Alessandra Colaci

Here is my first AI generated film: "The Infinite Dash", for the #GEN48 @runwayml short film competition. It's a story of finding joy in life in the most unexpected way. Tools used: Image generation: @midjourney Upscaler: @Magnific_AI Animation: @runwayml Editing: Final Cut

@anvisha Congrats on the launch! This looks amazing. Training the agents for taste is an incredibly unique build.

We raised $7.5M to kill AI slop. Introducing Moda: the world's first design agent with taste. RT+ comment “Moda” and we’ll design your brand for FREE.

With outages like AWS, comms are the most important thing. Yet this email from @zapier was sent at 11:45 pm ET. Almost 9 hours after the incident. For a tool that powers billions of business automations, this was shocking. Had no idea our Zaps were off until a team member noticed

@dcbruck @Weavy_ai This is wild. I guess I need to finally learn Weavy like I keep meaning to do.

Traditional photoshoots just got stuffed into a locker. Currently building (and testing) a workflow for apparel brands using @Weavy_ai. Started by taking 3 samples to create a seed image: 1—clothes 2—person 3—location From there, created 20 new angles/shots from the same scene. → Put that into a showcase grid. → Used a start and end frame to create a video clip. → Took 3 shots from the 20, to create 360° views for 3 specific target areas (head, full body, pants). There's still A LOT more to build out here but wanted to share current progress. S/O to my guy @Ror_Fly. He wouldn't let me off the hook with not being on Weavy.

@andyorsow The wildest part about this is how the AI is actually making him laugh and break character while creating novel concepts. “Nug Nuggins”

Thomas Middleditch has a new YouTube channel called Improv with Robots. He improvises with AI on voice mode, then they do mocap afterwards and apply it to a 3D character in Unreal 5. Here's a short clip. Link to full episode in next post!

@AIandDesign Shoutout to @Kyrannio for knowing how to run the best version of a CPP program. She understood that building a passionate community of creators is more important than setting a lot of requirements.

A rant about CPP programs and how not to run them.

@LumaLabsAI This is so good! Can’t wait to play with it.

Introducing Modify with Instructions in Dream Machine. Use natural language to direct changes across VFX, advertising, film, and design workflows. Native object removal, swapping, virtual sets, character refinements, and restyle will roll out soon to all subscribers.

@AdrienneNakohl Congrats! Same same!

I'm starting over. From scratch. I shut down all the marketing stuff and am now building a whole different kind of business. It's weird and a little scary, but what if it works?

@runwayml Woaaaaah! The @runwayml team is outta this world! Great work.

Introducing Runway Aleph, a new way to edit, transform and generate video. Aleph is a state-of-the-art in-context video model, setting a new frontier for multi-task visual generation, with the ability to perform a wide range of edits on an input video such as adding, removing and transforming objects, getting new angles of a scene and modifying style and lighting, among many other tasks.

@runwayml Looks incredible!

Introducing Act-Two, our next-generation motion capture model with major improvements in generation quality and support for head, face, body and hand tracking. Act-Two only requires a driving performance video and reference character. Available now to all our Enterprise customers and Creative Partners. Learn more about Act-Two below. 1/4

@euboid You’ve done absolutely incredible work building Senja, @wilson! Transitioning to a new phase in a journey is always full of big questions but you are going to crush it with @ferndeskhq. And excited to see where @helloitsolly takes Senja too.

Today is my last day at Senja. I was going to start this with what posts like this usually do, but I think I'd rather do some honest posting today. The last few weeks have been some of the hardest of my life. Going into this exit, I thought I had a good idea of what it would take. The tasks were simple. I thought all I had to do was sit down, and do them. What I severely underestimated though, was how mentally and emotionally exhausting this would end up being. Senja is all I've known and loved over these last few years. It's what I've spent two-thirds of my waking hours working on and thinking about. I gave it everything I had and more. I never dabbled with any other projects, or took any hobbies seriously since we started on this journey. So "giving it up" ended up being a lot more difficult than I thought. All people know me as is "the guy building Senja." I didn't realize it at the time, but I was NOT ready to go from that, to being the guy who "used to" build Senja. So I immediately moved on to the next thing, even before completing my exit. I think the biggest mistake I made during this entire process was launching @ferndeskhq ***in the middle of it*** Not because Ferndesk isn't what I'm excited to work on next (IT IS!) But because it threw a curveball at an already complex process. All of a sudden, I was working on "the past" while simultaneously working on "the future," and that completely ruined my ability to think rationally and solve the immediate problems at Senja. I thought I could do both, but in reality, it made me execute on both things poorly. I wanted desperately to make progress on Ferndesk. But I also desperately wanted to make progress on the exit. Balls started to drop. People started getting disappointed. On Tuesday, I broke down in my office and spent the day in tears, even though I was at the tail end of my handover. I put too much pressure on myself, and started to crack under it. If it wasn't for the friends I've met along this journey... @itsjustamar, @eobanye and @helloitsolly, I would NOT have pulled through (THANK YOU) So going back, I'd have waited just a bit longer before diving into my next thing :) Anyway, enough whining... I'm grateful. For everything. For this community that inspired me to start Senja in the first place. For the indie hackers that shared all the ups and downs and convinced me to do the same. For my friends and family who've given me their unconditional support. And most importantly, to @helloitsolly who bet on a 17-year old fresh out of high school 3.5 years ago. Would not have gotten remotely this far without you. Heck, I wouldn't have gotten through the last 2 weeks if not for you... Today a new chapter finally begins, and even though I'm pretty tired right now, I get giddy when I think of what's next. With Ferndesk, I'm solving a difficult problem that I'm really excited to crack. It's a far cry from where I want it to be, but that'll easily be solved with a few more weeks of consistent work. So excited to get back on top of it! But more importantly, will finally take a much needed break... Anyway, that's all for now. Thanks for reading ✌️

@DeangeloMa28303 Post

@AlexaKilroy @fermatcommerce Congrats Alexa! So well deserved!

I’m thrilled to share that I’ve been promoted to Head of eCommerce Marketing (VP of Marketing) at @fermatcommerce 🥹 It’s been an incredible year so far—and a wild ride scaling with a team of the sharpest, kindest, most creative humans I’ve ever worked with. We’ve moved fast, thought bigger, and brought some bold ideas to life: 📰 Released 76 editions of The Geometry of Growth, now read weekly by marketers at industry-leading brands like SKIMS, Rare Beauty, OUAI, Allbirds, and more 🎉 Hosted/attended 69 events in 2024 alone (and already 25 in 2025) ⚡ Ran an insane 28-day sprint this spring, launching both a new product feature + customer story/case study every day 💻 Rolled out a much-needed refresh of the FERMÀT website 👜 Dropped FRMT SaaS Couture—a 5 piece luxe fashion line including a leather banker bag, cashmere hat, and Hermes-inspired silk scarf 📈 Significantly grew our social footprint across the board—up 96% on Twitter, 67% on LinkedIn, and 48% across founder accounts (shoutout to Willow Pae) 🎮 Hit record months for pipeline gen—like 70%+ lift in demos booked MoM 🚀 Supported the launch a new self-service product (shoutout Ashley Peña for her incredible efforts here in collaborating with the legendary @SaunderSchroed) 🏰 And most recently… hosted our first 3-day AI retreat in a castle. All of this is thanks to a powerhouse team I’ve had the honor of building and am now scaling. And we’re just getting started. I’d be remiss if I didn’t give a warm thank you to @rabahrahil, Shreyas Kumar, & @rishabhmjain for giving me the opportunity to experiment, trusting my hot takes, & generally never thinking I’m crazy. 🤣 Here’s to more moonshot marketing, breaking the internet, and making FERMÀT one of the biggest names in the ecomm game. 💚

@bnj @variantui Congrats! Would love to try it.

We raised $5.9M to build @variantui: code generation with taste, range, and room to explore Invites start rolling out today, reply for early access

@AIandDesign @mike_darrow @Rachelleepayne @runwayml Wow, incredible work Marco and team!

🎬 A Drama of Exile - Gen48 Created by the amazingly talented @mike_darrow, @Rachelleepayne and myself. I'm extremely proud to present our @runwayml Gen48 entry. We hope you enjoy watching it as much as we did creating it. Mad props to our voice actors Caroline Bloom and Ben Levin. And kudos to the RunwayML team for letting us use the amazing new "Reference" feature to create this film.

@learnframer @framer Ticker

🎉 Introducing: Ticker Path Component for @Framer. Use this to move a set of elements along a custom path. On scroll speed change, hover, and drag interactions included. RT + comment "TICKER" and I'll send you the comp for completely free:)

@jspujji GrowthAssistant

A 21 y/o marketer is generating 1M+ social impressions for me. He’s using a fine-tuned AI to turn my daily meetings into viral posts. I asked him to make me a 5 min Loom to show how he does it. RT + Comment "GrowthAssistant" to get the video in your DMs.

@skirano This looks incredible. Can’t wait to see you launch.

Not so fast ;)

@helloitsolly It seems ripe for going slightly beyond testimonials or solving for the things that are not easy with testimonials: identify customers that are best fit/close any gap in testimonials from PMM perspective, develop mini case studies from the best testimonials, etc.

Marketing Senja feels like pushing a boulder up a hill I've been told we have 10x product for a 1x problem We've built the best product in the space But ultimately collecting testimonials isn't *that* hard for most of the market We've gone beyond just collecting, with ways to collect more persuasive testimonials, collect video, manage your proof, share it with your team, and use it everywhere to drive more sales But it feels like we're always educating the marketing And that's extremely hard to do when you're a tiny 3-person team Today I'm wondering if I'd be further along if I was working on a 10x problem Something that is deeply painful for the buyer, in the workflows, and closer to the money We have high NPS and incredible advocacy, but maybe only a small addressable market Should I start looking at a second project instead of pushing Senja so hard? #buildinpublic