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Many big parts of my 2025 in one picture:
1. Long-awaited arrival of baby #2
2. traveling very often from SF to Milwaukee to GC construction of a new Mimosa (my brunch restaurant brand), for the first time at my own property
3. Building Ality into a full-fledged reservation system used at my restaurants that is now evolving to be the best (and only?) personal social network for a restaurant’s guests, team, and management.
2026 will very likely be a milestone year and there are some big goals that I have set, but I remind myself (and anyone else who struggles with direction):
- Put one foot in front of the other. Small-steps-but-consistently will get you farther than a bunch of all-nighters.
- Focus. Simplify your life; you don’t need to know everything that is happening in the world. It’s 10x better to follow 5 people you highly admire on Twitter than follow 500 of the most influential accounts. Similarly, knowing about and trying out every single AI tool that is announced is far worse than finding one tool and becoming proficient in it.
- Be kind (and be the first one to be kind). It’s very popular these days to be “tough”. While that has its place in world-stage politics, in most of our lives leading with kindness (but firmness) is the route to success and meaning in your life.
- Lastly, but most importantly:
stick to your f****** guns.
If you believe in something, you must actively find ways to reinforce that belief in you. If you don’t then the world will surely try to “normalize” you and bring you down with the rest of them.
Especially true in the SF tech sphere: If you have a startup idea, chances are you will be steered in different directions based on feedback from peers and investors.
In those moments, it is highly important that you remind yourself:
“NO ONE KNOWS WHAT THE FUTURE HOLDS.”
For every 10 people that you share your idea with, there will be 9 that try to steer you in a different direction (some out of care and some out of disbelief in you).
It takes listening to a handful of episodes of the “Founders Podcast” to realize that most of history’s greatest entrepreneurs saw the world from a different lens and most people around them tried to prove them wrong (I’d start with episodes on James Dyson or Todd Graves).
However, it is important not to focus on the negativity here. Instead of trying to prove the doubters wrong,
PROVE THE BELIEVERS RIGHT.
That 1 in 10 people that supports and believes in you?
Handwrite their name on a list, post it somewhere you’ll see every day, and keep adding to it.
When we wire our brain with positive signals, we can move mountains.
I don’t consider myself successful yet, not when I think of where I’d like to be.
But the 3 bullets shared in the beginning of this post I do see as huge wins.
Thinking back, they were all achieved by following the above playbook.
Happy New Year to all.
Wishing you all good health and may all your dreams and goals come true this year.

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