Harry (Hardeep) Singh

@GaaSForSaaS is now live! Contact me if you’re a SaaS or an Agency and are looking for more fuel for your organization! 📧- harry@chewonthis.io

AI created exclusively for Founders/Executives. Life will not be the same after 03.10.2026. heynoah.io

@TheMattBerman @openclaw @rapidapi 1000

I replaced a $200K GTM hire with @openclaw 😱 here's the system that runs my outbound: step 1: mine LinkedIn engagement → @rapidapi scrapes everyone engaging with niche content → someone who commented on specific posts = 10x warmer step 2: enrich + verify → Hunter/Apollo finds the decision-maker + email → @Perplexity deep research pulls signals like hiring, fundraising, media appearances, quotes step 3: score against your ICP → title, company, signals = ranked 0-100 → only A-tier leads get touched step 4: write personalized outreach → Claude writes outreach referencing what they ACTUALLY engaged with and talk about step 5: send via @instantly_ai → 3-email sequence. automated follow-ups. step 6: pre-call deep research → @PerplexityComet builds a 1-page briefing 30 min before every call input: your ICP + niche keywords output: booked meetings with people who already care $200K/year GTM engineer → $130/month in APIs. I packaged the entire system as the First 1000 Kit: - all 8 @openclaw skills - every prompt - tool-by-tool setup - email sequences that convert giving it away free. comment 1000 + like + follow (must follow so i can DM)

@chewonthisdtc is hosting the official @eTailNews afterparty. If you’re a brand, sign up here: luma.com/COTxeTailAfter…

Flying to Salt Lake City to host a dinner tonight to chat through how BFCM went for a few brands. DM if you want to join.

@DougKennedy93 i think so

Is ChatGPT down?

I feel like soon Siri will be able to detect the tone of your voice and start asking questions like, “what’s wrong?” If your tone is off.

@ashvinmelwani @rabahrahil @codyplof Finally! Been waiting for this to be released!

So I have some exciting news... For those who've been around a while , if you remember, I started a podcast called Ad Spend with the two homies @rabahrahil and @codyplof back in the day. We talked all things media buying. Tactics. Strategy. Brought on guests. It was THE media buying podcast to listen to if you wanted to get better at paid ads. Then life happened. People moved around. Got busy. Started new shows. But media buying is still the one thing everyone in my DMs is asking about. And over the past couple of years, everything has changed. So I'm bringing it back. My way. Welcome to Ad Spend 2.0. This time, I'm going deep with the best media buyers in the game, the ones actually running 7, 8, and 9-figure accounts. We're unpacking everything from account structures that are working right now, to creative testing, to landing page psychology, to offers. There isn’t just one way to run ads. The best media buyers all do it differently. So if you can learn how they actually think then you can apply it to your business and break through whatever challenge you're facing. I've got multiple episodes ready to go and the first episode is with an absolute legend. I guarantee this guy's DMs are flooded with questions every single day. Now you get the full scoop on how he runs his accounts. But we're not launching until this gets enough love. If you want episode 1, like and comment on this post. Let's see if people actually want this. If you do, Ad Spend is back.

@NotZainAgain @SanjayAtPlay @GetStayAI 🤣

@SanjayAtPlay @GetStayAI @TheRealHardeep White people are minorities now in D2C ecom wild world we live in

Grace from @GetStayAI and @TheRealHardeep from Videowise are on too!

@NotZainAgain We’ll talk about this tomorrow.

.@TheRealHardeep got out just in time 🙏🙏

@NotZainAgain LMFAO

This whole H1B1 situation is really sad Obvi is going to lose half their workforce

OMW to @CommerceRound ✈️

@ashvinmelwani Love how you broke this down!

If your post-purchase experience doesn’t feel like your best funnel, you’re doing it wrong. Here are 5 ways to fix it (and print money) ↓ 🧵

@NotZainAgain Funny guy 😂

What I love about the Obvi guys is that everything has a price I complimented @TheRealHardeep on his jacket and he immediately sent me a pitch deck with the price to put my logo on it

@ashvinmelwani @klaviyo Couldn’t have said it better 👏

Some of the best emails Chubbies ever sent drove 0 conversions. They called it: “Our Worst Sellers.” Here’s an unconventional way Chubbies used @klaviyo to drive brand growth. Chubbies was launching products twice a week, so naturally some were hits… and some were total flops. Instead of quietly burying their underperformers, they sent out a Friday email with the subject line: 👉 “Our Worst Sellers” “We just acknowledged: these sucked… and then came up with dumb, fun reasons you should buy them anyway.” - @PrestonRuther10 (Co-founder of Chubbies Shorts) One pair looked like a picnic table, so they said they were “great for hiding mustard stains.” Another one they called “exclusive” because no one wanted to buy them. There was no promo. No urgency. No clever upsell. Just self-awareness, humor, and personality. And you know what? That email didn’t drive immediate revenue. But it got forwarded. Talked about. Remembered. It became a brand moment. Most brands treat email like a sales channel. Chubbies treated it like a stage. A place to entertain, connect, and build a feeling, not just drive a click. They didn’t measure success by conversions. They measured it by the buzz it created in their community. The texts, the forwards, the “did you see this?” moments. That’s the real power of owning your audience. It gives you the freedom to experiment and the infrastructure to make moments scale. The takeaway? Not every email needs to convert on day one. Retention doesn’t just have to be about flows and discounts. It can be a chance to differentiate through brand personality. Emails customers laugh at, remember and forward to friends. 🎧 Hear the full story from Chubbies co-founder Preston Rutherford → youtube.com/watch?v=yLAXfB…

@ashvinmelwani Let’s gooo!! 🔥

💡Learning from others mistakes could save you hundreds of thousands, maybe even millions. After 10+ years in the ecomm space, I’ve seen it all: - Campaigns flop and bleed budgets - Chasing vanity metrics instead of profitability - Disorganized systems turn growth into chaos They were painful at the time but now they’re valuable lessons that I can pass on to other marketers. Next week, I’m joining @MattOrlic (CEO of Qure Skincare) for a raw, unfiltered fireside chat where we’ll share: 💸 The biggest paid ad mistakes and how to avoid them 🚫 Campaigns that tanked and how we bounced back ⚠️ The silent killers hiding in your marketing 📈 How to turn past losses into a winning playbook Whether you’re spending $500/day or $50K+/day, avoiding just one of these mistakes could make this conversation the most profitable hour of your year. Register for the fireside chat below

@ashvinmelwani What a playbook!

If I were to start a side hustle to make some extra cash, I would 100% start by launching a product on TikTok Shop. Here's EXACTLY how I would do it in 9 Steps. Like and BM this if you find it useful. Step 1: Spot What’s Already Crushing It - I’d start by looking at what’s trending on TikTok Shop right now. - My personal rule? Pick something you can immediately SHOW working in a video. Instant proof = instant attention. Step 2: Dig Into The Reviews - Once I’ve found a few trending products, I’d do some research into the TikTok Shop reviews and if available, the Amazon reviews. - But here’s the trick: focus on the negative reviews. That’s where you find the golden nuggets. - Real customer complaints you can potentially fix and iterate on a new version of the product. - I’d make a list of every pain point people mention, and that’s my improvement checklist. Also not to mention the perfect angles to tap into when I brief creators on how to promote my product. Step 3: Source the Improved Product With Accio - This is where most side projects die because sourcing takes forever. But since this is a weekend project, I’d let AI handle it. - I’d use @Accio_official because its an AI powered souring agent thats powered by Alibaba. - Where else better to source the thingamajig you’re trying to get to go viral on TikTok Shop. - All I do is give it the product I want + my improvement list, and Accio will handle the rest like, finding vetted suppliers, negotiating terms, and getting samples shipped to me. Step 4: Test & Finalize - Once samples arrive, I’d test them myself and make sure they solve the complaints from Step 2. - If they do, I lock in the supplier and move to production. Step 5: Get set up with a 3PL - Once production starts, I’d have Accio send all inventory directly to my preferred 3PL partner. - That way, I can get everything prepped to integrate with TikTok Shop’s fulfillment system so I can get samples out to creators asap and process orders when they start to come in. Step 6: Set up the product on TikTok Shop - Seems obvious but, focus on your product imagery and descriptions. - I would leverage AI to create my hero image and supporting graphics so I don’t need to spend money on photoshoots. - Then obviously use AI for my product descriptions as well. Step 7: Use a bot to reach out to as many creators as possible - Once we’re live I am going hard here on sampling. - I’d automate creator outreach, sending personalized invites to hundreds if not thousands of TikTok Shop creators. - Make sure you offer incentivizing commission structures otherwise you’re going to get ignored. - Get creative here, offer bonuses, monthly retainers, etc. Goal here is to get as many sample requests as possible. - Also make sure you’re only reaching out to creators who have generated GMV before. Step 8: Approve samples & send creators a well thought out brief - Go through your requests and approve creators that have a high probability of posting and at least some GMV generated. - After approving make sure to send them a brief that includes angles already working for similar trending products, the unique improvements I made compared to competitors, and suggested hooks and content examples to make it easy for them to start posting immediately. Step 9: Cross your fingers and hope you go viral - If you’ve picked the right product, improved it based on real feedback, and gotten it in front of the right creators with irresistible commissions…your odds of hitting a viral wave go way up. And there you have it… a 9 Step Plan to launch something on TikTok Shop. Now, this will only work if you nail your product. This is the most important part and often takes the longest time. With Accio’s Agent Mode, you can go from idea to sourced product in a fraction of the time. If you’re interested in checking them out, they actually gave me 100 invites to give out. Use code: LEHMANN at accio.com/?src=p_xkol_it… Let me know if you have any questions! #AccioPartner

@ashvinmelwani Simple. Smart. Scalable.

You guys loved my last post about collecting intent before the email. So here’s step 2: How to turn that intent into better open rates, higher CTRs, and more purchases without building 10 different flows. Once you’ve captured the intent through your pop-up quiz, the customer should automatically be tagged in @klaviyo according to their answer and that information will be stored in the backend. But here’s where most brands waste their time: They build a separate email flow for each persona. We used to do that too. It’s a nightmare to manage and tough to scale. Now we have one core welcome flow and use dynamic content blocks that change automatically based on the subscriber’s goal. This is a block of content that is automatically shown according to each person's tag. It’s the perfect way to show or not show certain content according to who’s viewing it. Gut health people see gut related content and products. Hair growth folks see hair related products. Even simple sections like testimonials and “Recommended For You” change based on their tags. That one move helped us: ✅ Increase click-through rates ✅ Lower unsubscribes ✅ Improve CAC payback You don’t need 10 flows. You just need 1 smart one. If you're collecting quiz data but not using it like this, you’re sitting on a goldmine. Start using your data smarter with Klaviyo 👇 lnkd.in/d7pKaQRB #KlaviyoPartner

@obviceo @slashapp This is how it’s done 👏

Last Friday, I hit the stage at the @slashapp E-Commerce 1% Summit to break down what profitable growth really means. In case you missed it, I’ve put together my full playbook on how Obvi grew to $100M+ without the typical BS. This is 65+ slides breaking down everything you need to know about growth hacking. Here’s a peek at what’s inside: – How we cash flow cycled $400K+ in ad spend – The retention campaigns that print 7-figures – Our creative strategy beyond just UGC – How we drove $3.3M via Facebook DMs – International growth, upsells, quizzes, and more Every tactic is something we’ve actually tested and scaled. Comment “GROWTH” and I’ll DM it to you.

@ashvinmelwani @klaviyo This shift is elite.

Change your 1-step email popup to a 2-step quiz and I guarantee your @klaviyo metrics will start improving. Here’s why you should start capturing your customers intent before you capture their email 👇 Every visitor lands on our site with a completely different problem. For my brand, Obvi, one person may want nutritional support for their hair while another may feel bloated after every meal and want a gut cleanse. We need to market to these people differently. That’s why we ditched our lazy "Claim your 20% off" popup. Instead, we now ask one simple question: "What's your ultimate health and beauty goal?" Then we let them self-identify before providing their email. Here are the options we provide: - Lose weight - Boost my energy - Detox & gut cleanse - Look youthful & radiant This tiny change allows us to capture more first-party data to build powerful segments inside @klaviyo and drive personalization at scale throughout the user’s journey. Each subscriber gets: ✅ Marketing that speaks to their actual pain point ✅ Product recommendations that match their specific goals ✅ Emails that feel like they were written just for them Our emails don't just feel more personal, they perform much better. With acquisition costs through the roof, your email list is more valuable than ever. But only if you're treating subscribers as individuals, not numbers in a database. Your subscribers are begging you to understand them better. This is how you start. For those of you ready to take action, check out Klaviyo here 👉 tinyurl.com/6h5dd725 #KlaviyoPartner