Joseph Kim

1/ you're literally 20 tests away from $10k/mo. and the fucking 2-week App Store review is the only thing stopping you. here's how i test my paywall + onboarding as many times as i want. no 2-week wait, no review 2/ context: i'm a dev. i've shipped subscription apps and i absolutely hated the review process more than anything. waiting 2 weeks to change one price? infuriating. so i spent way too long finding ways to update things immediately. this is the system i landed on. 3/ first, why testing = money. one good paywall change can lift conversion 5-10%. stack a handful of those and you've doubled revenue per install. the problem was never that founders don't test. it's that apple only lets them test once every 2 weeks. 4/ the funnel that makes money is 4 steps: ad creative → install → onboarding → paywall onboarding + paywall are where the money is won or lost. most founders bake both into the app. so every test = a new build + a review wait. 5/ that's the trap. baked-in paywall means you test it once every 2 weeks. so 20 tests = 40 fucking weeks. almost your whole year. the single highest-leverage screen in your app, and you barely get to touch it. 6/ now flip it. most people build the paywall into the app. changing it means rebuilding the whole app and waiting on apple. instead, keep it outside the app. change it on your end → everyone sees it instantly. apple never involved. 7/ two pieces make this work: • paywall → RevenueCat. they host it, i change price, layout, offer from their dashboard. app pulls the one im testing. • onboarding → this one's custom. every question, screen, and branch lives in my own database. 8/ that onboarding part is the real unlock. want to cut 3 questions from the flow? a few clicks. want to test a completely different onboarding start to finish? minutes, not a resubmission. your onboarding becomes something you tune weekly, not once a quarter. 9/ and it works. i rewrote the paywall on my own app, reframed the offer, made annual the default. revenue up in 24 hours. no new build. no review. just a change i pushed and watched land. 10/ this is the actual edge in subscription apps. the winners aren't better designers. they just run more tests, faster. speed compounds. 11/ and this is just onboarding + paywalls. next i'm writing up how i push updates to the entire app without a single review. actual code changes, live. follow so you catch it. 12/ if you're still shipping a new build every time you want to test a price or an onboarding question, you're moving slower than your competition. i build subscription apps where the paywall + onboarding can be changed anytime. no rebuild, no waiting on apple. dm me and i'll build it for you.

I'm seeing a trend here of declining revenue and traffic with indiehackers On my own projects too Maybe big VC products too but I wouldn't know cause they don't share revenue To me it seems clear BigAI is cannibalizing everything that used to be apps Not bad btw, just times are changing and we have to adapt

Totally fair to want a cheaper option if u don’t have budget yet, and genuinely I hope someone builds one. Competition grows this whole market and creators win as a byproduct. On the $299. It’s mainly a filter. One of the biggest problems in UGC is brands that source creators, take the content, and never pay. An actual price point keeps most of those bad actors out. Free tools become a farming ground for exactly the people you’re describing as scammy. We chose to be the platform where creators actually get paid than the cheapest one and as a result has allowed us to be the biggest player in the space But if you build something better, I’ll route for u

The amount of DMs I get asking for ratings is insane. So I built an app that can do it better than me. Face Harmony is LIVE.