
First of Kind: The @josephcohen episode What could replace the car in American culture? @infinitemachine has an answer. 00:00 Intro: Color Outside the Lines 01:50 A New Symbol for Freedom 05:52 The Stolen Moped 09:49 The P1 vs. The Vision Pro 12:52 Hard Modernism 17:26 Painters Who Paint Factories 19:42 Ten Times the Trips 23:33 The Vespa Has No Engine 27:51 Ask New Questions 32:00 The Company as Medium 34:11 What Memories Will You Make Joseph Cohen is the CEO, designer and cofounder of a new automotive company reimagining how people move through cities. His team redesigned the electric motorcycle from the ground up with the P1 and have introduced a new breed of electric bike in the Olto, pushing the bounds on what one can expect from a vehicle on two wheels. We met at IM’s factory and headquarters in New York City, where Joe walked us through the design philosophy behind the “non-car” category, why electrification unlocks radical new form factors, and what it means to bet on autonomous people over autonomous cars. – Joseph Cohen: Infinite Ride First of Kind, S2:E5 @firstofkind Hosted by @soleio and produced with @room3nyc Powered by our sponsors: @framer @cursor_ai @vercel @tryprofound














