In order to export coffee to new markets and gain market share during a supply squeeze seen past 5 years such statements are made, in fact there are big trading houses which have taken over huge farms to produce coffee and get farmers involved in farming coffee for them.
The X factor will always be weather
@rohlfs_werner just pointed out climate change global warming and weather risk will always remain.
The coffee sell off is taking place as if there is no frost season ahead .
We can distribute all the seedling we want still farmers need fertilizer, inputs to care for the plants and supportive weather to produce that crop to earn decent living wage,
But the question is does uganda really have the infrastructure to produce process and export 20 million bags even if the prices continue to stay at these levels is what we will need answering in 2030.
PRICE is what gets farmer interest up right now they aren't going crazy over coffee you can see it.
Let's see how this post ages by Feb 28th 2027🤣
La nina just collapsed like a deck of cards.
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