jeff fagel

The next evolution of @madhivetech is here. We’ve grown significantly since our inception six years ago to enable a better buying and selling platform for #CTV #advertising. That’s why we’re built for the big stream. Visit Madhive.com to learn more. #TVBforward22

In Episode 4 of From Screen to Store, sponsored by @JamLoop , Jay Blecker of @mosquitoSQUADco joins @JeremyBloomHere and AdTechGod to describe how CTV helped cut acquisition costs nearly in half while doubling leads.

CTV isn’t just a channel anymore; it’s video. And if you’re still measuring it like traditional TV, you’re already behind. In Episode 2 of From Screen to Store, sponsored by @JamLoop , Tim Glover (EVP Media, USA Marketing Partners) joins AdTechGod and @JeremyBloomHere to give his no-nonsense perspective on what actually drives results in modern advertising. The conversation covers: - Why transparency is the most important factor when choosing partners - How a hub-and-spoke agency model delivers flexibility and performance - The reality of connecting CTV to store traffic, revenue, and ROI - Why brands should rethink CTV as part of a unified video strategy - How combining macro and micro measurement unlocks real insights

The #AI feed is for sale. What happens when: >The “helpful” suggestion is actually an ad? #AWNY linkedin.com/pulse/you-give… .

Check out my latest article: Will you give #AI access to your life?: Why OpenAI’s “Pulse” Might Be Just the Beginning cc: @fidjissimo linkedin.com/pulse/you-give… via @LinkedIn

@bffmike @hnshah People buy with their eyes. That’s why McDonald’s shows pictures on their menu board—not paragraphs. Tech should do the same: bring the product to life through sight, sound and motion.

I feel like the entire web discovered this years ago. Is AI in that much of a bubble?

Hire for Curiosity. Fire for Ego. Promote for Impact. linkedin.com/posts/jefffage…

When Fit Doesn’t Fit Anymore When building a team, one teammate can undo months of progress linkedin.com/posts/jefffage…

A #CEO recently asked me: “How do you measure marketing impact?” The answer isn’t leads. It’s growth. linkedin.com/posts/jefffage…

If you’re a #CMO and don’t know your share of LLM—you need to. Because your buyers aren’t starting with search anymore. They’re starting with #AI. linkedin.com/posts/jefffage…

This isn’t your typical business book. It doesn’t teach scale. It teaches instinct. Chris Blackwell, founder of Island Records, wasn’t chasing hits. He was about moments. The magic of collaboration. linkedin.com/posts/jefffage…

The #CMO isn’t just the storyteller. They’re the dot-connector. They help the company grow—and grow up. linkedin.com/posts/jefffage…

@EricTilbury_RTB well said, Eric

The biggest advice I can give for getting active on B2B socials, which I wish I had received before engaging, is: One, talk about what you do on a day-to-day basis. You may think it’s not post-worthy or dull, but I promise you, someone thinks it’s valuable, and you do way more cool things than you think. Two, be yourself. Don’t just AI-post everything. Look, it’s completely fine to use AI, but make it your own narrative, not the LLM’s. Three, and this is the biggest one, don’t be afraid that someone thinks your opinion is dumb. You WILL get negative comments/feedback; that’s just the nature of it. Some people live for the online argument, and that’s completely fine. Just be professional if you’d like to debate, or completely pass if you prefer. The final, fourth point is that social media moves quickly. Post often to stay relevant. Don’t worry about winner posts or loser posts; just stay relevant. Think of it like any other marketing or advertising campaign: reach and frequency.

@spind0g @Benoitsbowfleks agree with you on that one, chemistry and experience maters - it’s also a generational challenge - similar to when the #Blackhawks tried to pair Chris Vosters with Darren Pang…didn’t work

@Benoitsbowfleks Boog is great and I love all the stats! The banter between him and Taylor is better than most other MLB broadcasts. The big issue is the lack of chemistry between JD and Alex. You can hear JD get annoyed throughout the game when they’re together.

Cubs need to do whatever they can to bring back Len Kasper or put Cohen full time. I can’t keep listening to Boog and his babbling with Taylor McGregor. It’s fucking annoying.

Great packaging @CoorsLight retro #boombox ‘Walk this way’ @RevRunWisdom

@Amazon ad for #drone delivery in the Phoenix, AZ Metro Area.

@amazon #ad for drone delivery in the #Phoenix, AZ Metro Area. linkedin.com/posts/jefffage…

@MarkStenberg3 and it’s a steady stream of Pharma ads - so difficult to sit through…volume and TV off immediately

Scoop: Amazon has increased the ad load in Prime Video to 4 to 6 minutes per hour—double the amount it had at launch. The streamer now has an ad load similar to its peers. The increase is bittersweet for marketers, as it will likely drive down CPMs but could hamper performance.

Just sayin'. . . #AI User Adoption Source: Bond Capital's 2025 Technology Report >>>lnkd.in/gFf8HgRE

4 Things #AI Can’t Replace—and Why #Brand #Marketing Now Matters More Than Ever 1. Relationships 2. Experiences 3. Craftsmanship 4. Presence (#SEO/#GEO/#LLM) linkedin.com/posts/jefffage…

@arthurquerou @airgups23 @UofDigital @arthurquerou Show, don’t just tell. A walk through of your platform/differentiation is powerful- I’ve seen first hand - And PR agencies often dismiss this…

@airgups23 @UofDigital Genuine question: what makes a great story? Context: we’ll start muscling up on PR soon and curious to have your opinion

What the hell do you do with all these ad tech PR ppl reaching out to include their non-story stories in your newsletter? Asking for a friend @UofDigital.