Sarah Goodall

Hi everyone - I'm spending a little more time over on Bluesky (like many others). It's just like Twitter used to be. You can find me here if you're exploring too. bsky.app/profile/sarahg…

Hello X - it's been a while. Popping back to see what's new and whether it's worth sticking around. Any of my network still active on here?

Influencer marketing only works if you build a relationship. Agree. You can scale that approach by identifying your employee influencers and matching them to external influencers - build relationships at scale! #B2BMarketingEX

Influencer Tiers Mega (1m+) -> Macro (100k-1m) -> Micro (1-100k)-> Nano (less than 1k) There was a great quote but he’s going fast and I couldn’t get it in time… it is nearly lunch… #b2bmarketingex #mtex23

@tubblog @iamhcreative I loved this session too!

A wonderful session on "Short Form Video" from @iamhcreative at #B2BMarketingEX. If you're struggling with getting #video recorded for your #contentmarketing then the "Just Hit Record Method" can help you! Great advice. Thank you, Harrison!

@alexandrerizos I am - seem to be spending more time there than on here at the mo. You?

Anyone still messing with threads?

@nigelwalsh @akohli @rl_chris_higham @sharonodea @andrewthornley @magicveronique @goforsergei @Paul_GreyKnight @NeilMit42376137 @JoeCMerriman @Broker_Brett @chrisc99 @DarrylSparey @iamsymsie @jenny__watts @edgaze @pdeepa @bshrivastav @ploberman @EllaJones671460 @stokespatrick15 @jbillers @EmLindley @Katherine_Coach @davidrkirk_ @InsuranceEleph1 @Jo_R_H @finteched @Fegan @EmmaAnnJohnston @Marged @Donna_Scully @alan_hickman @kateterry @Nick_Lamparelli @ChristinaDove7 @tvw71 @onepeloton @Strava @braintumourrsch @GoZwift @mrmarkgammon @dcrainmakerblog @StephenSeiler @WHOOP @joehollieriv @MarkFaull @yulife @jonathanroomer @Cannondale Could have been worse - you could have been “barbie-fied”

@akohli @rl_chris_higham @sharonodea @andrewthornley @magicveronique @goforsergei @Paul_GreyKnight @NeilMit42376137 @JoeCMerriman @Broker_Brett @chrisc99 @DarrylSparey @iamsymsie @jenny__watts @edgaze @pdeepa @bshrivastav @ploberman @EllaJones671460 @stokespatrick15 @jbillers @EmLindley @Katherine_Coach @davidrkirk_ @InsuranceEleph1 @Jo_R_H @finteched @Fegan @EmmaAnnJohnston @SarahGoodall @Marged @Donna_Scully @alan_hickman @kateterry @Nick_Lamparelli @ChristinaDove7 @tvw71 @onepeloton @Strava @braintumourrsch @GoZwift @mrmarkgammon @dcrainmakerblog @StephenSeiler @WHOOP @joehollieriv @MarkFaull @yulife @jonathanroomer @Cannondale New bike time!!! Come on Chris. Positive thinking here. In terrible news. My sons made me buy crocs. He’s in pink.

Hey #fitfam - so todays events started with my usual @onepeloton Sunday Pyramids, followed by my first 5k run in a very very long time! Thanks @sharonodea Feeling almost virtuous eating chocolate & Pringles now.. Loving the @Strava summary of the month! 🏋🏻‍♀️🚴🏻‍♀️🏃🏻‍♂️🧘🏻‍♂️💪🏻 @bshrivastav

A strategic move from @AXA and a massive leap towards corporations using AI at scale! axa.com/en/press/press…

@alexandrerizos @AXA I suspect most brands will move in this direction to protect IP and feeding the machine with confidential info. Well done AXA for leading the way 👏

@RichardEGrant Beautiful and relatable 🙏

@alexandrerizos @social_day @LucysHall Sounds interesting - need to look that one up!

Just booked my ticket for @social_day’s B2B social media marketing forum. @LucysHall I can’t wait! Who will I see there?

@IoICNews My advice would be to take an employee-centric view of advocacy rather than brand-centric. Focus training and support around enabling the employee to tell their story in the context of the brand story. Also be mindful that employees have different roles and goals.

Some employees avoid 'influencer' status for fear of it being associated with celebrity and popularity. Others cringe at the phrase 'thought leader'. I'm curious to learn how those leading Employee Advocacy and #InfluencerMarketing programs refer to the…lnkd.in/ezK4nf7f

Marketing & Sales Leaders: Are you following The B2B Institute? If not, I'd strongly recommend you do. Here's why 👇🏼 Thanks to a recent post from @CharlieLander2, I've just lost myself for an hour navigating the great research @JonLombardo and team…lnkd.in/eAMBM4zQ

Today, Meta launched their rival platform to Twitter - #Threads. You’ll find it in your Instagram account. Here are my thoughts so far: 🪡 It’s easy to navigate and simple to use 🪡 I’m missing GIFs 🪡 Hashtags don’t work so it’s hard to follow conv…lnkd.in/ees-Z3qG

Hey Twitter 👋 I’m over here in Threads under sarahlgoodall - come say hello!

Hey Twitter - I’ll be spending a little time over here 👇 exploring Threads for a couple of days - follow me at the link below #twitter #threads @sarahlgoodall" target="_blank" rel="nofollow noopener">threads.net/@sarahlgoodall

The LinkedIn algorithm is changing - here's what it means for #EmployeeAdvocacy tribalimpact.com/blog/ways-the-…

@SocialDave @JJBrownbridge Here you go - how strange! tribalimpact.com/blog/ways-the-…

LinkedIn made some changes and this is what it means for #EmployeeAdvocacy: 5 Ways The LinkedIn Algorithm Is Changing (For The Better!) buff.ly/449cvyh @JJBrownbridge

Biggest social media platforms 2023 The most popular social networks worldwide as of January 2023, ranked by number of monthly active users Telegram is now more popular than Snapchat, Pinterest, and Twitter statista.com/statistics/272…