utterly mediocre they have become as an eng org. He says the problem is that they can't use Claude Code because it's the enemy, and Gemini has never been good enough to capture people's workflows like Claude has, so basically agentic coding just never really took off inside Google. They're all just plodding along, completely oblivious to what's happening out there right now. Not only is Google not able to do anything about it, they don't seem to be aware of the problem at all. I'm having major flashbacks to fifty years ago as a kid at the La Brea Tar Pits, asking, "why can't they just climb out?" My Google friend and I had this conversation over a month ago. I didn't share it because I wanted to look around a bit, and see if it's really as bad as all that. I've been talking to people from dozens of companies since then. And yeah. It's as bad as all that. Google is about average. Some companies at the bottom have near-zero AI adoption and can't even get budget for AI. They may have moats and high walls, but the horde is coming for them all the same. And then there are a few companies I've met recently who are *amazingly* leaned in to AI adoption. One category-leader company just cancelled IntelliJ for a thousand engineers. That's an incredibly bold move, one of many they're making towards agentic adoption. In my opinion, that company is setting themselves up for a _huge_ W. As for the rest, well, it's the Great Siloing. Everyone's flying blind. With nobody moving companies, no company knows where they stand on the AI adoption curve. Nobody knows how they're doing compared to everyone else. Half of them just check a box: "We enabled {Copilot/Cursor} for everyone!" Cue smug celebrations. They think this is like getting SOC2 compliance, just a thing they turn on and now it's "solved." And they don't realize that they've done effectively nothing at all. All because of a hiring freeze.

🚨 MASS TONIGHT 🚨 Maybe you noticed it’s Sunday. That’s the day for mass. What is mass? It’s old ladies. Pictures of saints. And my friend: GOD Come to mass with growing daniel. I will guide you, put you at ease. Then come out for a beer after. DM FOR DETAILS ✉️