Eric Kemp

I'm not a guru. Not an expert. I built emails for agencies. Now I’m learning copy, design & strategy one thing at a time. If you're a small DTC brand doing the same, follow along. Testing. Tweaking. Sharing the grind. 👉 DM me if you want help with your emails.

@EcomVictor @EmailWithAndy Dang that pup is cute.

Fun email we created for a brand 🐶 Level up your brand's emails with creative infographics!

@oscarscarce Yep, really gives it a finished look. Use those transparent PNGs to great effect.

One of the most underutilised design strategies in email marketing: LAYERING. You can take a really boring design... And layer image elements over transitions to make the email POP and almost look 3D. Notice the hero image and bottom image here🔥 AI can't do that, this kind of stuff requires TASTE!

@copywriter_adam What is he selling?

This is $1,069,000 in a month. Without a backend or high ticket coaching. All on the front end. Always Printing.

@KevinSzabo14 Always consider the source!

Don't take money advice from broke people Don't take health advice from unhealthy people Don't take marketing advice from people that can't sell Don't take fashion advice from people who wear crocs.

@GrammarHippy Yeah it's only going to improve too. It's already crazy. Just wait.

Claude just wrote ads that outperformed my best ads EVER. I’ve been writing ads for 15 years. Keep writing ads manually lol.

@cleaacreative Sandwich looks good!

the best thing about working for yourself? being able to work from literally anywhere 🤍

@iKaustubhChavan Oh I'm sure there's a Discord or Slack channel somewhere.

What are the best forums to be on where 8-9 figure DTC founders talk about their problems related to LTV and retention?? If there are any communities or private groups would love to be a part of it, I promise I will only provide value and not even once shill my service!

@ayesha_fatiima Yep, sure can.

Be honest… If AI disappears tomorrow, can you still build from scratch?

@EcomVictor It's a start, not their finish. It all starts with a dream.

Since when did my agency's Calendly become a manifestation exercise 🧐

@theandreilucian Same! That's why we're all here.

I want to grow. I want to make money. I want to make new friends. You?

@jakobcounts123 Use AI to reverse engineer and learn much faster. Learn by doing.

How to create winning ads in 5 minutes using AI: Learn creative strategy → 2-5 years Learn AI prompting → 3-6 months Use AI to create ads → 5 minutes Use AI to revise ads → 2 hours minimum

@KevinSzabo14 I mean it's no more risky than having a job and always being on the chopping block.

They say entrepreneurship is risky. Yet you can start a business with $0. • Canva $0 • Notion $0 • Website $0 • YouTube $0 • X (Twitter) $0 • Community $0 NOT being an entrepreneur is a risk.

@EcomVictor @EmailWithAndy Yep, just have to lock in and stick with it long enough to see results.

5 years ago I was working at a gas station. Hated it. If you told me I'd be seeing these types of payouts every few days in the future, I wouldn't have believed you. Pick a path with potential. Care about the work. Work with great people. Stay consistent. The rest follows.

Gameify things, they will respond.

@maxwellcopy Love this. Gameify things and people will always respond.

We hid the discount code inside a crossword puzzle and people actually sat there and solved it (we gave the discount in a follow up)

@heyizmadz I've been myself for a long time, and I've always struggled to network. 😄 So yeah that's an issue.

“Be yourself” is incomplete advice. You can be yourself and still not know how to market it.

@Jicecream Can't bro, too busy in the cold plunge.

Pitch me your company in one letter

Proverbs 14:23 "All hard work brings a profit, but mere talk leads only to poverty".

@jasoncfox Numbers are only a good metric of things if the numbers aren't for beneficial things.

I just went "viral" Here's what happened: 1.3K Likes 100 Comments 78K Impressions 220 New Followers Impact on my business: 0 Inbound Leads 20 New Email Subs 0 Sales Calls Booked I had a post last week with 20 likes It generated 3 sales and 10 email subscribers Going "viral" or gaining a bunch of junk engagement will do nothing for your business Getting leads and generating sales should be your sole focus The post with 20 likes spoke directly to my buyer The viral post spoke to everyone Not everyone your customer Write for the person who can pay you Not the person who can like your post

@storeycopy Dude I bought your course and did it for like 4 days and stopped. I'll be getting back into it this afternoon.

Woke up, poured myself a cup of coffee. Checked my notifications. Boom! My student Kevin is officially a six-figure copywriter. $8,500/month from 2 retainers. On pace for $102k this year so far. Juicy win to start the week!