Nick Lafferty

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Nick Lafferty

Nick Lafferty

@LaffertyN

🚀 Growth Marketing @TryProfound ⬅️ Former Growth Consultant for @watershed @airhq @glean @angellist @typefaceai @float_financial ⏪ Prev @loom @mail_gun

Brooklyn, NY Katılım Temmuz 2011
164 Takip Edilen437 Takipçiler
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Dylan Babbs
Dylan Babbs@dbabbs·
Announcing Zero Click San Francisco by @tryprofound The global conference dedicated to AI Marketing and the future of AI Search. Speakers include: ◆ @0xa5ad, Monetization at @openai@JeffTitterton, Chief Marketing Officer at @stripe@paraga, Founder at @p0 (Ex-Twitter CEO) ◆ @davesteer, Chief Marketing Officer at @webflow@ReemaBatta, VP, Marketing at @figma@iPullRank, Founder & CEO at @iPullRank ◆ Daniel Shin Un Kang, Head, Organic & Agentic Search at @expedia ◆ Rob Gaige, Global Head, Insights at @reddit
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Nick LeRoy
Nick LeRoy@NickLeRoy·
@tryprofound and @LaffertyN you might have sponsored the @SEOjobscom website... BUT you didn't pay for the SERP!? Getta out of here! 🤣 @JohnMu, where do I submit a disavow file wrapped in a no-index tag served over a bed of paid links? 😇
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Aleyda Solis 🕊️
Aleyda Solis 🕊️@aleyda·
Besides the main conference, I'm delighted to be also speaking at The Sip & Search Fringe Event @brightonseo along with @LaffertyN and @THCapper about Top Strategies for AI Brand Visibility in 2026! ​Here’s what we’ll cover: * ​How do LLMs surface answers, and why are certain brands more preferred than others ​* Common misconceptions about retrieval-augmented generation (RAG) that’re hurting your AI search strategy * ​Practical tips to improve your brand visibility in answer engines ​* What to track in answer engines and how to turn the data into performance gains and ROI @chimammeje & the @TheFCDC are hosting it and it includes delicious food, a panel session, and fun karaoke 🎤😎 Register now for only 10GBP: luma.com/nviza8jh
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James Cadwallader
James Cadwallader@thejamescad·
Big moment. Back to work.
Dylan Babbs@dbabbs

Today, @tryprofound is excited to announce our $96M Series C at a $1B valuation, led by @lightspeedvp with participation from @sequoia, @kleinerperkins, @mattevantic, @saga_ventures and @southpkcommons. When we started Profound 18 months ago, we had two fundamental beliefs about where marketing is heading: 1. Every company will care deeply about how AI talks about their brand. 2. Every marketer will use AI Agents to do their best work, faster. Those beliefs are becoming reality faster than we imagined. Now, we serve more than 10% of the Fortune 500 and are the number 1 leader on the G2 grid for AEO. To double down on that momentum, we’re taking two big swings: 𝗣𝗿𝗼𝗳𝗼𝘂𝗻𝗱 𝗔𝗴𝗲𝗻𝘁𝘀: AI workers that take marketing teams from concept to execution. 𝗣𝗿𝗼𝗳𝗼𝘂𝗻𝗱 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆: certifications and cohort-based learning for marketers who want stay at the forefront of AI marketing. Reply with 𝗔𝗚𝗘𝗡𝗧 for free access to one of our most popular agents. No account required and no strings attached.

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JH Scherck
JH Scherck@JHTScherck·
Anyone I know going to the @tryprofound event in SF this April? Will need to make a call this week if I can go + book a hotel, and would love to see some friendly faces there and get some dinner plans on the books.
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Ilya Fushman
Ilya Fushman@ilyaf·
Congratulations to @thejamescad, @dbabbs, and the entire @tryprofound team on the Ser C less than a year since the Ser A! A testament to the growth and execution. Every brand will have to deeply care about AI and Profound is on an absolute tear, already helping 10% of the Fortune 500 stay visible. This team ships and is the 🚀 to hop on!
Dylan Babbs@dbabbs

Today, @tryprofound is excited to announce our $96M Series C at a $1B valuation, led by @lightspeedvp with participation from @sequoia, @kleinerperkins, @mattevantic, @saga_ventures and @southpkcommons. When we started Profound 18 months ago, we had two fundamental beliefs about where marketing is heading: 1. Every company will care deeply about how AI talks about their brand. 2. Every marketer will use AI Agents to do their best work, faster. Those beliefs are becoming reality faster than we imagined. Now, we serve more than 10% of the Fortune 500 and are the number 1 leader on the G2 grid for AEO. To double down on that momentum, we’re taking two big swings: 𝗣𝗿𝗼𝗳𝗼𝘂𝗻𝗱 𝗔𝗴𝗲𝗻𝘁𝘀: AI workers that take marketing teams from concept to execution. 𝗣𝗿𝗼𝗳𝗼𝘂𝗻𝗱 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆: certifications and cohort-based learning for marketers who want stay at the forefront of AI marketing. Reply with 𝗔𝗚𝗘𝗡𝗧 for free access to one of our most popular agents. No account required and no strings attached.

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Nick Lafferty retweetledi
Dylan Babbs
Dylan Babbs@dbabbs·
Today, @tryprofound is excited to announce our $96M Series C at a $1B valuation, led by @lightspeedvp with participation from @sequoia, @kleinerperkins, @mattevantic, @saga_ventures and @southpkcommons. When we started Profound 18 months ago, we had two fundamental beliefs about where marketing is heading: 1. Every company will care deeply about how AI talks about their brand. 2. Every marketer will use AI Agents to do their best work, faster. Those beliefs are becoming reality faster than we imagined. Now, we serve more than 10% of the Fortune 500 and are the number 1 leader on the G2 grid for AEO. To double down on that momentum, we’re taking two big swings: 𝗣𝗿𝗼𝗳𝗼𝘂𝗻𝗱 𝗔𝗴𝗲𝗻𝘁𝘀: AI workers that take marketing teams from concept to execution. 𝗣𝗿𝗼𝗳𝗼𝘂𝗻𝗱 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆: certifications and cohort-based learning for marketers who want stay at the forefront of AI marketing. Reply with 𝗔𝗚𝗘𝗡𝗧 for free access to one of our most popular agents. No account required and no strings attached.
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JARED LETO
JARED LETO@JaredLeto·
With the Series C comes the launch of Profound Agents: Customizable, autonomous workers that collapse the time between campaign concept and execution. Profound Agents will 10x the productivity of the modern marketer.
Dylan Babbs@dbabbs

Today, @tryprofound is excited to announce our $96M Series C at a $1B valuation, led by @lightspeedvp with participation from @sequoia, @kleinerperkins, @mattevantic, @saga_ventures and @southpkcommons. When we started Profound 18 months ago, we had two fundamental beliefs about where marketing is heading: 1. Every company will care deeply about how AI talks about their brand. 2. Every marketer will use AI Agents to do their best work, faster. Those beliefs are becoming reality faster than we imagined. Now, we serve more than 10% of the Fortune 500 and are the number 1 leader on the G2 grid for AEO. To double down on that momentum, we’re taking two big swings: 𝗣𝗿𝗼𝗳𝗼𝘂𝗻𝗱 𝗔𝗴𝗲𝗻𝘁𝘀: AI workers that take marketing teams from concept to execution. 𝗣𝗿𝗼𝗳𝗼𝘂𝗻𝗱 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆: certifications and cohort-based learning for marketers who want stay at the forefront of AI marketing. Reply with 𝗔𝗚𝗘𝗡𝗧 for free access to one of our most popular agents. No account required and no strings attached.

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Nick Lafferty retweetledi
TBPN
TBPN@tbpn·
BREAKING: @tryprofound raises $96M Series C at a $1B valuation. CEO @thejamescad joins TBPN live at 1p PT.
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Dylan Babbs
Dylan Babbs@dbabbs·
100X increase in AI-driven revenue. Watch how @gr0agency is using Profound to turn AI Search into a scalable, revenue-driving channel for their clients, from F500 to emerging DTC brands. Full case study coming soon.
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Dylan Babbs
Dylan Babbs@dbabbs·
📣 San Francisco: Join us Tuesday this week with our friends at @planetscale and @convex for our AI Engineer Happy Hour! 📍Convex HQ, San Francisco 📆Tuesday, Feb 24th @ 6:00pm luma.com/7aky03zl?tk=qH…
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Dylan Babbs
Dylan Babbs@dbabbs·
🌉 SAN FRANCISCO Join us Thursday, Feb 19th at our new office in South Park for an exclusive @tryprofound x @sequoia engineering happy hour. Come meet our team and learn how we're building AI Agents for marketing.
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Nick Lafferty
Nick Lafferty@LaffertyN·
beyond lucky to be part of this community and to count good people like @aaronjcort as a friend
Aaron Cort (AC)@aaronjcort

Most founders planned 2026 using playbooks that already stopped working (or ones so new they’re just throwing sh*t against the wall). I’ve seen this up close: • Scaling @clickup from $4M → $150M+ ARR (Head of Marketing → VP Ops) • Working deeply with companies like @Replit & @supabase and other @craft_ventures portcos moving toward AI-native GTM Last year, we quietly pulled together 200+ Heads, VPs, and CxOs into the Craft Marketing & Growth Network, a referral-only group, focused on one thing: Separating signal from noise. Across closed-door firesides, panels, and cohort sessions, the same truths kept surfacing — reinforced by operators like: → @gauravvohra (fmr Head of Growth, Superhuman) → @LaffertyN (Head of Growth Marketing, Profound) → @embosch (fmr VP, Growth, Vanta) → @adrianalfieri (Founder, Verbatim) → @ryankoonce (Founder & CEO, Attribution) → @KTOverdrive (VP Growth & Acquisition, Apollo.io) → @CraigCannon (Head of Marketing & DevRel, Supabase) → @kristenhaba (CEO, Elly; fmr CRO, Typeform) Not trend takes. Not theory. Actual operating systems built under real constraints. 👇 Watch the video and recalibrate how you’re thinking about 2026.

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Soleio
Soleio@soleio·
First of Kind: The @jgebbia interview Why did Joe Gebbia go to Washington? I met with America’s first-ever Chief Design Officer last fall to find out. We met on the White House grounds to discuss his newly created role, the formation of @ndstudio, and how Joe plans to weave design into the fabric of U.S. federal government. 00:00 - Eisenhower Exec Office Bldg 01:34 - From Airbnb to Washington 04:39 - The Federal Retirement Problem 06:31 - The Mine in the Mountain 08:29 - Do Things That Don’t Scale 11:35 - The Julie Prototype 14:20 - Down to 60 Seconds 16:33 - Consumer-Grade Government 18:31 - Nixon’s Federal Beautification 20:22 - The National Design Studio 24:24 - Trust Through Design 27:43 - Building the Dream Team 31:22 - The Silicon Valley Coalition 35:33 - A Golden Age of Design Special thanks to Joe Gebbia and his team for making this conversation possible. S2:E1 Joe Gebbia, Designer-in-Chief Hosted by @soleio and produced by @room3nyc @firstofkind is powered by our sponsors: @framer @cursor_ai @vercel @tryprofound
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Colin McDermott
Colin McDermott@ColinMcDermott·
This pic of @thejamescad at Zero Click London is so good. The graphics at the event were 🎯
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Nick Lafferty
Nick Lafferty@LaffertyN·
this was super fun to be part of!
Valerie Tetu@ValerieTetu

Last Tuesday, we hosted a first edition of Growth Space. The evening featured exclusive talks, covering the full growth funnel: @framer - on website-led growth @tryprofound - on AEO and brand visibility @unifygtm - on outbound orchestration @clay - on GTM engineering @attio - on customer relationship magic The content ranged from practical workflows to data-rich presentations. It was a occasion to learn and share ideas. Growth is not only about doing more at greater scale. It is about doing more, and better, at greater scale. The software products represented were designed and engineered to support that. What is interesting is that these tools make the "quality vs quantity" debate irrelevant. They enable both. When combined, outcomes are exponential. Special thank you to @mprkhrst and @antimetal for hosting in their NYC office. They are a "growth space" of their own.

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