iD Fresh Food

@sudharsanhari @Musthafa_PC Hello Sudharsan. We’re sorry about your experience. Please DM us your contact details to get in touch

Is this appam batter made for white peoples only? 🫤 @Musthafa_PC

@mister_whistler What did the batter say to the bartender after entering? - No SODA

Dosa batter & Paneer walk into a bar. Bartender says I need to see some ID.

This thepla by ID is so good that I took it with me on vacation. You all should try it!

@IraniMehraboon Hello Mehraboon. Thank you for sharing! We’re glad you enjoyed iD Theplas during your vacation.

iD Fresh Food has spent nearly two decades building one of India’s strongest fresh-food brands and now it’s gearing up for its next big milestone: 𝐚𝐧 𝐈𝐍𝐑 𝟏,𝟏𝟎𝟎–𝟏,𝟐𝟎𝟎 𝐂𝐫 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝐭𝐚𝐫𝐠𝐞𝐭 𝐛𝐲 𝐅𝐘𝟐𝟕.⁣⁣ From starting as a mono-product idli-dosa batter brand in 2005 to becoming a multi-category player 𝐚𝐜𝐫𝐨𝐬𝐬 𝟑𝟓+ 𝐒𝐊𝐔𝐬, iD’s growth has come through disciplined expansion, cold-chain investments, and a laser focus on freshness and availability.⁣⁣ After turning profitable for the first time in FY24, the momentum accelerated in FY25, with PBT 𝐣𝐮𝐦𝐩𝐢𝐧𝐠 𝟔𝐗 𝐭𝐨 𝐈𝐍𝐑 𝟐𝟔.𝟕 𝐂𝐫 and revenue rising 22% YoY.⁣⁣ ⁣⁣The next phase is even more ambitious:⁣⁣ 🔹 Expand to 𝟏𝟎𝟎 𝐜𝐢𝐭𝐢𝐞𝐬⁣⁣ 🔹 Add new 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧 𝐮𝐧𝐢𝐭𝐬⁣⁣ 🔹 Deepen 𝐜𝐚𝐭𝐞𝐠𝐨𝐫𝐲 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧⁣⁣ 🔹 Maintain 𝟐𝟎–𝟐𝟓% 𝐚𝐧𝐧𝐮𝐚𝐥 𝐠𝐫𝐨𝐰𝐭𝐡⁣⁣ 🔹 Move toward 𝐈𝐏𝐎-𝐫𝐞𝐚𝐝𝐢𝐧𝐞𝐬𝐬⁣⁣ ⁣⁣With strong domestic demand and growing traction in GCC markets, iD Fresh Food is setting the stage for its biggest chapter yet. @IDFreshFood #Inc42 #foodtech #foodindustry #financials #revenue #expansion #startupnews #startups #IPO #tech #D2C #retail

iD Fresh Food is gearing up for its Dalal Street debut in October 2027. Founder PC Musthafa says the IPO is not about raising capital, but about fulfilling a lifelong dream of building a listed company that does ethical business, without shortcuts. Proudly debt-free and purpose-driven, Musthafa now wants to make iD a clean-label, fresh food brand from India for the world. @ShereenBhan | @IDFreshFood | @Musthafa_PC #iDFreshFood #IPO #DalalStreet #MadeInIndia #EthicalBusiness #CleanLabel #DebtFree #Entrepreneurship #IndianStartups #FromIndiatotheWorld

@MadhavManoj76 @Musthafa_PC Hello Madhav, we’re sorry for your experience. Please DM us your contact details.

@Musthafa_PC Sir, Sorry to bring to your notice that ID idly dosa batter bought from Blinkit is becoming too watery. Attaching images @

The power of trust takes you further than you think. In our startup’s early days, I did everything- accounts, procurement, you name it. But real growth comes not from doing it all, but from trusting your team to carry the vision forward. #EntrepreneurLife #Leadership #Trust

@microsatty @Musthafa_PC Hello Sathya, we’re so sorry for your experience. Please DM us your contact details.

@IDFreshFood Off late the quality of your product is very bad especially buying from reliance , kozhikode I have sent this message to your id fresh food dm but no response for last few days @Musthafa_PC , please resolve this issue

@Shafan59892287 Hello Shafan. The GST on Malabar & Wheat Paratha was 5% prior to Sep 22 & has been reduced to 0% now. Accordingly, we have passed on the benefit of this GST reduction to consumers, which is reflected in our revised MRP. Here's the list of revised MRPs- idfreshfood.com/gst/

@IDFreshFood it seems that you're not passing the GST benefit to the customer.I bought malabar parrota today and there is no change in price before or after GST..

@DalRotiForLife Hello Kanika. We’re so sorry for your experience. Please DM us your contact details.

bought @IDFreshFood paneer a week back. opened it today and it had fluffed up, tasted sour, even though the expiry date says 05/10. not sure what went wrong.

@saksomesham @flipkartsupport @Flipkartminutes Hello Saksham, We're sorry for your experience. Please DM us your contact details.

Extremely disappointed with the @flipkartsupport @Flipkartminutes products and in-help support chat. Ordered two packets of @IDFreshFood low fat paneer, and I received stale, yellow and sour tasting products (images attached)

@iMishaal Hello Mishaal. We're sorry for your experience. Please DM us your contact details.

I think @IDFreshFood knows I am dieting, The chappathis are getting smaller for sure!

@aramanujaa @Swiggy @fssaiindia @tnfoodsafety Hello Abhishek, we're so sorry for your experience. Please DM us your contact details.

Dear @Swiggy, I rarely check expiry dates. Opened a pack of @IDFreshFood Malabar Paratha today and it reeked. Turns out it expired 8 days ago. A day or two, I could understand… but 8 days? Is there any quality check on storage? @fssaiindia @tnfoodsafety

@MoharBasu @SwiggyInstamart Hello Mohar. We're shocked to learn about this and regret the inconvenience. Please DM us your contact details to get in touch.

So @SwiggyInstamart delivered a packet of @IDFreshFood parathas. It was filled with worms. And it expires today.

@Rasika_S04 @SwiggyInstamart Hello Rasika, we're so sorry for your experience. Please DM us your contact details.

@IDFreshFood under the name of fresh your products are stale. I ordered idli batter through @SwiggyInstamart and it has worms. #expiredproductsbyinstamart

@mdsharshad @Musthafa_PC @fssaiindia Hello Sharshad, We're so sorry for your experience. Please DM us your contact details to understand the issue in detail. Thank you.

@Musthafa_PC Your whole wheat chapati has become as thin as an A4 sheet! A humble request — please don’t compromise on quality and quantity in the name of market competition. Loyal customers value consistency. 🙏🏻 @IDFreshFood @fssaiindia #food #readymadefood #idfresh #fssi

@VedShaili @SwiggyInstamart @fssaiindia @Swiggy @harshamjty @pcmusthafa @SwiggyCares @jagograhakjago Hello Shaili. We're so sorry for the inconvenience. Please DM us your contact details.

@SwiggyInstamart @IDFreshFood @fssaiindia @Swiggy @harshamjty @pcmusthafa Absolutely shocking! Swiggy 𝗜𝗻𝘀𝘁𝗮𝗺𝗮𝗿𝘁 delivered 𝗲𝘅𝗽𝗶𝗿𝗲𝗱 ID Batter (14 July) on 17 July. I unknowingly cooked it for my kids. Serious 𝗳𝗼𝗼𝗱 𝘀𝗮𝗳𝗲𝘁𝘆 𝘃𝗶𝗼𝗹𝗮𝘁𝗶𝗼𝗻! #Swiggy #FSSAI

@sharatatouille @SwiggyInstamart @letsblinkit Hello Sharat. We're sorry for your experience. We're looking into this issue immediately. Kindly DM us your contact details.

@IDFreshFood Don’t know if you’re listening. But there’s a problem. Your Protein Dosa Batter is a fantastic product. But none of the delivery apps, @SwiggyInstamart , @letsblinkit store it well. Half the time it’s either leaking, broken or half empty. Fix this please!

@iamvrvamsi @ChennaiTraffic Hello Vamsi. Thank you for bringing this to our attention & we sincerely apologize for the inconvenience caused. Please be assured that all our drivers are licensed & trained. We’re looking into this incident & will take the necessary action. Your safety matters to us.

@IDFreshFood @ChennaiTraffic ID Foods, check Drivers if they have valid license Very Rash Driving This driver was driving very rashly He was very inexperienced Whether he has license or not ? Ponnammale Road , Near Ega Signal.

@busivakumar @Musthafa_PC Hello Sivakumar. We’re so sorry for your experience. Please DM us your contact details. Thank you.

@Musthafa_PC 6 months old food ! From Swiggy