Kyle Walling

@benradack How are things looking three days later?

@herrmanndigital Yeah, platform looks worse overnight but nothing actually changed kinda messes with decision making tho… hard to trust what you’re seeing

Meta has rolled out their updated attribution settings to many accounts yesterday. This resulted in 30-50% increases in CPA in platform. But Northbeam showed zero changes. If you see a banner at the top of your ads manager it was likely you were updated. Go to your attribution settings and if you see this you're on the "new" attribution. My questions are how this is going to play into optimizations. Now that Meta is reporting less conversions on "link clicks" will that impact performance and learnings? I feel the comms on this were extremely vague and poor by Meta.

@nckdoren What did you end up doing?

@herrmanndigital If a legacy ad set is on 1 day click / 1 day view, and you now have the option to do 1 day click / 1 day engage / 1 day view in new ad sets, is the old legacy ad set (on 1/1) not counting the 1 day engagement actions? do we need to duplicate and change?

@ashvinmelwani What did you end up doing?

@herrmanndigital @cmikulin Are you adjusting attribution Settings accordingly now?

@dtcprophet @herrmanndigital So whats the best plan of action? Consolidation?

@herrmanndigital Yea we saw a banner in ours and I was trying to figure out why our acct just randomly nuked yesterday and today?

@Artlist_io @thijnvdlinden Still not working.

@thijnvdlinden Thanks for calling this out. We’ve just rolled out fixes and improvements focused on performance, navigation, and project visibility, and things should feel noticeably faster and clearer now. If anything still feels off on your end, please let us know 🙏

Everything is about to change. Stay tuned to find out more

@reamaze is remaze down? All users are saying it's not loading.

@reamaze You guys disabled Google authentication again, and now none of our staff can log in. This happened last week too, but you fixed it then.

@Matt_Kolb_ @codyplof Easy there pmax.

@codyplof Let me lower your CAC and make you look good in the mirror when you wake up in the AM

And I thought I was just bad at marketing the last few months

@KoppManuel22248 @herrmanndigital Yes, google facebook ad status page.

@herrmanndigital Is this account legit? The ad status one of course , thanks 🙏

Bugs on meta every day ending in Y.

@binghott Yesterday huge spike.

Anyone else seeing big boosts in performance today?

@mcanilk @zachmstuck Not always true.

@zachmstuck One way or the other, there’ll be more than 10 people involved with your business. Maybe not on your payroll, but you’ll pay for them under other fees such as marketing agencies, pick/pack and etc

I truly believe you can build a nine-figure DTC business with less than 10 full-time employees. Low OPEX is underrated. Hire agencies for: - Retention (email+sms) - Dev/CRO - Customer Service Hire freelancers for: - Design - Video Editing Ideally use 3PLs for FBA/fulfillment.

@cindope @Shopify @ShopifySupport It is.

Is @Shopify down? Getting 500 error on the POS and website. This is 2 days in a row having major issues with this POS. @ShopifySupport

@mannybarbas_ You get a follow for this!

Every business goes through tough times It's part of the journey And navigating tough times is what separates those who succeed and those who fail One thing you can do immediately to help with the emotions of running a brand Is to look at things on a 7 day or 30 day window I will always be transparent and let you guys know when we're struggling Today is one of those days We're out of stock on most of our best sellers (massive stock delays that are out of our control) Our revenue is down 77% today and our conversion is down 60% today I used to make emotionally charged decisions on days like this Over optimising the ad account Frantically turning ads on and off Dropping budgets massively If you fall into this category or have been here before Then you're not alone But I can promise you one thing If you zoom out, and realise that success is not linear On top of that... Realise that 24 hour blocks is the WORST day to digest data You will perform far better Remember, its a marathon, not a sprint!

@orlandorios @andrewjfaris Experienced the same.

@andrewjfaris I'm getting way better results from a CBO interest stack the last several weeks. A+ and broad were performing significantly worse. I don't think its a waste of time to find what works for you.

Sometimes I see or hear about interest or lookalike targeting still happening in a Meta account, and it just shocks me. It's not so much a problem as it is a waste of time and effort. Look elsewhere for your answers.

@CJSlattery Consent mode even though it shouldn't matter for US customers.... some how it does. Guessing.

Can anyone think of anything that changed on the 3rd/4th of April that could have broken tracking? Impacting both Google and Facebook but no changes to GTM or to the website. Architecture side? Sunset of a php version? New consent rollout?

@AndrewBrethauer Are police trying to move them? Can you see. We're stuck in the line.

Great ... it's now on my doorstep. #sarnia

@BuurmaDavid I'm in a gray explorer. Will you let me through? Boo Trudeau. Is the bridge blocked completely?